The required classes are there to help you understand how to get high-quality traffic to your website and how to convert that traffic into leads. The optional classes take your education to the next level and talk about how to analyze your traffic, get started with social media, and do email marketing with HubSpot.
Required classes
- Goal Setting & Planning
- Landing Pages
- Calls to Action (CTAs)
- Keywords
- Blogging
Optional classes
- Social Media
- Page Performance
- Sources & Competitor Analysis
- Content Management System (CMS)

