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MC Hammer Drops by for Camera Time on HubSpot.tv

Posted by Dan Zarrella on Fri, Feb 20, 2009 @ 05:23 PM
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[Editors note: More clips from his visit ...]

About halfway through today's HubSpot.tv, a man walked into the audience and introduced himself to our CEO, Brian Halligan:

The man: "Hi, I'm MC Hammer."

Brian: "Yeah and I'm Larry Bird." 

Turns out it was MC Hammer (@MCHammer). Here's the video: 

 

Click here to watch his full interview on HubSpot TV.

So how did MC Hammer end up at HubSpot? Earlier in the day, I noticed MC Hammer tweeting about being at the Mandarin Oriental hotel and talking to someone who is in Boston. Sensing an opportunity I tweeted to him that it was cool meeting him at the Shorty Awards and asking if he was in Boston. He replied that he was, but that he was leaving in a few hours. I responded that he should swing by the HubSpot offices for a visit, but figured that he wouldn't have time since he had an early evening flight.

After the success we had with Tweeting at Deval Patrick to come by the offices, I asked my coworkers to also mention that he should stop by, and Mike Volpe mentioned that he was friends with MC Hammer's partner in DanceJam. After that I just kind of forgot about it, assuming that he had already left or was about to leave Boston.

Towards the end of HubSpot.tv Rick Burnes motioned (rather wildly) at Mike and Karen to try to tell them that Hammer was in fact here. They said they couldn't see past the lights we have setup for the show and Rick yelled out "MC Hammer is here". Much excitement ensued and he walked up onto the set for a surprise visit.


After he left I talked to one of the security guys in our building and he told me that when Hammer walked in, he said, "You look like the real MC Hammer!" Because of how casually he had come to our office, it was pretty hard to believe that the "real MC Hammer" had stopped by.

Everyone here was very impressed with Hammer's knowledge of social media and internet technology and the off-the-cuff interview was amazing. You can watch the entire episode of HubSpot TV at HubSpot.tv or in iTunes.



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COMMENTS

Behold the power of twitter!

posted @ Friday, February 20, 2009 5:42 PM by Emee Pumarega


I saw your original tweet Dan and MC's reply this afternoon; thought the same thing you did. Very cool that he actually stopped by :)

posted @ Friday, February 20, 2009 5:58 PM by Shawn Welch


yeah, he had some sweet takeaways in the interview... I had no idea he was such a social media guru.

posted @ Friday, February 20, 2009 6:03 PM by todd g


Dan, 
 
Congrats again to you and the HubSpot team. It was a blast to be in the studio audience for Hammer's appearance. 
 
This just goes to show the true power of inbound marketing. 
 
Hopefully we'll see Hammer again as a speaker at the 2009 Inbound Marketing Summits. 
 

posted @ Friday, February 20, 2009 8:36 PM by Paul Roetzer


Clearly I needed to try to smile more for the camera. I think I was worried about being stupid in front of MC Hammer...

posted @ Saturday, February 21, 2009 1:04 AM by Mike Volpe


BOOYEA! 
 
MAN. My instincts told me to  
 
Hammer was on Good Morning America this morning talking to John Berman about Twitter. He was in town because he was invited to speak at Harvard Business School "because he has harnessed the power of Twitter like no other." Hammer says: 
 
"I love anything that shortens the distance from creation to consumer. The middlemen keep getting in the way."  
 
HBS's Andrew McAfee @AMcAfee said a few words - I'm guessing he's the one who brought Hammer in. Hm, an upcoming guest for you? http://andrewmcafee.org/blog/ 
 
p.s. Airhead anchor Bill Weir http://en.wikipedia.org/wiki/Bill_Weir opened the segment by saying "The Internet is so 2008... now it's Twitter." Um, dude, Twitter kinda *uses* the Internet. Oy. :) Otoh, co-anchor JuJu Chang (@JuJuJuggles) has 1000 followers. Weir cracked up at that - definitely not in the game yet. But he'll get there.

posted @ Saturday, February 21, 2009 8:42 AM by Dave deBronkart


Oops, premature SUBMIT there. Meant to say: my instincts told me yesterday to come see Hubspot.tv live - I never even had the urge before. And what do I get, but ... Hammer time! Live! 
 
There is some kinda star aura growing at HubSpot. Some kinda.

posted @ Saturday, February 21, 2009 8:44 AM by Dave deBronkart


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