HubSpot Company & Product News Blog

If you're on Twitter, you've probably noticed the banner front and center on your Twitter homepage telling you about a new feature called Twitter Lists, which are collections of Twitter users that you can follow all at once, instead of one by one. 

Twitter founder Biz Stone explains the purpose of these lists briefly on the Twitter Blog, but do you know how to leverage the new feature from a marketing perspective?  

Because Twitter Lists are so brand-spanking new, we decided to hold a rather impromptu webinar last Wednesday to help marketers like you understand and take advantage of the new feature.  If you missed it, you can always download the archived webinar to view at your convenience at http://www.hubspot.com/marketing-webinars/twitter-lists-archive.

The webinar will teach you everything you need to know about Twitter lists, including:

• What are Twitter Lists and why should marketers care?
• How to build Twitter Lists
• How to share and follow Twitter Lists
• How marketers can use Twitter Lists for their businesses
  

Want to check out a few examples of Twitter Lists?  @HubSpot has created quite a few that you can follow, three of which have made the Top 140 best Twitter Lists!

• http://twitter.com/HubSpot/inbound-marketing-news TOP LIST!
  
• http://twitter.com/HubSpot/inbound-marketing-stars TOP LIST!
• http://twitter.com/HubSpot/hubspot-partners
• http://twitter.com/HubSpot/hubspotters TOP LIST!
• http://twitter.com/HubSpot/hubspot-customers
• http://twitter.com/HubSpot/bloggers-reporters
• http://twitter.com/HubSpot/imu-grads