In the News, Inc. Drives 676% More Leads with HubSpot and Inbound Marketing
In the News's website was a static brochure, not a lead capture device. As a result, they began re-evaluating goals but just felt frustrated by ineffective outbound tactics. They wanted to be involved in digital marketing and social media, but had no clue where to begin their efforts.
- 676% increase in lead volume
- 124% increase in web traffic
- 654% increase in web traffic from email marketing
"We have used HubSpot to plant ourselves in places we have never been, introducing our company to a whole new audience."