Free ebook & excerpt from 'Inbound Marketing'


by HubSpot co-founders Brian Halligan & Dharmesh Shah

with foreward by best-selling author David Meerman Scott

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Are the Right People on Your Marketing Team? Download the Free eBook!

In this free ebook, Inbound Marketing authors Brian Halligan and Dharmesh Shah discuss tips for hiring inbound marketing savvy employees. They outline a suggested framework, called DARC, for selecting employees that will help make your company successful:

D = Hire Digital Citizens

A = Hire for Analytical Chops

R = Hire for Web Reach

C = Hire Content Creators 

"Hiring in the DARC Ages" is a complimentary excerpt from the new book, Inbound Marketing: Get Found Using Google, Social Media, and Blogs. Download the full excerpt below.

Download the Full eBook for Detailed Tips