Diana Urban is the Head of Prospect Marketing at HubSpot, where she specializes in lead management, email marketing, and content creation, including the popular ebook 50 SEO & Website Tips for the International Marketer. Diana was previously the Head of International Marketing, and led the marketing efforts around HubSpot's EMEA office launch in Dublin. Before Diana joined the marketing team, she was a User Experience Manager at HubSpot, creating all of the documentation and tutorials customers use to learn inbound marketing and how to use the HubSpot software.
Prior to joining HubSpot, she was an Account Executive at Overdrive Interactive, a web marketing agency in Boston. While there, she managed B2C and B2B client accounts ranging from Harley-Davidson to Akamai Technologies, and helped them achieve high ROI on their paid search, social media, and SEO campaigns. Diana is a graduate of Boston University with a bachelors degree in Advertising.
Diana also runs her own social media blog outside of HubSpot called U Stand Out, where she teaches readers things like how to get more likes on Facebook. Her favorite marketing subjects are social media, blogging, SEO, and paid search. Additionally, Diana is the creator of Tudor Tour, a website offering London tour guides and ebooks. She originally created this website as part of her HubSpot training project, and it took off! She can talk for hours on the subjects of London, Disney World, Harry Potter, chocolate, and her cat.
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