PR in a Social Media World
PR used to be about bombarding the media with your pitches and press releases. You had to beg the media to write about you to communicate with your customers. But today, your customers are going to the Internet to learn about you and your products directly. Blogs, online news releases, social media, and other forms of web content give companies the opportunity to communicate with buyers directly. View this free marketing webinar to learn how to leverage the Internet and social media to make your PR program more effective.
Doing a Website Redesign with an Internet Marketing Strategy in Mind
The Internet has made apparent that a business' website is an increasingly important asset, and many companies are now embarking on website redesign projects to "improve" their websites. However, in order to really get the most out of a website redesign, companies need to construct their website in the context of a greater Internet marketing strategy. View this webinar to learn how to do a successful website redesign.
Rethinking Marketing: Inbound Marketing to Grow Your Business
The Internet has transformed the way people learn about and shop for products. In order to remain competitive, your business needs to leverage the Internet and transform your website into a magnet that attracts prospects and leads. View this webinar to learn how marketing needs to change to make it in this new media world.
Social Media Marketing
Learn how to harness the power of the social mediasphere - facebook, digg, del.icio.us, reddit, and many others - to get found by more potential customers, develop meaningful relationships with others in your industry, and position yourself as an expert in your field.
Business Blog Marketing
Blogs are no longer just online personal journals - they are now key business tools. Blogs allow you to engage in a conversation with your customers while improving your website's search engine rank. Don't know where to start? View this webinar to learn key tactics for business blogging and engaging in the blogosphere to grow your business.
SEO (Search Engine Optimization) 101
What is SEO? Why is it important? Attend this free webinar to learn what you need to know to optimize your site for search engines. This webinar will cover the basics of SEO, what you need to know to get started or hire a consultant.
Press Releases 2.0 for Modern Inbound Marketing
Press Releases are no longer just for the traditional media, they are key opportunities to reach your market directly - effectively and inexpensively. This webinar will cover how and why to write and distribute press releases for modern inbound marketing
MarketingSherpa New Search Marketing Research for 2008: Tactics & Takeaways
Based on the new edition of MarketingSherpa's Search Marketing Benchmark Guide 2008, this webinar covers online marketing trends, challenges, and takeaways for planning your marketing budget. ith special guest presenter Stefan Tornquist, Research Director, MarketingSherpa.
The New Influencers: Engaging in the Blogosphere
Learn how millions of bloggers are reshaping the marketplace and how to interact with these new influencers in this emerging media world. With special guest presenter Paul Gillin, award-winning author of "The New Influencers".
5 Tips to Turn Your Website into a Marketing Machine
Learn 5 tips - SEO (search engine optimization), blogging, marketing analytics, and more - to leverage the Internet and transform your website into a marketing machine that attracts qualified prospects and converts more of them into leads and customers.