Webinar Details

Learn how to get the most out of your pay per click marketing campaign and how paid search fits into your overall inbound marketing strategy.

Duration:

1 Hour

Who should attend?

Marketing professionals and business owners. No technical experience required.

Speaker:

Presented by Mike Volpe, VP Marketing at HubSpot. Mike is an experienced Internet marketer and frequent blogger on the award-winning HubSpot marketing blog.

Technical requirements:

Internet connection and computer speakers for audio.

Questions about the webinar?

For questions about the webinar, please check our Frequently Asked Questions.

Photo credit: lworcel

How to Get the Most Out of Pay Per Click Marketing - Free Webinar

PPC Marketing Webinar With more and more consumers turning to search engines as their first stop on the purchasing path, companies that make the first page of organic search results are those that win business, even in a tough economy. But making it to the first page of organic search results takes work and doesn't happen overnight. Recognizing this, businesses may turn to paid search to supplement their inbound marketing efforts. This webinar will discuss how to get the most out of your pay per click marketing campaigns and how paid search fits into your inbound marketing strategy.

Topics include:

What is Pay Per Click marketing & when should you do it
How to size up your market with PPC
How to launch and optimize a PPC campaign

View the Recorded Webinar and Slides

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