The National Institute for Fitness & Sports had a tough time driving traffic to their website. They hired outside agencies to help them develop and execute a strategy, but they were too expensive and delivered few results. NIFS needed a cost-effective solution that didn't require an IT team.
increase in leads
increase in web traffic
increase in web traffic from social media
—Bethany Garrity, Director of Fitness Management, NIFS
Struggled to drive traffic to our website
Had no social media presence
Hired [& subsequently] fired marketing agencies that cost a lot, but achieved
HubSpot Analytics helped NIFS clearly see which marketing activities drove the most visits, leads, and customers, enabling smarter, more effective marketing investments
Keyword Grader helped NIFS identify the best keywords to focus SEO efforts on, resulting in dramatic improvements in their search engine rankings
HubSpot Lead Management helped NIFS identify, analyze, and manage incoming leads effectively
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