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Rebecca Gutner, Inbound Marketing Consultant

Rebecca Gutner

Rebecca Gutner is an Inbound Marketing Consultant working to help businesses get found online. Her 7+ years of experience spans both the private and non-profit sectors and includes general marketing strategy, SEO and SEM, segmentation-based email marketing, and lead generation and conversion. Her consulting experience includes brands such as Walmart and Johnson & Johnson. 

She saw the Inbound Marketing light while managing online marketing for the Sierra Club, the nation’s largest grassroots environmental organization. After getting an MBA in Marketing Management at UC Berkeley, she high-tailed it to Cambridge to join the HubSpot team.

Rebecca holds a BA from Smith College and an MBA from the University of California at Berkeley, Haas School of Business. In her down time, Rebecca loves to explore new restaurants and experiment with new recipes, followed by skiing, hiking and running to help sustain those interests.

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Read My Recent Blog Posts

The eCommerce Email Strategy That Turns Browsers Into Active Online Shoppers

Posted by Rebecca Gutner
Mon, Jan 23, 2012 @ 2:40 PM
If you're an ecommerce business, the image at right probably makes your cringe. Every day, ecommerce businesses lose out on sales when potential customers abandon their online shopping carts. In fact, shopping cart abandonment reached a record high in 2011, at 72%, and is steadily rising. Sound like a missed sales opportunity? Think again. Read full post...

5 Ways to Capitalize on Last-Minute Ecommerce Holiday Shoppers

Posted by Rebecca Gutner
Mon, Dec 19, 2011 @ 7:00 PM
The holidays are here, and if you've been following ecommerce holiday best practices, then chances are you’ve been planning your strategy for months. Hopefully you saw some strong traffic over Cyber Monday, and now you’re expecting things to peter out as shipping deadlines shorten and the season winds down. Read full post...