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17 Tips & Best Practices for Writing Catchy Email Subject Lines
By Olivia Allen, Wednesday, July 27, 2016 8:00 AM

No matter what they say, people do judge emails by their subject lines.

In fact, 33% of email recipients decide whether or not to open an email based on subject line alone. That's why it's so important to craft subject lines that are compelling enough to get people to click through.

How to Become a More Productive Writer: 7 Helpful Tips
By Adam Rogers, Wednesday, July 27, 2016 7:00 AM

The simple dream of most writers is being able to write more. And it’s not only writing more, it’s writing effortlessly.

But it's not just authors or professional writers who dream of this. These days, a lot of marketing roles will require you to dust off your writing skills at one point or another. And there’s nothing worse than simply not being able to write -- especially when the pressure of a deadline is looming over your head.

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