1 Bold Step

1 Bold Step

Grand Rapids

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About 1 Bold Step

In the simplest terms, we provide marketing strategy and marketing operations support. This usually starts with an understanding of overall company goals to ensure that marketing teams are working on the right things. Acting as an extension of a client’s marketing department (onsite or virtually), we help create systems, order and accountability. With a focus on increasing sales and proving return on marketing investment, we’re determined to change marketing from overhead to value add. We don’t do pretty – so don’t ask us about your logo or that shade of orange on your website, but we will tell you which campaign performed and which types of future customers you should go after. We’re turning marketing into a machine by implementing the latest in automation and analytics and testing campaign effectiveness. We’re operationalizing marketing by putting it through a lean transformation process.

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Advisors who get the done...

Adam and Jennifer at 1BoldStep have been fantastic is providing expert Operations, Marketing and Strategy advice to my organization. Furthermore, their implementation has been proactive and above my expectations. If you looking for a team to run key aspects of your business, give 1BoldStep a call.

Brandon Schaefer, Onward Coaching

May 13, 2019

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Moving us forward

The One Bold Step team has been pivotal in our transformation from a sales enablement/relationship driven marketing team to a demand generation team for our organization. Jenn and Adam have helped us to incorporate HubSpot into our daily practices, making it easy to track ROI and other KPIs. They met us where we were in the journey, and made it so easy for us to take it to the next level. They continue to work alongside our team to make the changes we need to make in order to fully utilize HubSpot with our CMS so we could provide vital information to the organization.

Danielle Haskins, Open Systems Technologies, Inc.

March 26, 2019

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One Giant Leap for Envoy B2B

The team at 1BoldStep has been pivotal for us in our mission to define and execute on an inbound marketing strategy. Their depth of knowledge on Hubspot has not only boosted our lead flow considerably, but has also allowed us to track everything at such a granular level. For a smaller company like ours, we have to know very quickly which campaigns are performing the best and which ones aren't, so that we can quickly pivot as needed. Jen and Adam at 1BoldStep have made that possible in a very short amount of time.

Tom Rau, Envoy Platform

March 08, 2019