Craft Impact is a growth agency that helps professional service companies translate jargon-filled messaging into compelling content that resonates with potential customers. Our clients typically have a long sales cycle for high ticket items (over $80K), 2-10 full time salespeople and over $3M in annual revenue. 80% of their business is coming from referrals and repeat clients, and their website doesn’t typically generate many quality leads. We generate quality content and set out to use it strategically- to turn website visitors into quality leads for our clients’ sales teams. We get up in the morning because we’re excited to see the impact our marketing strategies have on a growing company’s’ revenue.
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Rebranding made easy
Working with Craft Impact to develop content used to roll out our rebrand was a great investment. They are a consultative team, doing more than just executing our vision--the team was thoughtful and pitched ideas that we wouldn’t have come up with on our own. Craft Impact brought top-notch project management skills to the project, effectively revising multiple deliverables concurrently and quickly. A huge perk was that initial drafts came back polished and near final. Most of the tweaks we made were personal preference. This quality of work saved us a lot of time, and we didn’t need to hand-hold. The communications have achieved exactly what we wanted. I would definitely recommend Craft Impact to assist with increasing awareness of other companies' products and/or services.
June 14, 2019
Great partners for our business!
I would certainly recommend Craft Impact to others searching for someone to evaluate their website's potential and/or to develop a plan to increase web traffic. Additionally, I want to say that Stephen has a sharp mind that listens to client's questions, thinks before responding, and provides a thorough response to questions. It has been a pleasure working closely with Stephen and PermaTrak looks forward to many years to come as partners with Craft Impact.
October 05, 2018
Great to work with
When we started working with Craft Impact, our only marketing plan was word of mouth and networking. In fact, our website content had not been significantly changed since at least 2003! Needless to say, we had ZERO experience in the digital marketing world. With Craft Impact's help, we now have a website that is actively generating leads for us. We even started our first company blog! The Craft Impact team provides a personal level of service that helped us seamlessly transition to an inbound marketing vision and strategy that will be the future foundation of our company's growth.
October 05, 2018
Very happy with the results of our partnership!
We have been working with Craft Impact for about four years and we have been very happy with the results of our partnership with them. Their team is very professional and easy to communicate with. Craft impact helped us begin using an inbound marketing strategy and implement it by moving us over the HubSpot system. In addition, as a small business, they have been able to work within our limited budget, bringing value efficiently. Over the past year our inbound leads (in HubSpot) have increased 44% year-over-year. I would highly recommend Stephen Beach and the rest of his team to other small businesses who are looking to implement an inbound marketing strategy and improve the quality of their sales and marketing processes. Daniel Ascher, M.Ed. President A+ Test Prep and Tutoring Jenkintown, PA
January 31, 2018