Our outlook on inbound marketing is simple: Treat prospects like people, and tie business revenue and relevance to every marketing activity. To reach the right people with a message that resonates, you need an inbound marketing strategy rooted in real data. We interpret your analytics, make data-driven marketing decisions and translate the results into metrics that matter to your business. We work with a small number of companies so we can produce meaningful results, provide personal attention & offer complete transparency into our process. Let our agency be an extension of your team.
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Social Media Ad Success
We've had the Human Marketing team exclusively in charge of our Facebook and Instagram advertising for the past 4 months. As a small startup, it was the first time we've ever used an "Agency." I'd be lying if I said there wasn't a raised eyebrow on if we'd get results. However, they were completely transparent and ensured all expectations and deliverables were clearly laid out as to what we could expect. Combined with the flexibility of their monthly contract option, we decided to give it a try. Not only are we seeing great results, but our PM (Mike) has been fantastic. He's always on top of things. He's proactive on reaching out in all areas. From respecting billable hours, to just calling (off the clock) to brainstorm on an idea he had in the shower that morning. We are undoubtedly their smallest account, but it never feels that way even for a second. Rather, we consider the Human team to be an extension of our own.
December 07, 2018
Human Marketing Adds Value!
Joel and his team have done a great job organizing our website, developing case studies, and blog posts. They do their research and know their stuff!! They have optimized our site and made it easier for prospects to find us. In the past, it was very difficult to drive leads through our website. That all changed when we started working with Human Marketing!
May 31, 2018
Unhappy with Human Marketing - Avoid this firm
Our business was not happy with the 2+ year engagement with Human Marketing ($400k+ of professional services billed or about $25k/mo near end). Human Marketing seemed more focused on driving up billable hours, learning Hubspot on our time, and adding Jr. staff…then delivering reasonable business results to their customers. When our firm challenged them on $7k of project management fees (while providing a poor PM experience) and asked for details of their billable time (vs consolidated invoices they provided), they abruptly ended the engagement without providing the requested information. In addition, we we’re billed for tens of thousands of items they never completed or delivered.
May 21, 2018