Company Logo Maker

Make a strong first impression with a high-quality, professional logo design for your company.

What does a company logo maker do?

A company logo maker is an online tool created to simplify the logo creation process. HubSpot's free company logo maker is a prime illustration, presenting an array of templates and customization choices to fit various brand identities.

This tool proves especially beneficial for individuals lacking extensive graphic design skills yet aiming for a professionally crafted logo. It empowers users to choose from diverse templates and then tailor them to align with their brand's color scheme, typography, and style preferences.

Logo generated by Brand Kit Generator.

Beneficial features of HubSpot's company logo maker

HubSpot’s company logo maker delivers a platform for developing top-notch, professional logos, crucial for establishing a strong bond with your intended audience. With HubSpot’s online company logo maker, you can craft and personalize the ideal logo for your brand in just a few simple steps.

The free logo design templates generated eliminate the need to start from scratch. Instead, you can opt for our personalized suggestions based on your industry, company name, and tagline.

HubSpot’s Free Company Logo Maker offers substantial perks for businesses striving to establish a professional and standout brand identity, including:

Tailorable templates

Through our easy-to-use free company logo maker tool, you won't have to compromise on this significant branding element. Once you've picked one of our numerous logos, you can customize it by adjusting the color scheme, typography, and style until it meets your exact specifications.

Multiple image formats

Incorporating a professional logo into your website, social media platforms, business cards, and other marketing materials allows you to build a consistent brand presence. Our complimentary logo creation tool enables you to download your logo in multiple image formats, such as JPG, PNG, WebP, and SVG.

The tool optimizes your JPG and WebP file formats for quicker online loading and enhanced user experience. You can utilize high-resolution files like PNG and SVG to devise a logo with a transparent backdrop for integration into packaging, custom graphics, signage, and more.

Ease of use

HubSpot's Free Logo Maker is structured for simplicity, making it ideal for individuals unfamiliar with graphic design. The process kicks off with entering your business’s name, industry, and tagline. Subsequently, the logo maker proposes pre-designed logo templates tailored to the data you provide, serving as a fantastic starting point and streamlining the logo creation process. This step proves especially useful for users feeling daunted by the notion of creating something entirely new.

Upon selecting a template, customizing it is straightforward. The tool enables you to tweak elements like color and font effortlessly, with real-time visual feedback. This user-friendly approach ensures that even novices can devise a professional-looking logo without requiring specialized design skills or software.

Brand Kit Generator logo customization screen.

Guidelines for utilizing HubSpot's company logo maker

1. Brainstorm a few concepts

It is recommended to have several concepts of how you envision your logo before commencing work with HubSpot's complimentary online logo maker. Compile a list of descriptive terms that encapsulate your brand and the feelings you want your logo to evoke.

2. Input your industry, company name, and tagline

Provide your company’s details so HubSpot’s logo creator can present you with customized recommendations from our collection of professional logos and icons.

3. Select your preferred template in the logo creator tool

Choose a logo from the recommended templates generated by the free logo maker. Consider your overall brand and select the logo that visually conveys the values, associations, and emotions you wish your brand to represent.

4. Customize your design

Personalize the aesthetics of your logo until it embodies your brand identity. Continue experimenting with different combinations in the free logo generator until you achieve the desired appearance.

You can then proceed to download your logo files, with HubSpot’s Brand Kit Generator incorporating your color palette, font, and favicon into your downloaded brand kit.

Brand Kit Generator icon selection screen

Tips for selecting the perfect company logo

When creating a logo for your brand, it is essential to choose one that not only looks appealing but also encapsulates your brand's essence and values.

Here are some fundamental logo design pointers to assist you in selecting the right logo that resonates with your brand's essence and connects with your target audience.

Embark on a Trial to Ensure Success

Before finalizing your logo, conduct rigorous testing across different contexts to verify its effectiveness. This includes seeking feedback from a diverse range of individuals, including potential customers, to gauge their reactions and comprehend their perceptions of the logo.

Moreover, test the logo in various sizes and on a variety of media to verify its clarity and impact remain intact. This may involve assessing how it appears on digital screens, in print, and in black and white formats. Testing is crucial for identifying any potential concerns and ensuring the logo effectively conveys your brand identity across all platforms.

Brand Kit Generator logo selection screen.

Are you ready?

Craft unique logos for your businesses, applications, and initiatives with HubSpot’s free logo maker. Enhance your logos and visuals to uplift your brand today.

Create Your Logo Now

Frequently Asked Questions (FAQs)

Your logo is the visual foundation of your brand identity. It may be the first visual consumers see, and it’s what they remember after leaving your website or store. 

As such, your logo is your chance to draw attention, establish brand identity, and leave a lasting impression on consumers.

You can use trademarks to protect any symbol, design, word, or phrase that consumers use to identify your company's goods or services. 

A trademark protects your brand identity by preventing other companies in the industry from using your brand’s visual elements, including your logo. 

You can trademark your logo with the United States Patent and Trademarks Office (USPTO) by following these steps:

  1. Conduct a trademark search to ensure your logo design does not infringe on existing trademarks. 
  2. Access the Trademark Electronic Application System.
  3. Fill out the application form and upload an image file of your logo. 
  4. Submit an “intent-to-use” form. 
  5. Pay the trademark fees.

You can visit the USPTO processing wait times dashboard to get an idea of how long it will take to process a new trademark application.

To prevent others from printing or distributing your logo, see the “How do I copyright a logo?” FAQ.

Copyrights protect original creative works, including logos with original artwork or design. A copyright prevents others from using your logo without your permission. 

Follow these steps to submit an application to the U.S. Copyright Office.

  1. Fill out Form VA.
  2. Pay the registration fee.
  3. Print or save your confirmation.
  4. If approved, you’ll receive confirmation. Your copyright will be effective as of the application date.

At the time of writing, the average processing time for all claims is 2.7 months. You can visit the Registration Processing Times webpage for updated information.

See the “How do I trademark a logo?” FAQ to learn how to prevent other brands in your industry from imitating your brand’s identity (logo, slogan, and color palette).

You can make a logo online for free using a tool like HubSpot’s brand kit generator.

Alternatively, you can hire someone with professional design skills to create one for you. If you hire a freelance designer, you can expect to pay anywhere from $300 to $2,500 for a new logo. 

Branding is the process of developing a defined identity for your business in the mind of consumers. Your logo is a symbol that uses text and/or images to identify your brand. 

In other words, your company logo is one element of your branding strategy. Specifically, it’s one of the most widely used visual representations of your brand. It often serves as the foundation for the other visual elements of your brand identity. 

Your visual brand identity includes elements like color palette, fonts, graphic styles, and favicons.