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Senior Revenue Marketer, Latam & Iberia

Marketing

Remote - Colombia

POS-8990

Position Overview

Budgeted Salary: 15-17 million COP monthly 

Please submit your resume in English. 

About the Role

We're seeking a strategic Senior Revenue Marketing Manager to drive measurable revenue growth across our Spanish-speaking markets in Latin America and Iberia. This role owns the strategy and execution of integrated marketing campaigns across the full customer lifecycle—from new logo acquisition through customer expansion and retention—with direct accountability for pipeline generation and incremental revenue. You'll serve as a critical bridge between marketing, sales, and customer success, translating business objectives into high-impact, data-driven programs that fuel our regional growth engine.

Key Responsibilities

  • Drive Regional Revenue Contribution: Partner with cross-functional stakeholders to design and execute scalable revenue marketing strategies that drive new business acquisition, pipeline acceleration, and customer expansion (cross-sell/upsell/retention), with accountability for quarterly pipeline targets and conversion rates across the funnel.
  • Build Scalable Campaign Programs: Develop repeatable, multi-touch campaign frameworks that can efficiently reach target segments at scale.
  • Leverage CRM & Data for Strategic Decisions: Use HubSpot to segment audiences, build targeted lists and identify optimization opportunities.
  • Enable Sales Success as Strategic Partner: Function as a trusted partner and internal client to regional sales teams; develop sales enablement assets, provide actionable pipeline intelligence, and demonstrate deep understanding of sales workstreams.
  • Drive Customer Expansion Revenue: Architect scalable customer engagement programs that drive expansion opportunities.
  • Bring Innovation & AI into Marketing Programs: Maintain a forward-thinking approach by exploring how AI and emerging capabilities can enhance campaign personalization, audience insights, content creation, and decision-making.

Required Qualifications

  • 5+ years of revenue marketing, demand generation, lifecycle marketing or growth marketing experience
  • Experience working in B2B SaaS environments, with demonstrated progression of strategic responsibility
  • Proven revenue impact: Track record of meeting or exceeding pipeline and revenue targets across both new customer acquisition AND customer expansion/retention motions
  • SaaS business fluency: Deep understanding of SaaS business models, subscription economics, and ability to discuss CAC, LTV, MRR/ARR, churn, expansion rate, and other key growth metrics with executive stakeholders
  • CRM & marketing technology expertise: Hands-on proficiency with CRM platforms for audience segmentation, list building, pipeline analysis, and campaign tracking; experience with marketing automation, and analytics platforms
  • Data-driven methodology: Strong analytical capabilities with proven ability to derive strategic insights from complex datasets, build business cases using data, and optimize campaigns based on funnel metrics and conversion analytics
  • Sales collaboration experience: Demonstrated success working closely with sales organizations as a strategic partner; deep understanding of sales processes, quota structures, and how to enable sales success through marketing
  • Program scalability mindset: Experience building repeatable campaign frameworks and marketing programs that efficiently reach multiple segments and markets, rather than one-off or highly customized approaches
  • Language proficiency: Fluent in BOTH English and Spanish
  • Regional market knowledge: Understanding of LATAM and/or Iberian business cultures, buying behaviors, and go-to-market nuances

We know the confidence gap and impostor syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you.

If you need accommodations or assistance due to a disability, please reach out to us using this form.

At HubSpot, we value both flexibility and connection. Whether you’re a Remote employee or work from the Office, we want you to start your journey here by building strong connections with your team and peers. If you are joining our Engineering team, you will be required to attend a regional HubSpot office for in-person onboarding. If you join our broader Product team, you’ll also attend other in-person events such as your Product Group Summit and other gatherings to continue building on those connections.

If you require an accommodation due to travel limitations or other reasons, please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements

Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Germany Applicants: (m/f/d) - link to HubSpot's Career Diversity page here.

India Applicants: link to HubSpot India's equal opportunity policy here.

About HubSpot

HubSpot (NYSE: HUBS) is an AI-powered customer platform with all the software, integrations, and resources customers need to connect marketing, sales, and service. HubSpot's connected platform enables businesses to grow faster by focusing on what matters most: customers. 

At HubSpot, bold is our baseline. Our employees around the globe move fast, stay customer-obsessed, and win together. Our culture is grounded in four commitments: Solve for the Customer, Be Bold, Learn Fast, Align, Adapt & Go!, and Deliver with HEART. These commitments shape how we work, lead, and grow.

We’re building a company where people can do their best work. We focus on brilliant work, not badge swipes. By combining clarity, ownership, and trust, we create space for big thinking and meaningful progress. And we know that when our employees grow, our customers do too.

Recognized globally for our award-winning culture by Comparably, Glassdoor, Fortune, and more, HubSpot is headquartered in Cambridge, MA, with employees and offices around the world.

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