HubSpot announced today the launch of Content Strategy, a new tool that helps marketers discover and validate topics to write about that match the way people now search and buy.Read More
As an Inbound Marketer, you need to understand the impact that your blog is having on your business. Which posts are generating views, discussions, and inbound links? Which posts are sending visitors to your landing pages to convert? Who on your team wrote the most engaging blog post last month?
We're thrilled to announce that Blog Analytics is now fully integrated into Page Performance. For the past six years, Blog Analytics has been one of our most popular tools for both customers and HubSpot users like our very own CMO, Mike Volpe. Now that Blog Analytics is part of the Page Performance app, we’re pleased to be able to offer even more data and the advanced user interface you’ve come to expect from HubSpot.
Beyond traditional marketing automation, HubSpot Workflows can already trigger a lot more than just emails. Today, another form of communication has been to that list - It's now easy to send a notification to a specific email address the moment something changes with one of your contacts.
HubSpot email has gotten even more social. Now, along with Facebook, Twitter and Linkedin, HubSpot customers will see Google+, Pinterest and click-to-email in the social sharing section of the email tool. The social sharing module within email makes it easy to set up share buttons without having to hand-code each image. Just add the url that you want the buttons to share and then turn on the networks for which you'd like to enable sharing.
We are excited to announce new user roles and permissions for accessing Hubspot. We heard from customers that they wanted more flexibility for giving their team access to their account. As of today, our Professional and Enterprise customers will have access to three additional user roles to manage their HubSpot. These additional user roles will help your team align how your team does marketing with access to the appropriate apps within HubSpot. The additional roles and permissions are a result of research we did on the ways marketing teams use HubSpot and feedback from our customers and beta group.
Barely being able to contain ourselves from the excitement of the Hubspot 3 launch, we wanted to highlight some of the new features to help you create marketing people will love.
HubSpot Partners have been busy using the HubSpot's API to integrate with 3rd party systems. Today, we're pleased to announce that HubSpot Partner LyntonWeb has developed a connector linking together HubSpot and Microsoft Dynamics CRM. This connector can be found on both Microsoft PinPoint and in the HubSpot Marketplace.
Today, we're announcing HubSpot's new integration with NetSuite CRM and NetSuite Ecommerce. HubSpot Partner LyntonWeb uses the HubSpot Leads API to connect HubSpot to NetSuite CRM+ and NetSuite Ecommerce. “NetSuite is the CRM and ERP platform of choice for many small and medium businesses, including software, manufacturing, and service companies," said Daniel Lynton, "So it's critical to connect their inbound marketing and lead generation efforts to those systems.”
We've published extensively on website design and redesign best practices. We sound like a broken record emphasizing a website's function over form: the need for a simple layout and navigation, good search engine optimization (SEO) and above all, content creation and conversion over flashy design.