HubSpot Enables Social CRM With New Social Media Features

by Kirsten Knipp

Date

Jun 7, 2010 10:44:00 AM

New social media features in HubSpot will help companies increase their reach and strengthen prospect relationships using social media.  HubSpot now features social media lead intelligence, automatically linking Twitter, LinkedIn and Facebook profiles to a company's leads, so sales people can quickly learn about a potential customers' interests and challenges without additional research.  HubSpot's software also creates social media follow and sharing buttons on virtually all marketing content, helping marketers grow their audience, reach and leads. 

Social Media Follow & Share Buttons
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New HubSpot API Extends CRM Options and Marketing Transformation Possibilities

by Kirsten Knipp

Date

Jun 2, 2010 8:00:00 AM

HubSpot's new Leads API, currently in beta, gives marketers bidirectional connectivity between HubSpot's lead capture and intelligence tools and any customer relationship management (CRM) software to provide closed loop marketing to all HubSpot customers.  The Leads API is the in a family of HubSpot Application Programming Interfaces, HAPI, that will allow developers to create innovative marketing applications using capabilities and data from customers' own HubSpot's portals.

Closed Loop Between HubSpot & Any CRM
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New Email Marketing in HubSpot Software Helps Convert More Leads to Customers

by Kirsten Knipp

Date

May 17, 2010 8:18:00 AM

HubSpot has added email marketing to HubSpot's online inbound marketing software to give marketers a one-stop solution to increase lead generation and conversion.

Email Marketing
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Social Media Lead Intelligence Launches in HubSpot

by Brian Whalley

Date

May 9, 2010 9:42:00 PM

Social Media Lead Intelligence

HubSpot's Leads application now provides intelligence on where your leads are in social media. Marketing and Sales organizations using HubSpot for lead tracking will automatically get data about where their leads can be found - For example, on Twitter or LinkedIn, with links directly to their profile. HubSpot finds this data for you, so that you don't need to ask - and it's completely automated. HubSpot will only show the data if we are sure we have a match - Currently, we have a match for approximately 30% of all leads across all HubSpot customers!

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HubSpot Enhances Prospects Application to Make Finding Hot Leads Even Easier

by Kirsten Knipp

Date

Mar 24, 2010 9:16:00 AM

Today, HubSpot customers will get even better visibility into who is visiting their web sites and what companies may be hot leads via an enhanced Prospects Application.

HubSpot Prospects Overview
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New MIT Study Proves ROI for HubSpot Customers

by Kirsten Knipp

Date

Mar 3, 2010 8:30:00 AM

Today, HubSpot unveiled a new study conducted by a student at MIT Sloan, on the ROI of HubSpot. The report is now available at www.hubspot.com/roi.

SEO, Blogs, Social Media Contribute to ROI
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HubSpot Launches a New Marketing Analytics Package: Traffic Sources

by Dan Dunn

Date

Oct 1, 2009 11:06:00 AM

New Feature: Sources

Today, we're announcing a new feature to the HubSpot software: the Sources report, which allows customers to closely analyze individual traffic sources

traffic Sources
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HubSpot Launches Lead Nurturing

by Karen Rubin

Date

Aug 18, 2009 5:11:00 PM

HubSpot Lead Nurturing

What is it for?

Lead nurturing is an automated email campaign that you can automatically send to your new leads in HubSpot. Starting today, you can set up an automated campaign that is sent to all of your new leads at three time intervals after they convert on your website. It's an easy step that has a real impact on the leads in your HubSpot system.

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HubSpot Launches New Navigation

by Sam Clemens

Date

Aug 13, 2009 11:30:00 AM

Check out HubSpot's new navigation!

Starting today, HubSpot is making our new navigation available to customers.

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HubSpot Introduces Social Media Monitoring to Inbound Marketing System

by Karen Rubin

Date

Jun 29, 2009 7:06:00 AM

As an inbound marketer, you want to become an online hub for your industry. To do this, you need to share interesting and relevant content with your community on a regular basis.

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