Enhanced conversions for web enables more accurate conversion measurement by increasing observable data and improving conversion modeling quality. It matches hashed, first-party, user-provided data from an advertiser’s conversion page (e.g. email addresses) against Google logged-in and consented data for measurement purposes.
HubSpot’s CRM platform has all the tools and integrations you need for marketing, sales, content management and customer service. Sign up for 20% off HubSpot for your first year, or get started for free.