Agency Service Primer for Woopra + HubSpot

Interested in expanding your service offerings? Learn more about the services you can offer your clients with Woopra and its HubSpot integration.

woopra-logoBy partnering with Woopra, your agency can offer:
  • Analysis of customer data across multiple channels
  • Reporting on the ROI of campaign performance
  • A more positive customer journey based on data driven insights
Plus, it will all be integrated with your client's HubSpot CRM. 

What is the service?

Analyzing, Optimizing, and Measuring Customer Data -  Odds are, you already have a suite of incredible tools at your disposal, but Woopra’s focus on the end-to-end customer experience empowers agencies to expand existing capabilities while offering greater value to your clients. Partnering with Woopra allows you to save time, while fueling your efforts with a comprehensive customer analytics solution. Whether you’re a web specialist, product marketing expert, digital consultant or strategist, your clients rely on you for expertise and the most innovative techniques to solve their problems. 

Woopra can help your agency tie campaign efforts directly back to client ROI, measure the organizational impact of every activity, understand who your client’s customers are, the actions that they take, and what drives them to succeed. This allows clients to increase efficiency with all reporting and metrics at their fingertips and make smart decisions, faster with unified data.

Who is an ideal client?

Clients trying to understand the omni-channel customer journey in order to:

  • Deliver Better Customer Experiences - To communicate with customers with the right message, through the right channel, at the right time.
  • Have Real-time Customer Insight - Understanding who they are and how they behave with your company/product/service.
  • Visualize and Optimize the End-to-End Customer Journey - Measure how campaigns across the organization impact each touchpoint in the customer journey. Uncover weak performing campaigns in real-time and leverage behavioral data create personalized experiences. 

The connection between growth and retention lies in the experience. 56% of all customer interactions occur during a multi-event, multi-channel journey but the majority of organizations have no way to unify, understand and optimize this total journey. Woopra tracks and unifies your data, providing analytics and engagement opportunities every step along the way.

How does it complement Inbound?

The more you understand the experience customers have with your brand, the better you can target, personalize and engage. Woopra supports this by tracking and unifying data across tools and teams. With a single source of data truth, you can take immediate action on this data by leveraging journeys, retention reports, cohort analysis and real-time automations. This allows you to not only measure and optimize every campaign, but also to tie those activities back to revenue for your clients.

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Interested in other agency services?

Find the integration partners and agency services that are right for your clients.

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Woopra + HubSpot Integration

Measure the impact of HubSpot campaigns across every touchpoint in the customer journey.

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Customer Journey Analytics

Capture, analyze, optimize and engage through every customer touchpoint in one platform.

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