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    Julie Spatola is an Inbound Marketing Consultant helping businesses get found online, convert visitors into leads and leads into customers. Her 5 years of experience as an Online Marketing Consultant spans the B-to-B technology, higher-education, healthcare, finance/banking and ecommerce industries. Her consulting experience includes Fortune 500 companies and brands such as IBM and EMC.

    Julie began her career as a marketer in San Francisco determined to specialize in online marketing and the newest technology, tools and skills that will be essential for the next generation of marketers. Her enthusiasm for teaching and finding creative ways to effectively translate complex or technical information about the new tools of the online marketing trade are unending. She is an advocate and practitioner of enablement trainings and educational consultations as key to unlocking a whole new world of professional empowerment that is transformative for the very talented and experienced customers she works with to the point of affecting the bottom line revenue, profits and results for their companies.

    Julie holds a BS from Boston College, Wallace E. Carroll School of Management with dual concentrations in Organizational Studies and Marketing. In her down time, Julie enjoys reading, skiing, playing tennis, the beach and traveling.


    Julie's Recent Blog Posts:


    Julie's Recent Speaking Engagements:

    •  INBOUND2013 Conference Breakout Session - "The Marketer's 3 Step Content Roadmap: Aligning Content to Your Buyer's Journey" [Presentation Slides]
    •  INBOUND2013 Conference Breakout Session - "The Marketer's 3 Step Content Roadmap: Aligning Content to Your Buyer's Journey" [Session Follow-up Resources]
    • #INBOUNDLEARNING Live 2-Part Webinar Series - "The Buyer's Journey: The Marketing Funnel Evolved" - [Registration]
        • #INBOUNDLEARNING "The Buyer's Journey: The Marketing Funnel Evolved" - [Webinar 1 Archive]
        • #INBOUNDLEARNING "The Buyer's Journey: The Marketing Funnel Evolved" - [Webinar 2 Archive]

    Julie's Marketing Content:


    Download Resources from "Mapping Content to the Buyer's Journey" now!


    Julie's Certifications:



    Testimonials from Julie's Customers

    "Julie has a solid understanding of assessing a client's content and lead generation process and the knowledge to improve their inbound marketing system to increase visits and leads. I have been impressed with her ability to quickly understand the client's business and goals of user experience. Julie is very focused on driving results tailored to buyer personas." - Will McNae, Digital Strategist, Connection Model, LLC

    "Julie has been an excellent Inbound Marketing Consultant. She has helped our department do a better job of using "inbound" marketing and we have seen an increased number of leads as a result. I look forward to working with her every month." - Luke Probasco, Marketing Manager, Townsend Security

    "Julie was a true pleasure to work with and always brought a positive attitude to our consulting sessions. She is professional, patient and is excellent at teaching new software features. Julie was prepared every week with topics that were relevant to me and provided insightful marketing plan recommendations. She is a talented teacher and I enjoyed working with her during our weekly consulting calls." - Samantha Burns, Marketing Director, Mackoul & Associates, Inc.

    "Julie has been a tremendous help to me as our inbound marketing consultant. For example, when we redesigned our website, she went through the homepage and much of the copy with me, making insightful and valuable suggestions for improvement and for better lead generation. She has also spent time training and coaching some of my colleagues on the best way to use Hubspot to boost their sales efforts. Always patient, thoughtful, and reliable, Julie has been a real asset in achieving our marketing goals." - Corey Dall, Marketing Manager, FGI Research

    "Julie was kind enough to volunteer her time to help our advancement office evaluate our alumnae engagement and communications, with a particular emphasis on our online media and correspondence. She shared best practices that we have implemented and are finding very effective. Her thoughts and suggestions are insightful and she's always coming up with creative solutions for us. We truly value her input." - Stevie Lee Taylor, Director of Alumnae Relations, Notre Dame Academy, Hingham

    "I've had the pleasure of working with Julie over the past six months. She has served as a consultant to my organization, an all-girls' high school on the south shore of Massachusetts. (Julie is actually an alumna which is how we connected.) She has advised me on how to use electronic media to increase participation at alumnae events and most recently has provided ideas on how to increase alumnae donations to the school. I ENJOY my conversations with Julie. She is energetic and on-task. She wants to find a solution and articulates her ideas very well. I always leave our conversations inspired and ready to try something new. She understands I work in a small-shop and is realistic about what can happen in a reasonable time frame. Many consultants can come across insulting or unrealistic. Julie is complimentary, understanding, and passionate. I highly recommend Julie to help you with YOUR next project." - Katie Miller, Director of Communications, Notre Dame Academy, Hingham