Email Marketing Tools

Create, personalize, and optimize your marketing emails without waiting on designers or IT.

Email marketing tools that treat subscribers like people.

Marketing emails range from mildly personal to completely irrelevant. And it’s not always great for marketers crafting the messages, either. If you have to beg, borrow, and steal to get help from designers or IT, it’s hard to wow your recipient.

With HubSpot’s email marketing tools, everything you need is baked right in. Design and send professional emails independently, and optimize to improve performance. Since it’s powered by your HubSpot CRM database, you know the data you’re using to customize your emails is accurate.

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Email Editor

Create beautiful email campaigns without designers or IT.

Craft professional email campaigns that display perfectly across any device. Get started with one of our goal-based email templates, or choose from dozens of free templates in our marketplace that are proven to convert. Then use our drag-and-drop editor to customize layout, calls-to-action, and branding.

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smart rules

Personalize emails for more opens and clickthroughs.

Boost average email open rates when you tailor your emails to each subscriber. Use an email subscriber’s lifecycle stage, list membership, or any information in their contact record to automatically serve up the most relevant subject lines, links, attachments, and CTAs. Then schedule your campaign and know that your email will show up in each inbox at the optimal time, regardless of time zone.

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Optimize email campaigns with A/B tests and analytics.

HubSpot’s email tracking tool connects seamlessly with Gmail, Google Workspace, Outlook, and Office 365. You can also send tracked emails within your HubSpot account. Control when and how you receive notifications: in Sales Hub, your browser, your desktop, or your third-party CRM.

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Leverage the power of AI to craft engaging emails in a flash [public beta].

Bid farewell to spending hours struggling with email copy. Use AI content writing features to quickly generate email marketing messaging with simple prompts. Or use slash and highlight commands to skillfully rewrite, summarize, or adjust the tone of existing copy to meet your needs.

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216,000+ customers in over 135 countries grow their businesses with HubSpot

Get started with free email marketing tools today

Use the drag-and-drop editor to build and send personalized emails in minutes.

Free email tools are limited to 2,000 sends per calendar month, with HubSpot branding. Additional terms and limitations apply.