Your Companies Database Now Lives in Your Marketing Navigation

Marketing starts with individual: no matter the nature of your company, you’re trying to convert real people into loyal customers and evangelists of your brand. That’s why your HubSpot Marketing tool is centered around an robust, integrated contact platform.

But if you’re B2B, your organization lives and breathes in the world of the companies those individuals work for. The data you collect about the companies you interact with — size, industry, location, and more — is just as important to your marketing efforts as any trait of the individual contacts.

With that in mind, did you know that your HubSpot Marketing portal comes fully equipped with a company database?

With today’s change, that companies database now lives under “Contacts” in the HubSpot Marketing navigation.

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[HubSpot Connect] - GetAccept Integration

What’s this integration partner do?

GetAcceptlets Salespeople send sales documents with one click. Their solution offers reporting, document tracking, and e-signature features for those documents. With GetAccept you can present sales documents with a video introduction and use the built-in live chat to support prospects.

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A New Analytics Engine to Power Your HubSpot data

You need fast, reliable, and trustworthy marketing data, so you can show the value of your marketing efforts and make better business decisions. With that in mind, over the last few months, we've completely rebuilt the back-end HubSpot analytics engine with the goal of providing you with even more robust and precise metrics.

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[Now Live] - Emojis in Social Publishing

Marketers can now add Emojis to all social posts from HubSpot.
This is live in your social media publishing tool today, 6/16.

Emojis are a fun and creative way to connect with customers on a more personal level. It’s a helpful way for you to show more  personality on social. An Appboy study in 2016 found that marketing campaigns with emojis increased 777% year-over-year and were continuing to rise by 20% every month. Emojis are how our customers want to communicate. 

Take me to HubSpot Social.  

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[HubSpot Connect] - Stitch Integration

 What’s this integration partner do?

Stitch is a tool to help manage your data pipeline and easily extract, transform, and load data into your data warehouse. Users have the ability to control what data is replicated and how frequently it is replicated.

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No longer supporting publishing to LinkedIn Groups via HubSpot Social

What is it: LinkedIn is removing API support for Groups. This means publishing to LinkedIn Groups from HubSpot will no longer be possible. This affects all Social Media Publishing tools. The only way to publish to groups, will be through the native LinkedIn desktop interface.
 
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LinkedIn Sales Navigator, meet HubSpot CRM

Bacon and eggs. Great combination. Peanut butter and jelly. Great combination. Rainy day and a movie. That too. Today, a new duo joins the fray: LinkedIn Sales Navigator and HubSpot CRM.

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Visually Refreshed Content Editors

Over the past year the HubSpot product team has been working to bring a new visual design to every part of the marketing and sales product family. Today, we're happy to share the visual refresh that has made it's way to the blog, email, landing pages, and website content editors.

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Call Queue to be removed from HubSpot CRM on July 10th

When we first built the call queue in HubSpot CRM, the goal was simple: create a tool that helped sales reps work more efficiently and in a more focused way. Over time, you've given us great feedback on the tool, and reviews have been mixed on how well it lives up to that goal.

It helps a sales team call leads faster, sure. But it lacks the flexibility to truly make a sales team more productive. Calling quicker is great, but what about emails and other to-dos? What if you want to set up multiple queues for different types of follow-up? What if you’re following up on a specific deal --- how does the call queue help you to track that down?

With that feedback as our north star, we launched a brand new productivity tool in HubSpot CRM called task queues. If you haven’t checked out task queues, here’s the gist: think of a task queue like a playlist for your tasks. Simply create a task queue for a certain category of to-dos - it could be based on time zone, territory, priority, or anything else you choose. Add tasks to the queue. Press play. Run through your tasks. That’s it.

In short, task queues is the future of getting things done in HubSpot CRM.

With that in mind, on July 10th, the call queue feature will be removed from the CRM.

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[HubSpot Connect] - Shakr Integration

What’s this integration partner do?

Shakr is a simple web based online video maker. They offer templates and easy access to stock images and music that help you make high quality, professional looking video that perform well in social or as social ads.

Shakr is offering 10 video credits for free for HubSpot Customers. To access the offer use the URL an code in this post. 

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Automatically Optimize Videos Hosted on HubSpot

When it comes to your inbound marketing, connecting with people, and not just talking to them is crucial. Lately, this connection has stemmed from the meteoric rise of video across social and the broader web. But creating compelling and engaging videos that resonate with your audience require a unique set of tools, skills -- and often end up with anunwieldy file that is really large and ultimately slows down your website.

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An Easier Way to Unbounce Contacts in HubSpot

Emails can “hard bounce” (be rejected by the recipient's email server) for a variety of reasons. The email address or domain may be invalid, it might perceive the message to be untrustworthy, or a temporary issue might be preventing the email from being delivered.
 
Like most email marketing providers, when you send to an email address that results in a hard bounce, we automatically stop sending to that email address in the future. This helps us protect your reputation as an email sender, and your ability to successfully deliver messages in the future.
 
In some cases though, you might know that a message to a legitimate email address hard bounced, and you might want to try that address again. In the past, we had to take care of this forward. Moving forward, you can do it yourself!
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[HubSpot Connect] - Azuqua Integration

What’s this integration partner do?

Azuqua is integration technology that helps non-technical folks connect apps in the form of workflows. They have many pre-built workflows for integrations including HubSpot.

Click here to integrate Azuqua and the HubSpot CRM. 

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Lead Flows are now included in all Basic, Pro, and Enterprise accounts

A Lead Flow is a HubSpot conversion tool that helps you turn visitors into leads through simple pop-ups on your website. If you have a Basic, Professional, or Enterprise HubSpot subscription, the Lead Flows tool is now located under the Content menu in your account by default. If you already added Lead Flows through the Add-Ons screen then there won't be any changes to any Lead Flows you've already created or the tool itself. 

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[HubSpot Connect] - Databox Integration

What’s this integration partner do?

Databox is reporting software that integrates different system’s metrics and analytics into a single, mobile friendly, customizable dashboard. They currently integrate with many applications including HubSpot Marketing and CRM/Sales.

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[Now live] - The new Social Media Tools

How people use social media has changed. In the last 5 years social has become more mobile, more, visual, more ad powered, and more scientific. On top of this, Facebook is rapidly innovating and changing the definition of social media. To take advantage of these trends and stand out in Social you need the best tools possible. That's why we're rethinking and refreshing HubSpot Social.

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[Sunsetting] Landing Page Comparison

Landing pages are the pipeline of your inbound marketing success. As a result we seek out every metric we can on success, and how to optimize our pages. That's why -- in October 2015 -- we introduced an easy way to compare performance of your landing pages within HubSpot.

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Build Dynamic Pages using HubDB

When you're creating multiple pages across your website that look similar, it can be a hassle to put together each one individually. From choosing the template, to adding all the content, it's repetitive and time-consuming. But now there's a better way.

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Now Live - Workflows Alert Roll-up

What is it?
In the Workflows tool you'll now see a roll-up view of important issues and suggestions for a given workflow. This means you no longer have to hunt through a workflow to see issues you need to fix. This feature is live today May 26, 2017.

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[New Video] The Latest and Greatest in HubSpot Product

It's that time once again --- three exciting updates to the HubSpot product, in under five minutes. Give it a watch, and let us know what you think in the comments below.

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A Visual Refresh for the Forms Dashboard and Submissions Page

Starting today we're introducing a brand new look and feel for your Forms Dashboard and Submissions pages to match the latest design of the HubSpot tools.

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Three Big Updates to Properties in HubSpot CRM (including required properties)

If you’re a sales manager, you know how critical speed is to your team’s success. When your reps are creating CRM records, the quicker, the better. The more time they spend entering data, the less time they spend selling. But there’s a caveat: while speed is crucial, if your reps enter the wrong data --- or not enough data --- you end up with a spotty database and an inconsistent process.

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New Domains added to the “Block Free Email Providers” List

New domains have been added to the "Block Free Email Providers" List (including gmail.com and qq.com). To access this feature, edit the email field option in the settings for your relevant forms.

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Introducing an Android App for HubSpot CRM

Sales doesn’t always happen from behind a desk. If you’re a field rep --- or even if you’re not --- parts of your process take you on the road. Whether a dinner with a prospect, an in-person demo with a lead, a trade show, or even a busy morning commute, your sales process needs to travel with you.

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[HubSpot Connect] - PieSync Integration

What’s this integration partner do?
PieSync is software that syncs contacts between cloud apps. Once integrations are hooked up the tool works in the background to sync contacts in real time. This gives users consistency of data across tools.

Connect PieSync to HubSpot here. 

Integrations include HubSpot (CRM/Marketing), Mailchimp, Google Contacts, Salesforce Desk, Zendesk, Marketo, Campaign Monitor, and many more. See All.

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Five New Out-of-the-box Reports for your Dashboards

When it comes to measuring your marketing and sales success, it’s not just about running reports; it’s about running the right reports, to tell the right story to the right audience. But, even for the most experienced marketers, data can be overwhelming. Whether running pivot tables in Excel, SQL queries in your BI tool, or even marketing and sales reports in HubSpot, it can be hard to know where to start.

With today’s update, you have five new contacts reports, built around best practices and common use cases, that summarize your lead generation success over time.

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HubSpot Introduces Live Chat Built For Sales Teams

Today, we unveiled messages, a new feature of HubSpot Sales Pro that lets you chat with site visitors in real time.

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[HubSpot Connect] - Front Integration

What’s this integration partner do?

Front is customer service software that helps teams manage and respond to email, chat, social, and other inbound requests. Front does this through a shared inbox that allows users to collaborate, route requests, access canned responses, measure, and follow conversations. Once connected, HubSpot data is infused into Front conversations, adding valuable context. 

Connect Front to HubSpot

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HubSpot Launches CRM Extensions API: With Partner PandaDoc

We're excited to introduce a new API, specific to our CRM, called CRM Extensions. This API lets developers build integrations that bring their data and functionality inside the HubSpot CRM. The API is now live, and two HubSpot Connect integration partners, PandaDoc and Seventh Sense, have already built CRM integrations on the new API.

CRM Extensions - Technical Documentation

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[New Video] Your Need-to-Know Product Updates from April

The best ten minutes of your month are back again: a brand new (April Fool's) edition of the HubSpot product spotlight video is below. Use the chapters on the right-hand-side of the video to find the new features most relevant to your routine, and leave us your feedback using the feedback link.


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[HubSpot Connect] - Olark Integration

What’s this integration partner do?

Olark live chat software helps sales, marketing, and services manage and convert web traffic. Teams who use Olark better understand who anonymous website visitors are and why they are at their site. Their chat app is simple to install, customizable, and integrates with a wide variety of tools including HubSpot

Click here to connect Olark to HubSpot. 

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Refreshed User Profile & Preferences Screen

We've refreshed the User Profile & Preferences screen in HubSpot to lay the groundwork for future improvements, and give you a cleaner experience when editing settings. You'll also notice that we've made it easier to find under the main Settings dropdown in your HubSpot navigation.

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[HubSpot Developers] - Migrate your integration to OAuth 2.0

We’ve updated how OAuth works for integrations and need app authors to take action. If you own a HubSpot integrations please switch from OAuth1 to OAuth2 by 8/11/17. We've created a comprehensive guide to help you make the switch. 

Migration Documents - OAuth1 to OAuth 2.0

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Reinvigorated Tasks in HubSpot CRM

If you use HubSpot CRM, you’ll agree: tasks in the tool have been adequate, not exceptional. They’re like eating iceberg lettuce. Not the end of the world, but not mind-blowingly awesome either.

Today, that changes. Task management in HubSpot has a brand new look, and a slew of new functionality to boot. Staying on top of to-dos is pivotal to your sales team’s success. Every missed follow-up is a lost chance at a connection with your prospects and customers. With HubSpot’s new tasks interface, you’ll never let a task slip through the cracks.

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Introducing Your Brand New Web Analytics Dashboard

Your company’s website is the central hub for your prospects’ and customers’ interactions with your online brand. The more information you have about those interactions, the more effectively you’ll be able to design your site around your buyers’ behaviors, and the more business you’ll be able to close from your website at the end of the day.

Your new web analytics dashboard brings a slew of new metrics on your website’s effectiveness --- time on site, new vs. returning visitors, bounce rate, device type (mobile vs. desktop), sessions by country, and more --- into the friendly confines of your HubSpot portal. No extra tools or tracking codes necessary.

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A New Plain Text Email Template

When it comes to email, sometimes the best choice is to lean in the direction of simplicity. While a beautifully designed HMTL email has its place, simple, hyper-personal plain text emails have recently taken off in popularity.

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[Rolling Out Soon] - Helping Protect Your Email Deliverability Rates

When it comes to making sure that your contacts are reliably receiving your emails, we do a lot of things on our side to help maintain a high rate of email deliverability.

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Speed-Up Your Blog with Accelerated Mobile Pages (AMP)

Speed matters. When it comes to your blog posts, visitors on mobile expect content to load instantly and don't want to wait just to start reading.

 

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An Easier Way to Update Sales Quotas in HubSpot CRM

 

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Graymail Suppression: Make Your Email Strategy More Effective

As your inbound engine runs at full speed and your database steadily grows, it’s critical to make sure that you’re keeping the quality of your email lists high. Although the size of your lists might be getting more impressive over time, it’s much more important to pay attention to the number of contacts who are actually engaging with your emails.

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Calling from Companies and Deals in HubSpot CRM

If you’re a sales rep, you spend your day making calls, sending emails, and booking meetings. The more efficient you can be at those three things, the better you’ll be at your job. With today's change, reaching out to your contacts even easier: you can now make calls from company and deal records, in addition to contact records. Fewer clicks in the CRM means time saved means more sales. It’s that simple.

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Opt a Domain Out of Auto-Creation

In HubSpot CRM, you can enable the auto-creation of companies.

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[New Video] Your Monthly HubSpot Product Fix

Let's face it: you're busy. Whether it's executing marketing initiatives or running a sales team, your days are booked. It can be tough to keep up with a HubSpot product that's constantly expanding and improving. With that in mind, you've got a brand new way to stay up to speed on HubSpot's product updates. Watch the Product Spotlight video to get last month's biggest updates in under 7 minutes. What better way to spend your next coffee break?

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Visually Refreshed Form Notification Email

If you have a form notification email address set, you will notice a brand new look and feel of emails starting today. To match the latest design of HubSpot tools, we have updated the form submission email to be cleaner and more visually appealing. 

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New and Improved Engagement Reporting for HubSpot Sales

As a sales leader, the ability to zoom in on specific parts of your team's engagement process is vital. Which reps are making the most calls? Are they connecting or leaving voicemails? How many emails are your BDRs sending? How many meetings are your new reps booking?

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[HubSpot Connect] - Enthusem Integration

What’s this integration partner do?

Enthusem is a direct mail solution, for digital marketers. They have an API and several integrations with CRMs/Automation platforms, that allow marketers to send personalized direct mail to contacts through workflows.

Video Overview of how Enthusem integrates with HubSpot.

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How to connect Facebook Lead Ads to HubSpot

Facebook Lead Ads easily connect to HubSpot through the Ads Add-On. To import your leads generated from Facebook into HubSpot follow these steps.

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[HubSpot Connect] - LeadsBridge Integration

What’s this integration partner do?

LeadsBridge is advertising automation software for Facebook Ads. Their software syncs Facebook ads with HubSpot and sends leads generated by Lead Ads from one to the other. They also automate a connection between lists in HubSpot and Facebook Ads.

Learn more or install the LeadsBridge integration here. 

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Pinned Notes in HubSpot CRM

When working with a prospect or customer, you need quick access to the most vital and relevant information. As more and more interactions rack up in that person's timeline, this gets a whole lot tougher. Today’s update enables you to pin the most mission-critical note at the top of any record in HubSpot CRM, ensuring the most important information is always front and center for both you and your team.

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Shutterstock Integration: 60,000 Free Images Available to HubSpot Customers

Finding the right image to add to your content can be a hassle, and is full of potential usage and legal complexities.

At the same time, we know as marketers that visuals help enhance our content being remembered and shared. Today, we're happy to introduce an integration with Shutterstock the worlds leading stock photography site to provide 60,000 images free for all HubSpot Marketing customers.

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