Emails sent at odd hours are often ignored, or worse, sent right to the trash. As inbound marketers we all want to deliver a good experience, and also want to get the best performance out of our email. So shouldn't those emails arrive in everyone's inbox based on their timezone?
Today we're happy to introduce Smart Send, a feature included with HubSpot Professional & Enterprise, that delivers email at the same time, across different timezones. Smart Send helps you increase engagement and brand perception all in one-click.
After your email is sent, a new tab named 'Smart Sending' appears in performance for your email where you can see an exact break-down of how recipients interacted with your email based on the timezones they are in.
Try it out today and see the impact Smart Send can have on your email engagement.