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![HubSpot](data:image/svg+xml;base64,PD94bWwgdmVyc2lvbj0iMS4wIiBlbmNvZGluZz0iVVRGLTgiPz4KPHN2ZyBpZD0iTGF5ZXJfMSIgeG1sbnM9Imh0dHA6Ly93d3cudzMub3JnLzIwMDAvc3ZnIiB2ZXJzaW9uPSIxLjEiIHZpZXdCb3g9IjAgMCAzNDUuOCAzNTYiPgogIDwhLS0gR2VuZXJhdG9yOiBBZG9iZSBJbGx1c3RyYXRvciAyOS40LjAsIFNWRyBFeHBvcnQgUGx1Zy1JbiAuIFNWRyBWZXJzaW9uOiAyLjEuMCBCdWlsZCAxNTIpICAtLT4KICA8ZGVmcz4KICAgIDxzdHlsZT4KICAgICAgLnN0MCB7CiAgICAgICAgZmlsbDogI2ZmNDgwMDsKICAgICAgfQogICAgPC9zdHlsZT4KICA8L2RlZnM+CiAgPGcgaWQ9Ikh1YlNwb3RfTG9nbyI+CiAgICA8cGF0aCBjbGFzcz0ic3QwIiBkPSJNMjYyLjgsMTE4di00MS44YzEwLjktNS4yLDE4LjYtMTYuMiwxOC42LTI5di0xYzAtMTcuNy0xNC41LTMyLjEtMzIuMS0zMi4xaC0xYy0xNy43LDAtMzIuMSwxNC41LTMyLjEsMzIuMXYxYzAsMTIuOCw3LjYsMjMuOCwxOC42LDI5djQxLjhjLTE2LjIsMi41LTMxLjEsOS4yLTQzLjMsMTkuMUw3Ni43LDQ3LjhjLjgtMi45LDEuMy01LjksMS4zLTksMC0yMC0xNi4yLTM2LjMtMzYuMi0zNi4zUzUuNSwxOC43LDUuNCwzOC43YzAsMjAsMTYuMiwzNi4zLDM2LjIsMzYuMyw2LjUsMCwxMi42LTEuOCwxNy44LTQuOGwxMTIuOSw4Ny44Yy05LjYsMTQuNS0xNS4yLDMxLjgtMTUuMiw1MC41czYuMiwzNy42LDE2LjYsNTIuNWwtMzQuMywzNC4zYy0yLjctLjgtNS41LTEuNC04LjUtMS40LTE2LjUsMC0yOS44LDEzLjMtMjkuOCwyOS44czEzLjMsMjkuOCwyOS44LDI5LjgsMjkuOC0xMy4zLDI5LjgtMjkuOC0uNi01LjgtMS40LTguNWwzNC0zNGMxNS40LDExLjgsMzQuNiwxOC44LDU1LjUsMTguOCw1MC42LDAsOTEuNi00MSw5MS42LTkxLjZzLTMzLjctODMuNy03Ny42LTkwLjRoMFpNMjQ4LjcsMjU1LjRjLTI1LjksMC00Ny0yMS00Ny00N3MyMS00Nyw0Ny00Nyw0NywyMSw0Nyw0Ny0yMSw0Ny00Nyw0N1oiLz4KICA8L2c+Cjwvc3ZnPg==)](https://www.hubspot.com/) [Get a demo of HubSpot's AI, Breeze](https://www.hubspot.com/products/breeze/demo) [Learn more about HubSpot Credits](https://knowledge.hubspot.com/account-management/understand-hubspot-credits-and-billing) Menu - Close Search - Products Products - ## The HubSpot Customer Platform All of HubSpot's marketing, sales, and customer service software on one agentic platform. [Free HubSpot CRM](https://www.hubspot.com/products/crm) [Overview of all products](https://www.hubspot.com/products/get-started) - ### Marketing Hub Marketing automation software [Free and premium plans](https://www.hubspot.com/products/marketing) - ### Sales Hub Sales software [Free and premium plans](https://www.hubspot.com/products/sales) - ### Service Hub Customer service software [Free and premium plans](https://www.hubspot.com/products/service) - ### Content Hub Content marketing software [Free and premium plans](https://www.hubspot.com/products/content) - ### Data Hub Data management software [Free and premium plans](https://www.hubspot.com/products/data) - ### Revenue Hub CPQ, billing, and payments software [Free and premium plans](https://www.hubspot.com/products/revenue) - ### Smart CRM AI-powered, flexible CRM software [Learn more](https://www.hubspot.com/products/crm/ai-crm) - ### Agent Hub Your central home for building and managing AI agents across the platform [Learn more](https://www.hubspot.com/products/artificial-intelligence) - ### Small Business Bundle The Starter edition of each product, built for startups and small businesses [Learn more](https://www.hubspot.com/products/crm/starter) - ### AEO (Beta) Answer engine optimization tools that track and improve your brand's visibility in AI results [Learn more](https://www.hubspot.com/products/aeo) - ### HubSpot Marketplace Connect your favorite apps to HubSpot [See all integrations](https://ecosystem.hubspot.com/marketplace/apps) - Solutions Solutions - By Use Case - By Team Size - Why HubSpot? - ## Marketing - ### [Generate leads](https://www.hubspot.com/use-case/generate-leads) Convert visitors into contacts for your database. - ### [Automate marketing](https://www.hubspot.com/use-case/automate-marketing) Create campaigns with automation and AI. - ## Sales - ### [Build pipeline](https://www.hubspot.com/use-case/build-sales-pipeline) Generate a pipeline of high-quality prospects. - ### [Close deals](https://www.hubspot.com/use-case/close-more-deals) Streamline your process and close more deals faster. - ## Customer Service - ### [Scale support](https://www.hubspot.com/use-case/scale-customer-service-support) Support customers at scale with AI and a help desk. - ### [Drive retention](https://www.hubspot.com/use-case/drive-customer-satisfaction) Identify opportunities to improve customer health. - ## Content - ### [Create content](https://www.hubspot.com/use-case/create-content-for-customer-journey) Easily craft content for your audience, with help from AI. - ### [Manage content](https://www.hubspot.com/use-case/manage-content) Organize, update, and distribute content in one place. - ## Startups & Small Businesses - ### [Find and reach customers](https://www.hubspot.com/use-case/find-and-reach-customers) Generate leads through content, AI, and automation. - ### [Grow sales and get paid](https://www.hubspot.com/use-case/grow-sales-and-get-paid-faster) Prospect smarter and automate payments. - ### [Organize customer data](https://www.hubspot.com/use-case/understand-and-organize-customer-data) Unify your team and data on one platform. - ## Artificial Intelligence - ### [Resolve customer queries 24/7](https://www.hubspot.com/products/artificial-intelligence/ai-customer-service-agent) Scale customer service with an AI customer agent. - ### [Automate sales prospecting](https://www.hubspot.com/products/sales/ai-prospecting-agent) Identify and engage high-value leads with an AI prospecting agent. - ### [Research customers faster](https://www.hubspot.com/products/artificial-intelligence/ai-data-agent) Get instant answers about your customers with an AI data agent. ## By Team Size - ### For Small Businesses & Startups HubSpot’s all-in-one Starter Customer Platform helps your growing startup or small business find and win customers from day one. [Learn more about HubSpot’s Starter Customer Platform](https://www.hubspot.com/products/crm/starter) - ### For Enterprises With HubSpot’s integrated Enterprise Customer Platform, you don’t have to sacrifice power for ease of use. [Learn more about HubSpot’s Enterprise Customer Platform](https://www.hubspot.com/products/crm/enterprise) ## Why HubSpot? - ### Why Choose HubSpot? After just one year, HubSpot customers acquire 129% more leads, close 36% more deals, and see a 37% improvement in ticket closure rates. [Learn more about why how HubSpot’s solution is different](https://www.hubspot.com/why-choose-hubspot) - ### Case Studies Explore examples of companies like yours from all over the globe that use HubSpot to unite their teams, empower their businesses, and grow better. [See all case studies](https://www.hubspot.com/case-studies) - ### Spotlight: Product Updates Learn about HubSpot’s featured product releases and announcements in this semi-annual product showcase. [Explore product updates](https://www.hubspot.com/spotlight) - [Pricing](https://www.hubspot.com/pricing/marketing) - Resources Resources - ## Featured Links - [Spotlight: Product Updates](https://www.hubspot.com/spotlight) - [What's New in HubSpot](https://www.hubspot.com/new) - [Why Choose HubSpot?](https://www.hubspot.com/why-choose-hubspot) - [Sustainability](https://www.hubspot.com/sustainability) - ## Community & Events - [UNBOUND Event](https://unbound.hubspot.com/) - [Webinars](https://www.hubspot.com/resources/webinar#resource-library-page-headers) - [HubSpot Community](https://community.hubspot.com/?hubs_content=www.hubspot.com%2Fproducts%2Fartificial-intelligence%2Fcredits&hubs_content-cta=nav-resources-community) - [HubSpot User Groups](https://www.hubspot.com/hubspot-user-groups) - ## Partners - [Solutions Partner Program](https://www.hubspot.com/partners/solutions) - [Technology Partner Program](https://www.hubspot.com/partners/app) - [Affiliate Partner Program](https://www.hubspot.com/partners/affiliates) - [Education Partner Program](https://academy.hubspot.com/education-partner-program) - [Startup Partner Program](https://www.hubspot.com/startups/partners) - ## Education - [The Loop Marketing Playbook](https://www.hubspot.com/loop-marketing) - [What Is Inbound Marketing?](https://www.hubspot.com/inbound-marketing) - [HubSpot Blogs](https://blog.hubspot.com/) - [Free Courses & Certifications](https://academy.hubspot.com/) - [Ebooks, Guides & More](https://www.hubspot.com/resources) - [HubSpot Knowledge Base](https://knowledge.hubspot.com/) - ## Tools - [Website Templates](https://ecosystem.hubspot.com/marketplace/templates) - [Developer Tools](https://developers.hubspot.com/) - ## Services - [Onboarding](https://www.hubspot.com/services/onboarding) - [Migration](https://www.hubspot.com/services/professional/migrations) - [Premium Support](https://www.hubspot.com/services/premium-support) - [Hire a Solutions Partner](https://ecosystem.hubspot.com/marketplace/solutions) - Products Products - ## The HubSpot Customer Platform All of HubSpot's marketing, sales, and customer service software on one agentic platform. - [__Free HubSpot CRM__](https://www.hubspot.com/products/crm) - [__Overview of all products__](https://www.hubspot.com/products/get-started) - [![195140668528](https://www.hubspot.com/hubfs/assets/hubspot.com/global-navigation/2025/marketing-hub.svg) \ __Marketing Hub__ \ Marketing automation software](https://www.hubspot.com/products/marketing) - [![195146645596](https://www.hubspot.com/hubfs/assets/hubspot.com/global-navigation/2025/sales-hub.svg) \ __Sales Hub__ \ Sales software](https://www.hubspot.com/products/sales) - [![195140668527](https://www.hubspot.com/hubfs/assets/hubspot.com/global-navigation/2025/service-hub.svg) \ __Service Hub__ \ Customer service software](https://www.hubspot.com/products/service) - [![195140649745](https://www.hubspot.com/hubfs/assets/hubspot.com/global-navigation/2025/content-hub.svg) \ __Content Hub__ \ Content marketing software](https://www.hubspot.com/products/content) - [![195289608884](https://www.hubspot.com/hubfs/assets/hubspot.com/global-navigation/2025/data-hub.svg) \ __Data Hub__ \ Data management software](https://www.hubspot.com/products/data) - [![195140609672](https://www.hubspot.com/hubfs/assets/hubspot.com/global-navigation/2025/commerce-hub.svg) \ __Revenue Hub__ \ CPQ, billing, and payments software](https://www.hubspot.com/products/revenue) - [![195146050660](https://www.hubspot.com/hubfs/assets/hubspot.com/global-navigation/2025/smart-crm.svg) \ __Smart CRM__ \ AI-powered, flexible CRM software](https://www.hubspot.com/products/crm/ai-crm) - [![ProductIcons_AgentHub_Icon_Orange](https://www.hubspot.com/hubfs/assets/webteam-cms-portal/images/breeze/ProductIcons_AgentHub_Icon_Orange.svg) \ __Agent Hub__ \ Your central home for building and managing AI agents across the platform](https://www.hubspot.com/products/artificial-intelligence) - [![195140649746](https://www.hubspot.com/hubfs/assets/hubspot.com/global-navigation/2025/small-business.svg) \ __Small Business Bundle__ \ The Starter edition of each product, built for startups and small businesses](https://www.hubspot.com/products/crm/starter) - [![210646671655](https://www.hubspot.com/hubfs/assets/hubspot.com/global-navigation/2025/aeo.svg) \ __AEO (Beta)__ \ Answer engine optimization tools that track and improve your brand's visibility in AI results](https://www.hubspot.com/products/aeo) - [![195140649747](https://www.hubspot.com/hubfs/assets/hubspot.com/global-navigation/2025/app-marketplace.svg) \ __HubSpot Marketplace__ \ Connect your favorite apps to HubSpot](https://ecosystem.hubspot.com/marketplace/apps) - Solutions Solutions - By Use Case - ## Marketing - [Generate leads](https://www.hubspot.com/use-case/generate-leads) - [Automate marketing](https://www.hubspot.com/use-case/automate-marketing) - ## Sales - [Build pipeline](https://www.hubspot.com/use-case/build-sales-pipeline) - [Close deals](https://www.hubspot.com/use-case/close-more-deals) - ## Customer Service - [Scale support](https://www.hubspot.com/use-case/scale-customer-service-support) - [Drive retention](https://www.hubspot.com/use-case/drive-customer-satisfaction) - ## Content - [Create content](https://www.hubspot.com/use-case/create-content-for-customer-journey) - [Manage content](https://www.hubspot.com/use-case/manage-content) - ## Startups & Small Businesses - [Find and reach customers](https://www.hubspot.com/use-case/find-and-reach-customers) - [Grow sales and get paid](https://www.hubspot.com/use-case/grow-sales-and-get-paid-faster) - [Organize customer data](https://www.hubspot.com/use-case/understand-and-organize-customer-data) - ## Artificial Intelligence - [Resolve customer queries 24/7](https://www.hubspot.com/products/artificial-intelligence/ai-customer-service-agent) - [Automate sales prospecting](https://www.hubspot.com/products/sales/ai-prospecting-agent) - [Research customers faster](https://www.hubspot.com/products/artificial-intelligence/ai-data-agent) - By Team Size - ## By Team Size - ![195309752641](https://www.hubspot.com/hs-fs/hubfs/assets/hubspot.com/global-navigation/2025/Small%20Businesses%20%26%20Start%20ups.webp?width=1035&height=450&name=Small%20Businesses%20%26%20Start%20ups.webp) ### For Small Businesses & Startups HubSpot’s all-in-one Starter Customer Platform helps your growing startup or small business find and win customers from day one. [Learn more about HubSpot’s Starter Customer Platform](https://www.hubspot.com/products/crm/starter) - ![195309752642](https://www.hubspot.com/hs-fs/hubfs/assets/hubspot.com/global-navigation/2025/Enterprise.webp?width=1035&height=450&name=Enterprise.webp) ### For Enterprises With HubSpot’s integrated Enterprise Customer Platform, you don’t have to sacrifice power for ease of use. [Learn more about HubSpot’s Enterprise Customer Platform](https://www.hubspot.com/products/crm/enterprise) - Why HubSpot? - ## Why HubSpot? - ![195309752643](https://www.hubspot.com/hs-fs/hubfs/assets/hubspot.com/global-navigation/2025/Why%20Choose%20HubSpot.webp?width=1035&height=450&name=Why%20Choose%20HubSpot.webp) ### Why Choose HubSpot? After just one year, HubSpot customers acquire 129% more leads, close 36% more deals, and see a 37% improvement in ticket closure rates. [Learn more about why how HubSpot’s solution is different](https://www.hubspot.com/why-choose-hubspot) - ![195303448595](https://www.hubspot.com/hs-fs/hubfs/assets/hubspot.com/global-navigation/2025/Case%20Studies.webp?width=1035&height=450&name=Case%20Studies.webp) ### Case Studies Explore examples of companies like yours from all over the globe that use HubSpot to unite their teams, empower their businesses, and grow better. [See all case studies](https://www.hubspot.com/case-studies) - ![191228329371](https://www.hubspot.com/hs-fs/hubfs/spotlight_resized_518x225.png?width=518&height=225&name=spotlight_resized_518x225.png) ### Spotlight: Product Updates Learn about HubSpot’s featured product releases and announcements in this semi-annual product showcase. [Explore product updates](https://www.hubspot.com/spotlight) - [Pricing](https://www.hubspot.com/pricing/marketing) - Resources Resources - ## Featured Links - [Spotlight: Product Updates](https://www.hubspot.com/spotlight) - [What's New in HubSpot](https://www.hubspot.com/new) - [Why Choose HubSpot?](https://www.hubspot.com/why-choose-hubspot) - [Sustainability](https://www.hubspot.com/sustainability) - ## Community & Events - [UNBOUND Event](https://unbound.hubspot.com/) - [Webinars](https://www.hubspot.com/resources/webinar#resource-library-page-headers) - [HubSpot Community](https://community.hubspot.com/?hubs_content=www.hubspot.com%2Fproducts%2Fartificial-intelligence%2Fcredits&hubs_content-cta=nav-resources-community) - [HubSpot User Groups](https://www.hubspot.com/hubspot-user-groups) - ## Partners - [Solutions Partner Program](https://www.hubspot.com/partners/solutions) - [Technology Partner Program](https://www.hubspot.com/partners/app) - [Affiliate Partner Program](https://www.hubspot.com/partners/affiliates) - [Education Partner Program](https://academy.hubspot.com/education-partner-program) - [Startup Partner Program](https://www.hubspot.com/startups/partners) - ## Education - [The Loop Marketing Playbook](https://www.hubspot.com/loop-marketing) - [What Is Inbound Marketing?](https://www.hubspot.com/inbound-marketing) - [HubSpot Blogs](https://blog.hubspot.com/) - [Free Courses & Certifications](https://academy.hubspot.com/) - [Ebooks, Guides & More](https://www.hubspot.com/resources) - [HubSpot Knowledge Base](https://knowledge.hubspot.com/) - ## Tools - [Website Templates](https://ecosystem.hubspot.com/marketplace/templates) - [Developer Tools](https://developers.hubspot.com/) - ## Services - [Onboarding](https://www.hubspot.com/services/onboarding) - [Migration](https://www.hubspot.com/services/professional/migrations) - [Premium Support](https://www.hubspot.com/services/premium-support) - [Hire a Solutions Partner](https://ecosystem.hubspot.com/marketplace/solutions) - About About - [About Us](https://www.hubspot.com/our-story) - [Careers](https://www.hubspot.com/careers) - [Contact Us](https://www.hubspot.com/company/contact) - [Investor Relations](https://ir.hubspot.com/) - [Management Team](https://www.hubspot.com/company/management) [Get a demo of HubSpot's AI, Breeze](https://www.hubspot.com/products/breeze/demo) [Learn more about HubSpot Credits](https://knowledge.hubspot.com/account-management/understand-hubspot-credits-and-billing) [Log in](https://app.hubspot.com/login) - English Select a language - [日本語](https://www.hubspot.jp/products/artificial-intelligence/credits) - [Deutsch](https://www.hubspot.de/products/artificial-intelligence/credits) - [English](https://www.hubspot.com/products/artificial-intelligence/credits) - [Español](https://www.hubspot.es/products/artificial-intelligence/credits) - [Português](https://br.hubspot.com/products/artificial-intelligence/credits) - [Français](https://www.hubspot.fr/products/artificial-intelligence/credits) - High Contrast - [Customer Support](https://help.hubspot.com/) - [Contact Sales](https://offers.hubspot.com/contact-sales) - [Agent Hub](https://www.hubspot.com/products/artificial-intelligence) - HubSpot Credits ![Shows a user's usage of HubSpot Credits that month compared to their monthly maximum. Allows the user to add more credits or manage their credit settings.](https://www.hubspot.com/hs-fs/hubfs/Imported%20sitepage%20images/Brz_CreditsDashboard_Overview_en_11252025-1.webp?width=540&name=Brz_CreditsDashboard_Overview_en_11252025-1.webp) ![Shows a user's usage of HubSpot Credits that month compared to their monthly maximum. Allows the user to add more credits or manage their credit settings.](https://www.hubspot.com/hs-fs/hubfs/Imported%20sitepage%20images/Brz_CreditsDashboard_Overview_en_11252025-1.webp?width=1030&name=Brz_CreditsDashboard_Overview_en_11252025-1.webp) # HubSpot Credits HubSpot Credits power the agents and features that deliver work for you. You only pay when the work is done. [Get a demo](https://www.hubspot.com/products/breeze/demo) [Learn more](https://knowledge.hubspot.com/account-management/understand-hubspot-credits-and-billing) - Buy up-front credits for predictable spend, or stay flexible with Pay-as-You-Go - Set your budget and limit the number of credits any agent or feature can use - Get a clear view of every action taken and pause features when priorities change ![](https://www.hubspot.com/hs-fs/hubfs/WorkSpace_Illustrations_Color_LightBG.webp?width=567&height=567&name=WorkSpace_Illustrations_Color_LightBG.webp)Click to enlarge ## Spend Smarter as You Scale As teams and agents work together to deliver results faster, HubSpot Credits are built to keep up. Start with the credits included in your plan, buy additional credits the way that works for your budget, and set spend limits to easily predict future costs. You're in the driver's seat.  ## See HubSpot Credits in Action Take a look at how easy it is to manage HubSpot Credits in your account. __306,000+ customers in over 135 countries grow their businesses with HubSpot__ ![Kaplan Early Learning Company](https://www.hubspot.com/hs-fs/hubfs/KaplanELC-full-Aug-21-2023-06-59-16-3079-PM.png?width=346&height=160&name=KaplanELC-full-Aug-21-2023-06-59-16-3079-PM.png) ![](https://www.hubspot.com/hubfs/new%20logo%20agicap%202025.png) ![](https://www.hubspot.com/hs-fs/hubfs/Aunt%20Flow%20Logo.png?width=224&height=224&name=Aunt%20Flow%20Logo.png) ![](https://www.hubspot.com/hs-fs/hubfs/sandler-training-logo@2x.png?width=265&height=56&name=sandler-training-logo%402x.png) ![](https://www.hubspot.com/hs-fs/hubfs/Morehouse%20College%20Logo.png?width=2161&height=591&name=Morehouse%20College%20Logo.png) ![](https://www.hubspot.com/hs-fs/hubfs/FBA%20logo.png?width=500&height=500&name=FBA%20logo.png) ![](https://www.hubspot.com/hs-fs/hubfs/Aerotech%20Logo.png?width=1920&height=477&name=Aerotech%20Logo.png) 1. ### Choose from payment options that fit your needs. Your HubSpot plan already includes credits. You can buy additional HubSpot Credits in packs to increase your monthly credit balance and keep your spend predictable. Prefer to keep it flexible? With Pay-as-You-Go you only pay for what you use, as you use it. Pick what works best for you. ![Shows the different payment options for adding more credits to your HubSpot account: choose from credit packs or Pay-as-You-Go](https://www.hubspot.com/hs-fs/hubfs/Imported%20sitepage%20images/Brz_CreditsDashboard_Overages_en_11252025.webp?width=600&name=Brz_CreditsDashboard_Overages_en_11252025.webp) Click to enlarge 2. ### Stay in control of every credit. You decide how much each agent can spend — and when to stop. Set a global credit limit to cap total usage across your entire account, or get more detailed with limits that keep individual agents or features in check. Need to put something on hold? Pause features and resume them when you're ready. Your budget, your rules. ![Shows how you can set a monthly maximum credit limit in HubSpot so AI actions are paused when you hit a specific threshold.](https://www.hubspot.com/hs-fs/hubfs/Imported%20sitepage%20images/Brz_CreditsDashboard_SpendCap_en_11252025.webp?width=600&name=Brz_CreditsDashboard_SpendCap_en_11252025.webp) Click to enlarge 3. ### Get full visibility into your usage. See where every credit goes. Your unified credits workspace gives you a real-time view of the actions being taken by each feature. Dig into granular reports to understand what actions are driving spend, and use historical data to forecast what you'll need next. Get the insights you need to move with confidence. ![Shows a notification in the HubSpot platform that a user is almost at their monthly credit limit with some common user FAQs and a call-to-action to ](https://www.hubspot.com/hs-fs/hubfs/Brz_CreditsDashboard_Pausing_en_11252025.webp?width=600&name=Brz_CreditsDashboard_Pausing_en_11252025.webp) Click to enlarge 4. ### Only pay when work gets done. HubSpot's agents are built into the platform, so they already know your customers, your business, and your data. That means they deliver real results — conversations resolved, content generated, outreach drafted — not noise. And because we're confident in the work they do, we only charge you when the work is done. ![Shows HubSpot's AI recommending outreach to a specific contact based on visitor intent.](https://www.hubspot.com/hs-fs/hubfs/Brz_ProspectingAgent_ContactSourcing_EN_%203132028.webp?width=600&name=Brz_ProspectingAgent_ContactSourcing_EN_%203132028.webp) Click to enlarge Have questions? Give us a call and we'll walk you through it. [+1 888 482 7768](tel:+18884827768) Previous Next - > The impact of prospecting agent has been remarkable. It's crafting emails that outperform some of our U.S.-based BDRs in quality and engagement. What makes it exceptional is its ability to scan contact information and generate truly contextual, customized outreach that resonates with prospects. It doesn't just save time — it's elevating the quality of our initial touchpoints with potential customers. Bradley Poole Chief Revenue Officer ResellerRatings ![ResellerRatings Logo](https://www.hubspot.com/hs-fs/hubfs/resellerratings_logo_2025.png?width=231&height=48&name=resellerratings_logo_2025.png) - > We have lowered the number of tickets handled by customer support by 77% while simultaneously improving the conversion rate through 24-hour support. Customer agent is a key tool for generating revenue and increasing customer satisfaction. Pietro Ripanti Chief Marketing Officer Nutribees ![Nutribees Logo](https://www.hubspot.com/hs-fs/hubfs/logo-header.webp?width=300&height=48&name=logo-header.webp) - > At Ironmark, we use data agent to make sense of the chaos. Our CRM used to be overflowing with data that didn’t reflect how our business actually runs. Data agent pulls all that scattered information together into smart properties that finally make sense and add value to our conversations. What I love most is that it does not add more data or overwhelm the team, but instead focuses on making what we already have truly usable. Truth Gordon Sales Operations Analyst Ironmark ![Ironmark Logo](https://www.hubspot.com/hs-fs/hubfs/logo-imk.webp?width=205&height=48&name=logo-imk.webp) ## Related Resources If you’re interested in putting HubSpot’s AI agents and features to work for your business, these related resources may also help. Previous Next - ![](https://www.hubspot.com/hs-fs/hubfs/HS_Pictograms_Credits.webp?width=180&height=180&name=HS_Pictograms_Credits.webp) ### Understanding HubSpot Credits & Billing Learn when credits are used, your billing options, and the controls available to manage usage. [Read the credits guide](https://knowledge.hubspot.com/account-management/understand-hubspot-credits-and-billing) - ![](https://www.hubspot.com/hs-fs/hubfs/HS_Pictograms_Payments1.webp?width=180&height=180&name=HS_Pictograms_Payments1.webp) ### The Buyer's Guide to Credit-Based AI Pricing  Learn more about credit-based pricing — what it is and how to budget, evaluate vendors, and stay in control of your spend.  [Read the buyer's guide](https://blog.hubspot.com/website/ai-credits-buyers-guide) - ![](https://www.hubspot.com/hs-fs/hubfs/HS_Pictograms_Fair.webp?width=180&height=180&name=HS_Pictograms_Fair.webp) ### Why Platforms Are Moving to Credit-Based Pricing Understand the economics behind credit-based pricing, and get tips for turning usage-based spend into a strategic advantage.  [Learn more about credit-based pricing](https://blog.hubspot.com/website/why-ai-usage-based-pricing) ## Frequently Asked Questions ### How many credits are included with my HubSpot subscription?  Customers on HubSpot’s current seats-based pricing model receive included credits each month so they can try AI-powered features. The number of included credits varies by subscription and is shown directly in your account. If you’re on a legacy pricing model, included credits will become available once you migrate to HubSpot Seats. Learn more about included credits on our [pricing page](https://www.hubspot.com/pricing/marketing).  ### How many credits does each feature use? Agents and features use credits when they complete a defined action. For example, customer agent uses 50 credits ($0.50) when it resolves a conversation without help from a human. For a detailed list of the credits each agent or feature uses when delivering work, review our [rate sheet](https://legal.hubspot.com/hubspot-product-and-services-catalog#HubSpotCreditsRateSheet?hubs_content=www.hubspot.com/products/artificial-intelligence/credits&hubs_content-cta=hscredits-faq-ratesheet). ### How do I stay in control of my credit usage? You can set feature-level credit limits, receive alerts, and pause any credit-based feature whenever you need to. Credits are only used when an agent or feature completes a task for you, and your dashboard updates as actions complete, so you can see what’s happening and stay in control. ### Can I pay as I go? Yes. Pay-as-You-Go is the default overage setting for customers and gives added flexibility. With Pay-as-You-Go, you will be charged for each credit used beyond your monthly limit. On your reset date, your account will automatically go back to your original monthly credit limit.  ### What makes HubSpot’s AI different from other marketing and sales tools? HubSpot's AI stands apart by seamlessly integrating [advanced AI tools](https://www.hubspot.com/products/artificial-intelligence) for sales and marketing within the HubSpot platform. Unlike standalone AI marketing automation tools, Breeze works with your existing data to provide contextual assistance. Our marketing AI tools are designed specifically for revenue teams, learning from successful patterns in your business rather than generic templates. With Breeze, you get the combined power of HubSpot AI's infrastructure with purpose-built applications for your specific business challenges, delivering more personalized customer experiences and measurable business outcomes. ### How much do HubSpot Credits cost? HubSpot Credits cost $0.010 USD per credit. You can choose to either purchase credits up-front in capacity packs of 1,000 credits for $10 USD or enable Pay-as-You-Go to be charged for each credit used beyond your monthly limit. ### Do I need to buy credits to try AI agents? No. Customers on the current seats-based pricing model can use their included credits to explore agents and additional credit-consuming features at their own pace. You can choose to add more credits as agents take on more work and deliver more value.   ### What happens if I don’t use all my credits? Your included credits refresh each month. Any unused credits simply expire at the end of the month and don’t carry over. ### Do I need to set anything up before using credits? No. If you’re on the seats-based pricing model, you can start using AI agents and workflow actions right away with your included credits. ## Popular AI Features Explore popular AI features in HubSpot below. Previous Next - [Customer Agent](https://www.hubspot.com/products/service/ai-customer-service-agent) Answer customer questions instantly with an always-on AI-powered customer agent that you can train in minutes using the content you already have. - [Prospecting Agent](https://www.hubspot.com/products/sales/ai-prospecting-agent) Build a qualified sales pipeline with an AI-powered prospecting agent that researches and delivers personalized outreach strategies. - [Data Agent](https://www.hubspot.com/products/artificial-intelligence/ai-data-agent) Scale your data operations with an AI-powered agent that researches, analyzes, and delivers instant answers about your customers. - [AI Social Media Caption Generator](https://www.hubspot.com/products/marketing/social-caption-generator) Create engaging copy for social media posts in a flash with an AI caption generator. - [Free AI Blog Writer](https://www.hubspot.com/products/cms/ai-blog-writer) Create compelling blog posts in a flash with HubSpot’s AI blog writer. - [Free AI Content Generator](https://www.hubspot.com/products/cms/ai-content-writer) Generate blog posts, website copy, social posts, and more with HubSpot's AI content generator. - [AI Website Generator](https://www.hubspot.com/products/cms/ai-website-generator) Easily build a website with an AI website generator that creates designs based on simple prompts. - [Free Meta Description Generator](https://www.hubspot.com/products/cms/meta-description-generator) Use AI to generate compelling meta descriptions and titles that boost clickthrough rates in search. - [AI Email Writer](https://www.hubspot.com/products/marketing/ai-email-writer) Write emails in a fraction of the time using HubSpot's AI email writer. - [AI Paragraph Rewriter](https://www.hubspot.com/products/cms/paragraph-rewriter) Easily generate, edit, and repurpose copy with an AI paragraph rewriter. - [Breeze Assistant](https://www.hubspot.com/products/artificial-intelligence/breeze-ai-assistant) Scale your data operations with an AI-powered agent that researches, analyzes, and delivers instant answers about your customers. - [Social Media Agent](https://www.hubspot.com/products/marketing/social-media-ai-agent) Analyze performance, industry data, and best practices to craft compelling social content. - [Data Enrichment](https://www.hubspot.com/products/artificial-intelligence/data-enrichment) Enrich company and contact records to drive decisions and convert top opportunities. - [Buyer Intent](https://www.hubspot.com/products/artifical-intelligence/intent) Discover which companies in your target market are showing intent on your website. - [Form Shortening](https://www.hubspot.com/products/artificial-intelligence/form) Build optimized forms that autofill information behind the scenes, boosting conversion rates. Back Close ## Popular Features - [All Products and Features All Products and Features](https://www.hubspot.com/products) - [HubSpot AEO HubSpot AEO](https://www.hubspot.com/products/aeo) - [Free Meeting Scheduler App Free Meeting Scheduler App](https://www.hubspot.com/products/sales/schedule-meeting) - [Agent Hub Agent Hub](https://www.hubspot.com/products/artificial-intelligence) - [Email Tracking Software Email Tracking Software](https://www.hubspot.com/products/sales/email-tracking) - [AI Content Writer AI Content Writer](https://www.hubspot.com/products/cms/ai-content-writer) - [AI Website Generator AI Website Generator](https://www.hubspot.com/products/cms/ai-website-generator) - [Email Marketing Software Email Marketing Software](https://www.hubspot.com/products/marketing/email) - [Lead Management Software Lead Management Software](https://www.hubspot.com/products/crm/lead-management) - [AI Prospecting Agent AI Prospecting Agent](https://www.hubspot.com/products/sales/ai-prospecting-agent) - [Free Website Builder Free Website Builder](https://www.hubspot.com/products/cms/drag-and-drop-website-builder) - [Free Landing Page Builder Free Landing Page Builder](https://www.hubspot.com/products/marketing/landing-pages) - [Free Online Form Builder Free Online Form Builder](https://www.hubspot.com/products/marketing/forms) - [Free Chatbot Builder Free Chatbot Builder](https://www.hubspot.com/products/crm/chatbot-builder) - [Free Live Chat Software Free Live Chat Software](https://www.hubspot.com/products/crm/live-chat) - [Marketing Analytics Marketing Analytics](https://www.hubspot.com/products/marketing/analytics) - [Breeze Assistant Breeze Assistant](https://www.hubspot.com/products/artificial-intelligence/breeze-ai-assistant) - [Free Web Hosting Free Web Hosting](https://www.hubspot.com/products/cms/web-hosting) ## Free Tools - [See All Free Business Tools See All Free Business Tools](https://www.hubspot.com/free-business-tools) - [AEO Grader opens in a new tab AEO Grader](https://www.hubspot.com/aeo-grader) - [AI Search Sensor opens in a new tab AI Search Sensor](https://www.hubspot.com/aeo-sensor) - [Make My Persona opens in a new tab Make My Persona](https://www.hubspot.com/make-my-persona) - [Email Signature Generator Email Signature Generator](https://www.hubspot.com/email-signature-generator) - [Free Business Templates Free Business Templates](https://www.hubspot.com/resources/templates) - [Software Comparisons Library Software Comparisons Library](https://www.hubspot.com/comparisons) - [Website Templates Website Templates](https://ecosystem.hubspot.com/marketplace/website) - [Connector for Claude Connector for Claude](https://www.hubspot.com/claude) ## Company - [About Us About Us](https://www.hubspot.com/our-story) - [Careers Careers](https://www.hubspot.com/careers) - [Management Team Management Team](https://www.hubspot.com/company/management) - [Board of Directors Board of Directors](https://www.hubspot.com/company/board-of-directors) - [Investor Relations opens in a new tab Investor Relations](https://ir.hubspot.com/) - [Blog opens in a new tab Blog](https://blog.hubspot.com/) - [Sustainability Sustainability](https://www.hubspot.com/sustainability) - [Contact Us Contact Us](https://www.hubspot.com/company/contact) ## Customers - [Customer Support opens in a new tab Customer Support](https://help.hubspot.com/) - [Join a Local User Group Join a Local User Group](https://www.hubspot.com/hubspot-user-groups) ## Partners - [All Partner Programs All Partner Programs](https://www.hubspot.com/partners) - [Solutions Partner Program Solutions Partner Program](https://www.hubspot.com/partners/solutions) - [Technology Partner Program Technology Partner Program](https://www.hubspot.com/partners/app) - [HubSpot for Startups opens in a new tab HubSpot for Startups](https://www.hubspot.com/startups/partners) - [Affiliate Program Affiliate Program](https://www.hubspot.com/partners/affiliates) - [Facebook](https://www.facebook.com/hubspot) - [Instagram](https://www.instagram.com/hubspot/) - [Youtube](https://youtube.com/user/HubSpot) - 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