Drupal Alternative

Your website is the most impactful tool you have to influence how your customers view your business, so choosing the best CMS to suit your needs is critical. This page compares CMS Hub and Drupal — two popular CMS options — to help make the evaluation process straightforward.
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In your process to find the best CMS for your business, you might wonder how Drupal compares to CMS Hub. Drupal has powerful tools for your developer, but can be difficult for a marketer to leverage to grow your business. CMS Hub has the tools your developer needs, but it allows the marketer to take ownership over the site and takes the hassle out of site management so you can focus on the experience you’re providing your customers.

Drupal is a self-hosted content management system that prides itself in its flexibility for developers. It is primarily used with hosting providers such as Pantheon or Acquia. Site hosting and any apps or extensions beyond the core Drupal offering are not included out of the box.

CMS Hub is a cloud-based content management system (CMS). With CMS Hub, both marketers and developers alike have the tools they need to create amazing websites focused on the customer experience.

Compare by Price

CMS Hub has a flat, monthly fee. You do not pay for monthly hosting, and numerous features that are paid extensions in other CMSes come included right out of the box. You also do not have to worry about the endless hours of administrative and maintenance work that comes with most CMSes -- CMS Hub takes care of this for you.

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 CMS Hub Professional CMS Hub Enterprise Drupal




Monthly Hosting



$141 - $1K

Supporting technologies (SEO, video hosting, analytics, etc.)



Not included


Included with additional onboarding packages available

Included with additional onboarding packages available

Provided by third parties

Phone Support



Tiered phone support available through hosting provider

Actual prices may vary. See our pricing page or Acquia's pricing page (popular hosting platform for drupal websites) for details.

A simple pricing structure

While other CMSes charge for hosting, storage, and premium extensions, CMS Hub has one monthly fee. Get everything you need to build a beautiful, performant website, without worrying about fluctuating month-to-month costs. 

Easy content creation

Put your marketer in the driver's seat when it comes to making changes to your website, and free up your developers to focus on building out solutions that will help you grow your business. 

Get found online & convert new leads

HubSpot’s SEO tools make it easy to optimize your content for search as you create it. Once people land on your site, make it easy for them to convert with forms, pop-ups, and live chat tools baked right in.

Never worry about speed, security, or reliability again.

Never again deal with the hassle of managing your own servers.

Stop managing your own servers.

Never worry about downtime again. CMS Hub takes care of server management for you, giving you peace of mind as you build out your site.

A CMS built for speed.

CMS Hub has the features needed to ensure your site loads quickly every time someone loads a page. From automatic image compression, minified JS, and combined CSS files, you never have to worry about your content’s load time. In a study run by Pingdom, CMS Hub hosted sites consistently outperformed Drupal sites when it came to load time.

Security should never be a luxury.

The security of your website is of the utmost importance to us. We provide every CMS Hub customer with security features -- regardless of how big your site is or how much traffic it receives. With a global CDN, SSL certificate support, and a web application firewall -- plus a 24/7 security team dedicated to the security of your site, you can rest assured that your website is well protected with HubSpot. 

Keep using the tools you know and love.

  1. local dev

    Let your developers use the tools & technologies they prefer.

    Your developers should focus on coding -- not learning new tools. CMS Hub allows your developers to work in the tools that they know and love, and has the documentation and community the need to create an amazing website.

    Get your developer started on CMS Hub

Create personalized content that helps your business grow.

  1. Memberships

    Create personalized experiences at scale

    It’s time to start giving your site visitors the personalized experience they’ve come to expect -- without relying on a developer to implement it. With CMS Hub, you also have access to the HubSpot CRM, which you can use to create personalized content based on any piece of information you’ve gathered on your site visitors. Smart content can be quickly implemented without any help from a developer to adjust the content that a site visitor sees based on device type, referral source, contact list membership, and a number of other criteria. You can also leverage memberships to deliver truly personalized profile pages or recommendations to specific site visitors.

    Learn more about memberships

Optimize your content to grow your business.

  1. website analytics

    Report, optimize, and iterate on your content.

    Building a beautiful site is only half the battle. Once your site is live, ensure that your website is driving business results using CMS Hub’ reporting & optimization features. Web analytics will show you exactly how your content is performing, and where referrals are coming from. Contact attribution reporting gives you insight into the pieces of content your leads are engaging with before they convert. Constantly run tests on your content using adaptive page testing to ensure your content is truly optimized for conversion. And never miss an opportunity to generate new leads, with not only forms, but pop-ups, live chat, and conversational bots included right out of the box.

Migrate your site -- without the migraines.

Want to bring your site from your old CMS over into CMS Hub? No problem. Our migrations service makes it easy to quickly bring your content over into HubSpot. And if you want to start from scratch, our themes can be used right out of the box, or provide a jumping off point for your developers to build on top of.

Learn more

A community that has your back

HubSpot Solution Partners

HubSpot’s Solution Partner Program is a network of over a thousand agencies that can help you as you create your website on HubSpot. Whether you need someone to help build out your brand new website, or someone to consult on your web strategy, there’s a partner here for you.

Find a partner

HubSpot Community

Our Community is there when you need them. Whether it’s getting set up or figuring out the best way to develop on the CMS, there are over 5,000 community members willing to help.

Go to the community

Knowledge Base

You’re busy. You don’t have time to file a support ticket. You’re also extremely smart and can find answers on your own. Search our comprehensive Knowledge Base to answer any question you might have about our products.

Go to our knowledge base

HubSpot is trusted by over 68,800 businesses in more than 100 countries.

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  • BenStaveley
    CMS Hub is built for a high growth company. Companies who are a few years out of the startup space, and are becoming a most established brand. It has really powerful capabilities.

    Ben Staveley

    Global Sales Director

    Tribe Dynamics

See the benefits of hosting your site on HubSpot today.

Explore how CMS Hub can take the pain out of your website management.

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