For Startups & Small Businesses

HubSpot’s free plan gives you core tools to get started with no cost and no commitment.

Starter is made for when you're ready to grow. You can remove HubSpot branding, do more with higher usage limits, get access to email and chat support, plus additional functionality like automation, agents, payments, notetaker, meeting prep, digital signatures, multi-currency, conversation routing, email sync, robust reporting, dedicated phone number, and much more.

Free gets you in the door. Starter gets you moving. See the full breakdown on the pricing page.

Starter is made for business builders doing everything at once. We’ve built 20 years of experience learning what works for businesses like yours right into the product. And we know it can be challenging to build a business from the ground up, which is why you have access to loads of resources to help you along the way. Ask Breeze Assistant for next steps, stay sharp with short-form HubSpot Academy videos, and learn from other founders in the Founder-Focused Community.

Starter gives you a simple, guided way to build demand, keep your pipeline moving, and stay on top of follow-ups, so you can spend less time juggling tools and repetitive tasks. While many tools have a high barrier to entry, you can get started with personalized setup in minutes to quickly see if it’s a good fit for you. As you start to use HubSpot, you’ll see what needs your attention and use built-in tools to capture leads, move deals forward, and automate everyday work. And as your business grows, HubSpot grows with you.

Your HubSpot Starter bill can change if you upgrade, add seats, purchase an add-on or capacity pack, or exceed an included limit such as your marketing contact tier.

Marketing email doesn’t have a separate send fee. Instead, your email send limit is based on the number of marketing contacts you purchase. Payment processing and some other usage-based services may have separate fees.

Some AI features and agents use HubSpot Credits, which are separate from your subscription limits. Starter includes 500 credits per month, and if you need more, you may purchase additional credit capacity or incur overage charges if you choose to enable overages in your account. For the most current details on pricing, features, limits, credits, and applicable fees, see the Product and Services Catalog.

Starter is normally priced at $20/month per seat, but for a limited time, we’re offering new customers up to 65% off. Pay $7/mo per seat, with upfront payment and annual commitment. Or pay month-to-month at $10/month per seat, with no annual commitment.

Customers with a Starter subscription may purchase additional core Starter seats at any time to add new users to their account. For more details, visit our pricing page.