Logo - Full (Color) [Skip to content](https://www.hubspot.com#global-nav-main-content) - English Select a language - [日本語](https://www.hubspot.jp/products/marketing/audience-segments?facet1=google-docs) - [Deutsch](https://www.hubspot.de/products/marketing/audience-segments?facet1=google-docs) - [English](https://www.hubspot.com/products/marketing/audience-segments?facet1=google-docs) - [Español](https://www.hubspot.es/products/marketing/audience-segments?facet1=google-docs) - [Português](https://br.hubspot.com/products/marketing/audience-segments?facet1=google-docs) - [Français](https://www.hubspot.fr/products/marketing/audience-segments?facet1=google-docs) - High Contrast - [Customer Support](https://help.hubspot.com/) - [Contact Sales](https://offers.hubspot.com/contact-sales?facet1=google-docs) - Close Search - [Log in](https://app.hubspot.com/login?facet1=google-docs) - About About - [About Us](https://www.hubspot.com/our-story?facet1=google-docs) - [Careers](https://www.hubspot.com/careers?facet1=google-docs) - [Contact Us](https://www.hubspot.com/company/contact?facet1=google-docs) - [Investor Relations](https://ir.hubspot.com/) - [Management Team](https://www.hubspot.com/company/management?facet1=google-docs) Back [ ](https://www.hubspot.com/) [Get a demo Get a demo of HubSpot's audience segments](https://offers.hubspot.com/demo?facet1=google-docs) [Start 14-day free trial](https://app.hubspot.com/signup-hubspot/trial?facet1=google-docs) Menu - Close Search - Products Products - ## The HubSpot Customer Platform All of HubSpot's marketing, sales, and customer service software on one agentic platform. [Free HubSpot CRM](https://www.hubspot.com/products/crm?facet1=google-docs) [Overview of all products](https://www.hubspot.com/products/get-started?facet1=google-docs) - ### Marketing Hub Marketing automation software [Free and premium plans](https://www.hubspot.com/products/marketing?facet1=google-docs) - ### Sales Hub Sales software [Free and premium plans](https://www.hubspot.com/products/sales?facet1=google-docs) - ### Service Hub Customer service software [Free and premium plans](https://www.hubspot.com/products/service?facet1=google-docs) - ### Content Hub Content marketing software [Free and premium plans](https://www.hubspot.com/products/content?facet1=google-docs) - ### Data Hub Data management software [Free and premium plans](https://www.hubspot.com/products/data?facet1=google-docs) - ### Revenue Hub CPQ, billing, and payments software [Free and premium plans](https://www.hubspot.com/products/revenue?facet1=google-docs) - ### Smart CRM AI-powered, flexible CRM software [Learn more](https://www.hubspot.com/products/crm/ai-crm?facet1=google-docs) - ### Agent Hub Your central home for building and managing AI agents across the platform [Learn more](https://www.hubspot.com/products/artificial-intelligence?facet1=google-docs) - ### Small Business Bundle The Starter edition of each product, built for startups and small businesses [Learn more](https://www.hubspot.com/products/crm/starter?facet1=google-docs) - ### AEO (Beta) Answer engine optimization tools that track and improve your brand's visibility in AI results [Learn more](https://www.hubspot.com/products/aeo?facet1=google-docs) - ### HubSpot Marketplace Connect your favorite apps to HubSpot [See all integrations](https://ecosystem.hubspot.com/marketplace/apps?facet1=google-docs) - Solutions Solutions - By Use Case - By Team Size - Why HubSpot? - ## Marketing - ### [Generate leads](https://www.hubspot.com/use-case/generate-leads?facet1=google-docs) Convert visitors into contacts for your database. - ### [Automate marketing](https://www.hubspot.com/use-case/automate-marketing?facet1=google-docs) Create campaigns with automation and AI. - ## Sales - ### [Build pipeline](https://www.hubspot.com/use-case/build-sales-pipeline?facet1=google-docs) Generate a pipeline of high-quality prospects. - ### [Close deals](https://www.hubspot.com/use-case/close-more-deals?facet1=google-docs) Streamline your process and close more deals faster. - ## Customer Service - ### [Scale support](https://www.hubspot.com/use-case/scale-customer-service-support?facet1=google-docs) Support customers at scale with AI and a help desk. - ### [Drive retention](https://www.hubspot.com/use-case/drive-customer-satisfaction?facet1=google-docs) Identify opportunities to improve customer health. - ## Content - ### [Create content](https://www.hubspot.com/use-case/create-content-for-customer-journey?facet1=google-docs) Easily craft content for your audience, with help from AI. - ### [Manage content](https://www.hubspot.com/use-case/manage-content?facet1=google-docs) Organize, update, and distribute content in one place. - ## Startups & Small Businesses - ### [Find and reach customers](https://www.hubspot.com/use-case/find-and-reach-customers?facet1=google-docs) Generate leads through content, AI, and automation. - ### [Grow sales and get paid](https://www.hubspot.com/use-case/grow-sales-and-get-paid-faster?facet1=google-docs) Prospect smarter and automate payments. - ### [Organize customer data](https://www.hubspot.com/use-case/understand-and-organize-customer-data?facet1=google-docs) Unify your team and data on one platform. - ## Artificial Intelligence - ### [Resolve customer queries 24/7](https://www.hubspot.com/products/artificial-intelligence/ai-customer-service-agent?facet1=google-docs) Scale customer service with an AI customer agent. - ### [Automate sales prospecting](https://www.hubspot.com/products/sales/ai-prospecting-agent?facet1=google-docs) Identify and engage high-value leads with an AI prospecting agent. - ### [Research customers faster](https://www.hubspot.com/products/artificial-intelligence/ai-data-agent?facet1=google-docs) Get instant answers about your customers with an AI data agent. ## By Team Size - ### For Small Businesses & Startups HubSpot’s all-in-one Starter Customer Platform helps your growing startup or small business find and win customers from day one. [Learn more about HubSpot’s Starter Customer Platform](https://www.hubspot.com/products/crm/starter?facet1=google-docs) - ### For Enterprises With HubSpot’s integrated Enterprise Customer Platform, you don’t have to sacrifice power for ease of use. [Learn more about HubSpot’s Enterprise Customer Platform](https://www.hubspot.com/products/crm/enterprise?facet1=google-docs) ## Why HubSpot? - ### Why Choose HubSpot? After just one year, HubSpot customers acquire 129% more leads, close 36% more deals, and see a 37% improvement in ticket closure rates. [Learn more about why how HubSpot’s solution is different](https://www.hubspot.com/why-choose-hubspot?facet1=google-docs) - ### Case Studies Explore examples of companies like yours from all over the globe that use HubSpot to unite their teams, empower their businesses, and grow better. [See all case studies](https://www.hubspot.com/case-studies?facet1=google-docs) - ### Spotlight: Product Updates Learn about HubSpot’s featured product releases and announcements in this semi-annual product showcase. [Explore product updates](https://www.hubspot.com/spotlight?facet1=google-docs) - [Pricing](https://www.hubspot.com/pricing/marketing?facet1=google-docs) - Resources Resources - ## Featured Links - [Spotlight: Product Updates](https://www.hubspot.com/spotlight?facet1=google-docs) - [What's New in HubSpot](https://www.hubspot.com/new?facet1=google-docs) - [Why Choose HubSpot?](https://www.hubspot.com/why-choose-hubspot?facet1=google-docs) - [Sustainability](https://www.hubspot.com/sustainability?facet1=google-docs) - ## Community & Events - [UNBOUND Event](https://unbound.hubspot.com/) - [Webinars](https://www.hubspot.com/resources/webinar#resource-library-page-headers) - [HubSpot Community](https://community.hubspot.com/?hubs_content=www.hubspot.com%2Fproducts%2Fmarketing%2Faudience-segments&hubs_content-cta=nav-resources-community&facet1=google-docs) - [HubSpot User Groups](https://www.hubspot.com/hubspot-user-groups?facet1=google-docs) - ## Partners - [Solutions Partner Program](https://www.hubspot.com/partners/solutions?facet1=google-docs) - [Technology Partner Program](https://www.hubspot.com/partners/app?facet1=google-docs) - [Affiliate Partner Program](https://www.hubspot.com/partners/affiliates?facet1=google-docs) - [Education Partner Program](https://academy.hubspot.com/education-partner-program?facet1=google-docs) - [Startup Partner Program](https://www.hubspot.com/startups/partners?facet1=google-docs) - ## Education - [The Loop Marketing Playbook](https://www.hubspot.com/loop-marketing?facet1=google-docs) - [What Is Inbound Marketing?](https://www.hubspot.com/inbound-marketing?facet1=google-docs) - [HubSpot Blogs](https://blog.hubspot.com/) - [Free Courses & Certifications](https://academy.hubspot.com/) - [Ebooks, Guides & More](https://www.hubspot.com/resources?facet1=google-docs) - [HubSpot Knowledge Base](https://knowledge.hubspot.com/) - ## Tools - [Website Templates](https://ecosystem.hubspot.com/marketplace/templates?facet1=google-docs) - [Developer Tools](https://developers.hubspot.com/) - ## Services - [Onboarding](https://www.hubspot.com/services/onboarding?facet1=google-docs) - [Migration](https://www.hubspot.com/services/professional/migrations?facet1=google-docs) - [Premium Support](https://www.hubspot.com/services/premium-support?facet1=google-docs) - [Hire a Solutions Partner](https://ecosystem.hubspot.com/marketplace/solutions?facet1=google-docs) - Products Products - ## The HubSpot Customer Platform All of HubSpot's marketing, sales, and customer service software on one agentic platform. - [__Free HubSpot CRM__](https://www.hubspot.com/products/crm?facet1=google-docs) - [__Overview of all products__](https://www.hubspot.com/products/get-started?facet1=google-docs) - [ \ __Marketing Hub__ \ Marketing automation software](https://www.hubspot.com/products/marketing?facet1=google-docs) - [ \ __Sales Hub__ \ Sales software](https://www.hubspot.com/products/sales?facet1=google-docs) - [ \ __Service Hub__ \ Customer service software](https://www.hubspot.com/products/service?facet1=google-docs) - [ \ __Content Hub__ \ Content marketing software](https://www.hubspot.com/products/content?facet1=google-docs) - [ \ __Data Hub__ \ Data management software](https://www.hubspot.com/products/data?facet1=google-docs) - [ \ __Revenue Hub__ \ CPQ, billing, and payments software](https://www.hubspot.com/products/revenue?facet1=google-docs) - [ \ __Smart CRM__ \ AI-powered, flexible CRM software](https://www.hubspot.com/products/crm/ai-crm?facet1=google-docs) - [ \ __Agent Hub__ \ Your central home for building and managing AI agents across the platform](https://www.hubspot.com/products/artificial-intelligence?facet1=google-docs) - [ \ __Small Business Bundle__ \ The Starter edition of each product, built for startups and small businesses](https://www.hubspot.com/products/crm/starter?facet1=google-docs) - [ \ __AEO (Beta)__ \ Answer engine optimization tools that track and improve your brand's visibility in AI results](https://www.hubspot.com/products/aeo?facet1=google-docs) - [ \ __HubSpot Marketplace__ \ Connect your favorite apps to HubSpot](https://ecosystem.hubspot.com/marketplace/apps?facet1=google-docs) - Solutions Solutions - By Use Case - ## Marketing - [Generate leads](https://www.hubspot.com/use-case/generate-leads?facet1=google-docs) - [Automate marketing](https://www.hubspot.com/use-case/automate-marketing?facet1=google-docs) - ## Sales - [Build pipeline](https://www.hubspot.com/use-case/build-sales-pipeline?facet1=google-docs) - [Close deals](https://www.hubspot.com/use-case/close-more-deals?facet1=google-docs) - ## Customer Service - [Scale support](https://www.hubspot.com/use-case/scale-customer-service-support?facet1=google-docs) - [Drive retention](https://www.hubspot.com/use-case/drive-customer-satisfaction?facet1=google-docs) - ## Content - [Create content](https://www.hubspot.com/use-case/create-content-for-customer-journey?facet1=google-docs) - [Manage content](https://www.hubspot.com/use-case/manage-content?facet1=google-docs) - ## Startups & Small Businesses - [Find and reach customers](https://www.hubspot.com/use-case/find-and-reach-customers?facet1=google-docs) - [Grow sales and get paid](https://www.hubspot.com/use-case/grow-sales-and-get-paid-faster?facet1=google-docs) - [Organize customer data](https://www.hubspot.com/use-case/understand-and-organize-customer-data?facet1=google-docs) - ## Artificial Intelligence - [Resolve customer queries 24/7](https://www.hubspot.com/products/artificial-intelligence/ai-customer-service-agent?facet1=google-docs) - [Automate sales prospecting](https://www.hubspot.com/products/sales/ai-prospecting-agent?facet1=google-docs) - [Research customers faster](https://www.hubspot.com/products/artificial-intelligence/ai-data-agent?facet1=google-docs) - By Team Size - ## By Team Size -  ### For Small Businesses & Startups HubSpot’s all-in-one Starter Customer Platform helps your growing startup or small business find and win customers from day one. [Learn more about HubSpot’s Starter Customer Platform](https://www.hubspot.com/products/crm/starter?facet1=google-docs) -  ### For Enterprises With HubSpot’s integrated Enterprise Customer Platform, you don’t have to sacrifice power for ease of use. [Learn more about HubSpot’s Enterprise Customer Platform](https://www.hubspot.com/products/crm/enterprise?facet1=google-docs) - Why HubSpot? - ## Why HubSpot? -  ### Why Choose HubSpot? After just one year, HubSpot customers acquire 129% more leads, close 36% more deals, and see a 37% improvement in ticket closure rates. [Learn more about why how HubSpot’s solution is different](https://www.hubspot.com/why-choose-hubspot?facet1=google-docs) -  ### Case Studies Explore examples of companies like yours from all over the globe that use HubSpot to unite their teams, empower their businesses, and grow better. [See all case studies](https://www.hubspot.com/case-studies?facet1=google-docs) -  ### Spotlight: Product Updates Learn about HubSpot’s featured product releases and announcements in this semi-annual product showcase. [Explore product updates](https://www.hubspot.com/spotlight?facet1=google-docs) - [Pricing](https://www.hubspot.com/pricing/marketing?facet1=google-docs) - Resources Resources - ## Featured Links - [Spotlight: Product Updates](https://www.hubspot.com/spotlight?facet1=google-docs) - [What's New in HubSpot](https://www.hubspot.com/new?facet1=google-docs) - [Why Choose HubSpot?](https://www.hubspot.com/why-choose-hubspot?facet1=google-docs) - [Sustainability](https://www.hubspot.com/sustainability?facet1=google-docs) - ## Community & Events - [UNBOUND Event](https://unbound.hubspot.com/) - [Webinars](https://www.hubspot.com/resources/webinar#resource-library-page-headers) - [HubSpot Community](https://community.hubspot.com/?hubs_content=www.hubspot.com%2Fproducts%2Fmarketing%2Faudience-segments&hubs_content-cta=nav-resources-community&facet1=google-docs) - [HubSpot User Groups](https://www.hubspot.com/hubspot-user-groups?facet1=google-docs) - ## Partners - [Solutions Partner Program](https://www.hubspot.com/partners/solutions?facet1=google-docs) - [Technology Partner Program](https://www.hubspot.com/partners/app?facet1=google-docs) - [Affiliate Partner Program](https://www.hubspot.com/partners/affiliates?facet1=google-docs) - [Education Partner Program](https://academy.hubspot.com/education-partner-program?facet1=google-docs) - [Startup Partner Program](https://www.hubspot.com/startups/partners?facet1=google-docs) - ## Education - [The Loop Marketing Playbook](https://www.hubspot.com/loop-marketing?facet1=google-docs) - [What Is Inbound Marketing?](https://www.hubspot.com/inbound-marketing?facet1=google-docs) - [HubSpot Blogs](https://blog.hubspot.com/) - [Free Courses & Certifications](https://academy.hubspot.com/) - [Ebooks, Guides & More](https://www.hubspot.com/resources?facet1=google-docs) - [HubSpot Knowledge Base](https://knowledge.hubspot.com/) - ## Tools - [Website Templates](https://ecosystem.hubspot.com/marketplace/templates?facet1=google-docs) - [Developer Tools](https://developers.hubspot.com/) - ## Services - [Onboarding](https://www.hubspot.com/services/onboarding?facet1=google-docs) - [Migration](https://www.hubspot.com/services/professional/migrations?facet1=google-docs) - [Premium Support](https://www.hubspot.com/services/premium-support?facet1=google-docs) - [Hire a Solutions Partner](https://ecosystem.hubspot.com/marketplace/solutions?facet1=google-docs) - About About - [About Us](https://www.hubspot.com/our-story?facet1=google-docs) - [Careers](https://www.hubspot.com/careers?facet1=google-docs) - [Contact Us](https://www.hubspot.com/company/contact?facet1=google-docs) - [Investor Relations](https://ir.hubspot.com/) - [Management Team](https://www.hubspot.com/company/management?facet1=google-docs) [Get a demo Get a demo of HubSpot's audience segments](https://offers.hubspot.com/demo?facet1=google-docs) [Start 14-day free trial](https://app.hubspot.com/signup-hubspot/trial?facet1=google-docs) [Log in](https://app.hubspot.com/login?facet1=google-docs) - English Select a language - [日本語](https://www.hubspot.jp/products/marketing/audience-segments?facet1=google-docs) - [Deutsch](https://www.hubspot.de/products/marketing/audience-segments?facet1=google-docs) - [English](https://www.hubspot.com/products/marketing/audience-segments?facet1=google-docs) - [Español](https://www.hubspot.es/products/marketing/audience-segments?facet1=google-docs) - [Português](https://br.hubspot.com/products/marketing/audience-segments?facet1=google-docs) - [Français](https://www.hubspot.fr/products/marketing/audience-segments?facet1=google-docs) - High Contrast - [Customer Support](https://help.hubspot.com/) - [Contact Sales](https://offers.hubspot.com/contact-sales?facet1=google-docs) - [Marketing Hub](https://www.hubspot.com/products/marketing?facet1=google-docs) - Audience Segments   # Audience Segments Audience segments help you discover, build, and activate high-intent prospects with AI-powered insights and personalization. [Get a demo](https://offers.hubspot.com/demo?facet1=google-docs) [Start 14-day free trial](https://app.hubspot.com/signup-hubspot/trial?facet1=google-docs) - Uncover hidden high-value segments with AI that finds patterns humans miss - Build precise audiences using data from your CRM, web visitors, and more - Use personalized segments across your channels Click to enlarge ## Transform audience insights into actionable segments with AI Generic marketing targets too many of the wrong people. You know your ideal customers exist, but they're buried in disconnected data and impossible to target effectively. Audience segments help you find who's ready to engage and why. HubSpot AI identifies patterns across  your data sources — saving you time that'd take weeks to discover manually. This way you can focus your efforts on connecting with the right people at the right time. __306,000+ customers in over 135 countries grow their businesses with HubSpot__         1. ### Discover your high-value audiences. Forget manual research and guesswork. HubSpot's segments help you instantly organize, explore, and uncover your most promising audiences. Use HubSpot’s AI-powered segment suggestions for recommendations on highest impact groups.  Click to enlarge 2. ### Build precise segments with ease. With [segments builder](https://knowledge.hubspot.com/lists/create-active-or-static-lists?facet1=google-docs), group visitors based on their interests and [website behavior](https://knowledge.hubspot.com/web-visitor-segments-beta?facet1=google-docs) without technical expertise. Deliver tailored content to everyone — even first-time visitors who haven't shared their information using custom objects to hyper-personalize your audience experience. Connect data from all your business tools to create precise audience targeting that drives better results.  Click to enlarge 3. ### Activate and personalize across channels. Easily deploy your segments and gain [unified insights](https://knowledge.hubspot.com/lists/analyze-your-list-performance?facet1=google-docs) in your personalization performance by audience. Use the [segment activation library](https://knowledge.hubspot.com/lists/analyze-your-list-performance?facet1=google-docs) to seamlessly deploy your segments, and gain unified insights into your personalization performance through segment activation insights.  Click to enlarge Have questions? Give us a call and we'll walk you through it. [+1 888 482 7768](tel:+18884827768) ## Related Resources If you’re interested in segmentation tools, these related resources may help. Previous Next -  ### Understanding the AI Segment Suggestions Discover how AI-powered recommendations help you uncover high-value audiences and drive better marketing outcomes. [Read the article](https://knowledge.hubspot.com/segments-overview?facet1=google-docs) -  ### Leveraging Web Visitor Segments Learn to personalize experiences for anonymous website visitors and convert more leads. [Read the article](https://knowledge.hubspot.com/web-visitor-segments-beta?facet1=google-docs) -  ### Guide to the Segment Activation Library Explore how to seamlessly deploy your segments across all your marketing channels for maximum impact. [Read the article](https://knowledge.hubspot.com/lists/analyze-your-list-performance?facet1=google-docs) ## Frequently Asked Questions ### What is the difference between "lists" and "segments"? HubSpot lists are now  "segments" to align with modern marketers' needs. Segments offer significantly expanded functionality, including AI-powered audience discovery, advanced logic for building, and seamless activation across external data sources. ### How does AI help with audience segmentation? Our AI-powered segmentation agent constantly provides recommendations for new segments to target based on your goals, and helps you easily build precise segments by analyzing your CRM, web visitor, and external data. ### Can I personalize content for anonymous website visitors? Yes! With visitor segments, you can create and use segments based on anonymous web visitor data, enriched with [Agent Hub](https://www.hubspot.com/products/artificial-intelligence?facet1=google-docs), to deliver personalized content even before they become known contacts. ### How much does HubSpot’s list segmentation cost? HubSpot’s list segmentation is part of Marketing Hub, and you can get started with it for free. If you’re looking for more advanced features to help automate and scale your marketing operations, HubSpot also offers premium features with [Starter, Professional, and Enterprise editions of Marketing Hub](https://www.hubspot.com/pricing/marketing?facet1=google-docs). ### How do segments and AI-powered segment suggestions fit into HubSpot’s Loop Marketing playbook? In HubSpot’s [Loop Marketing](https://www.hubspot.com/loop-marketing?facet1=google-docs) playbook for AI-driven customer journeys, AI-powered segment suggestions support the Express stage by analyzing your CRM data to uncover high-value audience patterns you might miss manually. This helps you quickly identify who to prioritize. Then, in the Tailor stage, segmentation enables you to group customers by behaviors, demographics, and intent signals so you can deliver personalized messaging that resonates with each group’s specific needs. Together, these capabilities ensure you’re focusing on the right audiences and creating tailored marketing experiences. ### Can I use segments across all my marketing channels? HubSpot segments work across email, ads, social media, landing pages, and automation to ensure consistent, targeted messaging wherever your audience engages. This multi-channel activation meets customers where they are while maintaining personalized experiences. ### How do segments support marketing personalization? Segments power personalization by grouping contacts based on shared behaviors, characteristics, and intent signals. Rather than one-size-fits-all messaging, you can create content that speaks directly to each segment's specific needs and position in the customer journey. This makes your outreach feel genuinely personal, not just personalized with basic tokens. ### What data can I use to build segments in HubSpot? - __Contact & company properties__ — lifecycle stage, industry, revenue, job title, or any custom property - __Website behavior__ — page views, session frequency, events, and anonymous visitor activity - __Marketing engagement__ — email opens, ad clicks, form submissions - __Deal data__ — deal stage, close date, associated revenue - __Custom objects (Enterprise)__ — segment on data relationships unique to your business. ## Popular Features in HubSpot Audience segmentation tools are available in Marketing Hub. Explore additional Marketing Hub feature below. Previous Next - [Free Online Form Builder](https://www.hubspot.com/products/marketing/forms?facet1=google-docs) Fill your CRM with leads from your website using a powerful online form builder. - [Email Marketing Tools](https://www.hubspot.com/products/marketing/email?facet1=google-docs) Create, personalize, and optimize marketing emails without waiting on designers or IT. - [AI Email Writer](https://www.hubspot.com/products/marketing/ai-email-writer?facet1=google-docs) Write emails in a fraction of the time using HubSpot's AI email writer. - [Ads Software](https://www.hubspot.com/products/marketing/ads?facet1=google-docs) Create targeted ad campaigns, and see which ads are turning prospects into customers. - [Social Media Management Software](https://www.hubspot.com/products/marketing/social-inbox?facet1=google-docs) Prioritize your social interactions to spend more time with the people who matter most. - [AI Social Media Caption Generator](https://www.hubspot.com/products/marketing/social-caption-generator?facet1=google-docs) Create engaging copy for social media posts in a flash with an AI caption generator. - [Marketing Automation Software](https://www.hubspot.com/products/marketing/marketing-automation?facet1=google-docs) Spend less time on busy work by automating email campaigns, lead scoring, and more. - [Campaigns](https://www.hubspot.com/products/marketing/campaigns?facet1=google-docs) View, manage, and act on campaign priorities directly within your marketing software. - [Marketing Analytics & Dashboard Software](https://www.hubspot.com/products/marketing/analytics?facet1=google-docs) Measure performance for marketing campaigns with built-in analytics, reports, and dashboards. - [SEO Marketing Software](https://www.hubspot.com/products/marketing/seo?facet1=google-docs) Use in-editor SEO recommendations to increase organic search traffic. - [Free Meta Description Generator](https://www.hubspot.com/products/cms/meta-description-generator?facet1=google-docs) Use AI to generate compelling meta descriptions and titles that boost clickthrough rates in search. - [Free Live Chat Software](https://www.hubspot.com/products/crm/live-chat?facet1=google-docs) Connect with website visitors in real time to convert leads, close deals, and provide support. - [Free Chatbot Builder](https://www.hubspot.com/products/crm/chatbot-builder?facet1=google-docs) Qualify leads, book meetings, provide customer support, and scale one-to-one conversations with chatbots. - [Free AI Content Generator](https://www.hubspot.com/products/cms/ai-content-writer?facet1=google-docs) Generate blog posts, website copy, social posts, and more with HubSpot's AI content generator. - [Dedicated IP Address](https://www.hubspot.com/products/marketing/dedicated-ip?facet1=google-docs) Ensure your marketing emails get delivered using a dedicated IP address. - [Free Lead Management & Tracking Software](https://www.hubspot.com/products/crm/lead-management?facet1=google-docs) Manage all your lead records in one centralized database to streamline outreach. - [List Segmentation](https://www.hubspot.com/products/list-segmentation?facet1=google-docs) Create a targeted list of contacts to deliver more personalized marketing campaigns. - [Calls-to-Action](https://www.hubspot.com/products/marketing/calls-to-action?facet1=google-docs) Convert more of your visitors into qualified leads with calls-to-action you can personalize, test, and optimize. - [Predictive Lead Scoring Software](https://www.hubspot.com/products/lead-scoring?facet1=google-docs) Prioritize the accounts and leads that are most likely to close with automated lead scoring. - [ABM Software](https://www.hubspot.com/products/abm-software?facet1=google-docs) Unite your marketing and sales teams with collaborative tools for account-based buying. - [HubSpot Salesforce Integration](https://www.hubspot.com/products/salesforce?facet1=google-docs) Sync HubSpot with Salesforce for a reliable, two-way integration. - [Dynamic Content](https://www.hubspot.com/products/cms/hubdb?facet1=google-docs) Dynamically update content across your website quickly using CRM objects or HubDB. - [WhatsApp Integration](https://www.hubspot.com/products/whatsapp-integration?facet1=google-docs) Connect WhatsApp to HubSpot to seamlessly connect with customers and track conversations. - [Video Hosting](https://www.hubspot.com/products/video-hosting?facet1=google-docs) Embed videos and measure their performance in marketing and customer service collateral. - [Free AI Blog Writer](https://www.hubspot.com/products/cms/ai-blog-writer?facet1=google-docs) Create compelling blog posts in a flash with HubSpot’s AI blog writer. - [Free SSL Certificate](https://www.hubspot.com/products/cms/ssl?facet1=google-docs) Secure your content and lead data with standard SSL on all HubSpot-hosted content. - [Free Newsletter Builder](https://www.hubspot.com/products/marketing/newsletter-builder?facet1=google-docs) Create beautiful, engaging emails and send them to targeted contact lists. - [AI Paragraph Rewriter](https://www.hubspot.com/products/cms/paragraph-rewriter?facet1=google-docs) Easily generate, edit, and repurpose copy with an AI paragraph rewriter. - [User Permissions](https://www.hubspot.com/products/user-permissions?facet1=google-docs) Keep your teams organized and efficient by granting every user access to the right assets. - [Custom Objects](https://www.hubspot.com/products/custom-objects?facet1=google-docs) Add custom fields to your HubSpot Smart CRM to automate workflows and dive deeper into your data. - [Social Media Agent](https://www.hubspot.com/products/marketing/social-media-ai-agent?facet1=google-docs) Analyze performance, industry data, and best practices to craft compelling social content. Back Close ## Popular Features - [All Products and Features All Products and Features](https://www.hubspot.com/products?facet1=google-docs) - [HubSpot AEO HubSpot AEO](https://www.hubspot.com/products/aeo?facet1=google-docs) - [Free Meeting Scheduler App Free Meeting Scheduler App](https://www.hubspot.com/products/sales/schedule-meeting?facet1=google-docs) - [Agent Hub Agent Hub](https://www.hubspot.com/products/artificial-intelligence?facet1=google-docs) - [Email Tracking Software Email Tracking Software](https://www.hubspot.com/products/sales/email-tracking?facet1=google-docs) - [AI Content Writer AI Content Writer](https://www.hubspot.com/products/cms/ai-content-writer?facet1=google-docs) - [AI Website Generator AI Website Generator](https://www.hubspot.com/products/cms/ai-website-generator?facet1=google-docs) - [Email Marketing Software Email Marketing Software](https://www.hubspot.com/products/marketing/email?facet1=google-docs) - [Lead Management Software Lead Management Software](https://www.hubspot.com/products/crm/lead-management?facet1=google-docs) - [AI Prospecting Agent AI Prospecting Agent](https://www.hubspot.com/products/sales/ai-prospecting-agent?facet1=google-docs) - [Free Website Builder Free Website Builder](https://www.hubspot.com/products/cms/drag-and-drop-website-builder?facet1=google-docs) - [Free Landing Page Builder Free Landing Page Builder](https://www.hubspot.com/products/marketing/landing-pages?facet1=google-docs) - [Free Online Form Builder Free Online Form Builder](https://www.hubspot.com/products/marketing/forms?facet1=google-docs) - [Free Chatbot Builder Free Chatbot Builder](https://www.hubspot.com/products/crm/chatbot-builder?facet1=google-docs) - [Free Live Chat Software Free Live Chat Software](https://www.hubspot.com/products/crm/live-chat?facet1=google-docs) - [Marketing Analytics Marketing Analytics](https://www.hubspot.com/products/marketing/analytics?facet1=google-docs) - [Breeze Assistant Breeze Assistant](https://www.hubspot.com/products/artificial-intelligence/breeze-ai-assistant?facet1=google-docs) - [Free Web Hosting Free Web Hosting](https://www.hubspot.com/products/cms/web-hosting?facet1=google-docs) ## Free Tools - [See All Free Business Tools See All Free Business Tools](https://www.hubspot.com/free-business-tools?facet1=google-docs) - [AEO Grader opens in a new tab AEO Grader](https://www.hubspot.com/aeo-grader?facet1=google-docs) - [AI Search Sensor opens in a new tab AI Search Sensor](https://www.hubspot.com/aeo-sensor?facet1=google-docs) - [Make My Persona opens in a new tab Make My Persona](https://www.hubspot.com/make-my-persona?facet1=google-docs) - [Email Signature Generator Email Signature Generator](https://www.hubspot.com/email-signature-generator?facet1=google-docs) - [Free Business Templates Free Business Templates](https://www.hubspot.com/resources/templates?facet1=google-docs) - [Software Comparisons Library Software Comparisons Library](https://www.hubspot.com/comparisons?facet1=google-docs) - [Website Templates Website Templates](https://ecosystem.hubspot.com/marketplace/website?facet1=google-docs) - 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