Template Highlights
- This advertising proposal template can be downloaded in Microsoft PowerPoint.
- Update the cover slide with your advertising agency's information.
- Then, provide a general overview of the services you offer.
- In the slides that follow, you should define the steps associated with each phase of the advertising project. The phases might include: Discovery, Consultation & Design, Strategy, and Implementation & Reporting.
- Now tell the client why your firm is the best for the job! Describe your team and personalize the slide with headshots, if possible. Include real quotes from previous and current customers who can attest to your past successes.
- Next, describe your unique approach to the project and provide examples of similar projects you have completed successfully in the past.
- Provide a slide that outlines the budget, whether it is a monthly retainer or a flat fee.
- At the end of your presentation, describe the next steps that you and the client need to take in order to collaborate on the new advertising project. Try to instill confidence and encourage action!