-  - [Resources](https://www.hubspot.com/resources) - [Templates](https://www.hubspot.com/resources/templates) - Heat Map Template # Heat Map - Google Sheets, Excel, PowerPoint, PDF Use this free heat map template to identify trends and patterns in your business.    Join thousands of professionals using this resource. Download for Free Previous slide Next slide -  ## Template Highlights - Collect and organize the data you want to visualize on the heat map. - Replace the sample data with your own dataset by typing in the values for each variable. - Color-code the data — assign specific colors to low, medium, and high values to make it easier to interpret the results. - Download the heat map in Excel sheets or PDFs. - The color level will automatically adjust on Google Sheets based on the minimum or maximum value that is inserted . - Analyze the patterns and trends the heat map reveals. Download for Free ## Frequently Asked Questions ### What is a heat map? A heat map is a visual representation of data that uses color coding to indicate the intensity of a particular value. You can use heat maps to identify trends and patterns in data such as website traffic, customer demographics, and product usage. ### What are the different types of heat map templates available? Heat maps come in all shapes and sizes, each with its own specific purpose. But here are some commonly used heat maps: - __Website heat maps:__ Shows website traffic and where users click on a page. - __Customer heat maps:__ Visualizes customer demographics. - __Product heat maps:__ Shows how often customers use different product features. - __Sentiment heat maps:__ Helps you understand how people feel about a particular product or service. - __Risk heat maps:__ Visualizes the risk associated with different activities or events. ### Is this heat map template free? Yeah, it's absolutely free! All you have to do is enter your contact info, and you can download the template (along with all the others in this collection). That's it. ### Can I edit this template? Certainly! Feel free to personalize this heat map template to suit your own needs. ### Related Tags: - [Excel](https://www.hubspot.com/resources/templates/excel) - [PowerPoint](https://www.hubspot.com/resources/templates/powerpoint) - [PDF](https://www.hubspot.com/resources/templates/pdf) - [Google Sheets](https://www.hubspot.com/resources/templates/google-sheets) - [Marketing](https://www.hubspot.com/resources/templates/marketing) - [Dashboards & Reports](https://www.hubspot.com/resources/templates/dashboards-reports) - [Project Management](https://www.hubspot.com/resources/templates/project-management) ## See other Business Templates Previous Next - ### Fact Sheet Template Share information about your company with this compelling, versatile fact sheet template. [Download Template](https://www.hubspot.com/resources/templates/fact-sheet) - ### Logic Model Template Make planning and presenting projects a breeze with this free downloadable logic model template for Word and Google Docs. [Download Template](https://www.hubspot.com/resources/templates/logic-model-template) - ### Sales Dashboard Template Use this free template to learn which metrics drive results before automating with real-time sales software. [Download Template](https://www.hubspot.com/resources/templates/sales-dashboard) - ### Scope of Work Template Want to outline the major details of an upcoming project? Download our free scope of work template and provide clarity to all stakeholders. [Download Template](https://www.hubspot.com/resources/templates/scope-of-work-template) - ### Standard Operating Procedures (SOP) Describe the how, what, and where of your organizational tasks to employees with this free SOP template [Download Template](https://www.hubspot.com/resources/templates/sop-template) - ### Risk Assessment Template Ensure your business is protected and avoid unnecessary risks with our free template! [Download Template](https://www.hubspot.com/resources/templates/time-blocking-template) - ### Gap Analysis Conduct thorough assessments of your current state vs. goals with this free gap analysis template. [Download Template](https://www.hubspot.com/resources/templates/gap-analysis-template) - ### Root Cause Analysis Use this free root cause analysis template to identify the source of business issues and create a plan to prevent them. [Download Template](https://www.hubspot.com/resources/templates/root-cause-analysis-template) - ### BCG Matrix Template Strategically manage your company's products with the help of the BCG Matrix. [Download Template](https://www.hubspot.com/resources/templates/bcg-matrix) - ### Eisenhower Matrix Template Use the Eisenhower matrix to prioritize your activities based on degree of importance and level of urgency. [Download Template](https://www.hubspot.com/resources/templates/eisenhower-matrix) - ### Action Plan Use our free action plan template to help get your business or project goals off the ground. [Download Template](https://www.hubspot.com/resources/templates/action-plan-template) - ### CRM Spreadsheet Template Track customer relationships, sales activities, and follow-ups when you're managing your first 25-50 customers. [Download Template](https://www.hubspot.com/resources/templates/customer-relationship-management) [See All Business Templates](https://www.hubspot.com/resources/templates) Get the template for free! Download for Free Close ## Download Free Template Available for Google Sheets & Excel & PowerPoint & PDF Form not available Copyright © 2026 HubSpot, Inc. - [Legal Center](https://legal.hubspot.com/legal-center) - [Privacy Policy](https://legal.hubspot.com/privacy-policy) - [Security](https://legal.hubspot.com/security) - [Website Accessibility](https://legal.hubspot.com/website-accessibility) - [Manage Cookies](https://www.hubspot.com)