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Ebooks, guides, templates, and more to help you grow.

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A Guide to Connection in the Age of AI

A Guide to Connection in the Age of AI

With the expansion of AI it’s time to rethink how you market, sell, and support your customers. Insights and strategies in HubSpot’s new “Guide to Connection in the Age of AI” can help your professional services, software, or manufacturing company drive growth through building meaningful customer connections at scale.
Keeping Your Business Secure: A Checklist For Website Safety

Keeping Your Business Secure: A Checklist For Website Safety

COVID-19 has brought website traffic up across industries. Sophos and HubSpot are bringing you a website security checklist to keep your bus...

Ebook
How to Make and Use QR Codes for Your Business

How to Make and Use QR Codes for Your Business

Learn how to create, design, and use QR codes for business and marketing.

Ebook
Excel for Marketers

Excel for Marketers

In this free Excel training crash course, you'll learn how to import your data into Excel and use functions, the value of tables and how to ...

Courses
15 Pre/Post Sales Meeting Email Templates

15 Pre/Post Sales Meeting Email Templates

Use these templates to easily and quickly craft emails to send before and after sales meetings.

Template
Competitive Analysis Templates

Competitive Analysis Templates

Track and analyze your competitors with these ten free planning templates.
2021 Sales Enablement Report

2021 Sales Enablement Report

We asked over 500 global sales leaders how they enable their teams to hit sales targets. Find out what they said about their tools, sales mo...

Ebook
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Strategic Planning Kit for Businesses

Strategic Planning Kit for Businesses

A strategic business plan helps create accountability, transparency, and purpose across departments. HubSpot and monday.com have joined forc...

Ebook
Digital Advertising Certification Course

Digital Advertising Certification Course

In this certification course, you'll learn everything you need to create a customer-centric advertising strategy.

Courses
Digital Advertising Workbook

Digital Advertising Workbook

The activities and sections of this workbook will help you fine-tune and grow your digital advertising skills. Each section is based on lear...

Ebook
Inbound Marketer's Guide to Paid Media

Inbound Marketer's Guide to Paid Media

When and how paid ads can support your B2B inbound program

Partner Contribution
25 Testimonial Page Examples

25 Testimonial Page Examples

Learn from the best. Get inspired by these 25 testimonial page examples from companies like Asana, PandaDoc, and Gong.

Ebook
8-Steps to Evaluate Your RevOps Strategy

8-Steps to Evaluate Your RevOps Strategy

Learn how businesses everywhere are building Revenue Operations teams and processes to help their business grow. We came together with Charg...

Ebook
Value Chain Analysis Template

Value Chain Analysis Template

Outline your value chain analysis with this free template. Available as a presentation deck on Google Slides and as a workbook on Google She...

Template
4 Free Memo Templates

4 Free Memo Templates

Templates for an organizational change, financial update, problem-solving, or general business memorandum.

Template
The Beginner's Guide to Email Marketing

The Beginner's Guide to Email Marketing

How to execute and measure successful email marketing campaigns

Ebook
Growth Strategy Template

Growth Strategy Template

Outline your corporate growth plan with the help of this detailed template.

Template
Customer Churn Analysis Template

Customer Churn Analysis Template

Build a start-to-finish churn strategy to identify improvement opportunities and strengthen customer retention.

Template
100 Sales Interview Questions to Ask Candidates

100 Sales Interview Questions to Ask Candidates

Don't let the wrong sales hire keep your company from meeting business goals. Find the best salesperson for the job by asking the right ques...

Guides
100 Customer Service & Support Interview Questions

100 Customer Service & Support Interview Questions

Hire the best customer-facing employees with this set of interview questions.

Ebook
The Ultimate Guide to Virtual and Hybrid Events

The Ultimate Guide to Virtual and Hybrid Events

Hopin and HubSpot came together to give you an actionable guide around creating events in a digital world—from virtual to hybrid, here's how...

Ebook
Move from Sales Funnel to Flywheel

Move from Sales Funnel to Flywheel

1-hour, on-demand webinar: Use the inbound flywheel to align teams & maximize growth & customer loyalty

Partner Contribution
How to Master Your Customer Support Career

How to Master Your Customer Support Career

Learn how to navigate and grow in your customer support job.

Ebook
Facebook Advertising Checklist

Facebook Advertising Checklist

An actionable process for launching Facebook Ads, including hacks from members of HubSpot's Paid Ads team.

Template
A Marketer's Guide to Facebook Live

A Marketer's Guide to Facebook Live

Our guide will cover how to develop a plan and goals as well as the finer points behind filming your live video and measuring success.

Ebook
Sales Compensation Calculator

Sales Compensation Calculator

Calculate how much sales reps will earn with seven different sales compensation methods.

Template
The State of Customer Service

The State of Customer Service

Discover customer service industry trends on everything from technology usage to evolving customer expectations this year.

Ebook
50 Customer Service Email Templates

50 Customer Service Email Templates

Templates to communicate with your customers with sincere, on-brand messaging.

Template
10 Positioning Statement Templates

10 Positioning Statement Templates

Craft your own positioning statement to help promote your business with aligned brand messaging.

Template
22 Instagram Templates for Business

22 Instagram Templates for Business

Save time and grow your business using these customizable templates for Instagram posts and Stories.

Template
Online Sales Training: How to Move From Field Sales to Remote Selling

Online Sales Training: How to Move From Field Sales to Remote Selling

In this free HubSpot Academy lesson, you'll learn how to move your sales process online, how to thrive at remote selling, and how to manage ...

Courses
4 Free Marketing Mix Templates

4 Free Marketing Mix Templates

Organize your product, price, place, and promotion initiatives in a simple, single template.

Template
The Illustrated Guide to Organizational Structures

The Illustrated Guide to Organizational Structures

+ 7 Free Org Structure Templates

Kit
How to Advertise on Instagram

How to Advertise on Instagram

Learn everything you need to know about making the most of your Instagram ads.

Ebook
How To Use LinkedIn For Business And Marketing

How To Use LinkedIn For Business And Marketing

HubSpot came together with LinkedIn to give you an actionable guide on using LinkedIn across your business and marketing strategy.

Ebook
Search Insights Report Template

Search Insights Report Template

Start growing organic traffic to your blog using this step-by-step Search Insights Report.

Template
Awesome About Us Page Examples

Awesome About Us Page Examples

Get inspired by these awesome 'About Us' page examples and learn how to make yours great, too.

Ebook
Remote Leadership Training: How to Manage a Remote Team

Remote Leadership Training: How to Manage a Remote Team

Learners will be able to establish an effective, productive, and inclusive work from home culture for their team.

Ebook
Sales Battle Card Templates

Sales Battle Card Templates

3 free sales battle card templates. Customize your cards and crush the competition.

Template
Website Optimization Checklist

Website Optimization Checklist

Access a free checklist to maximize your website's performance, SEO, and security.

Template
Customer Thank You Letter Templates

Customer Thank You Letter Templates

11 templates to help you thank your customers for their business, feedback, and loyalty.

Template
Account Planning Template

Account Planning Template

A strategic template for your account-based marketing, sales, and management.

Template
Prospecting and Objection Handling: Templates and Best Practices for Sales Success

Prospecting and Objection Handling: Templates and Best Practices for Sales Success

Gong, Mixmax, and HubSpot came together to give you an easy-to-use resource guide full of templates, best practices, and strategies for sale...

Template
Self-Service Customer Support Templates

Self-Service Customer Support Templates

5 free templates to help your customers help themselves. - 1 Knowledge Base Article Template - 2 Free Training Video Script Templates - 2 ...

Kit
Website Accessibility Checklist

Website Accessibility Checklist

A checklist to help you make your website more accessible and usable – available as a PDF or on Google Sheets.

Ebook
Social Media Customer Service Template

Social Media Customer Service Template

A template for organizing and documenting your social monitoring strategy and social media customer service goals.

Template