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Safe and secure. Nice job. SSL certificates protect websites from attacks and give visitors confidence that your site is authentic and trustworthy.
Uh-oh! Your website doesn't currently have SSL. SSL protects websites from attacks and gives visitors confidence that your site is authentic and trustworthy.

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Speak with a HubSpot Website Specialist today.

We'll walk you through SSL, website security, and more.

Benefits of Adding SSL to Your Content

 

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Trust is the foundation of a your relationship with your visitors and customers. With SSL enabled you can build trust with people visiting your site, and ensure their information is safe. The visual cues on an SSL-enabled website clearly show the visitor that you value their safety and are protecting their information from potential hackers.

 

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Increased visibility in search results. Google now factors SSL into its algorithm and has publically stated that a website with SSL enabled may outrank another site without SSL.

 

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Peace of mind. HubSpot’s free standard SSL service ensures security across all of your content hosted on the HubSpot platform. This means you can spend more time on your marketing and less time worrying about potential security incidents. 

  • When you visit an unsecured website, your browser makes a connection with that website and transmits information publicly. Filling out a form or entering your credit card on an unsecured website means that hackers could intercept the information and steal your data.

    By comparison, a secure website with SSL enabled will establish a tunnel between the server that hosts the website and your browser. Any hackers that try to intercept information cannot access the tunnel, which means  any information you share on the website is secure. The secure connection and authentication happens in the background in mere fractions of a second and will not affect your website’s performance. For more information about SSL, we recommend reading, A Beginner's Guide to SSL: What It Is & Why It Makes Your Website More Secure, where we describe how SSL works in greater detail.

  • There are a number of visual cues that are immediately apparent for any website enabled with SSL. Let's go through a few of them:

    • HTTPS: Within the URL of your browser, you may commonly see "http://". When the additional 's' is present, it will display as "https://" and visitors will be able to tell the site is secure.
    • In some browsers, such as Google Chrome, the URL bar will say "Secure" and display a green lock icon when visiting a site that has SSL enabled.
    • Some websites, primarily ecommerce, will add a badge to the web page indicating that it's secure.

  • Yes! Depending on your subscription and security needs, you can enable SSL across all of your HubSpot-hosted content – such as website, landing pages, and blog. Not hosting your content on HubSpot? Request a time to speak with a HubSpot Website Specialist to get started.