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# Science of Scaling Podcast Blog
Each week, host Mark Roberge (Sr. Lecturer at Harvard Business School, Co-Founder at Stage 2 Capital, Founding CRO at HubSpot) talks with the most successful sales leaders in tech to find out the science behind scaling a company’s revenue and sales. [Apple](https://podcasts.apple.com/za/podcast/how-to-add-a-sales-org-to-your-plg-company-w-dino/id1692614906?i=1000619326894&error=error_code) | [Spotify](https://open.spotify.com/episode/6rOkgCK1Joph1svR8KWhrv?si=V92-0R1_R3GLe4-4EsngqQ&error=error_code)
[Podcast Home](https://www.hubspot.com/startups/podcast?error=error_code)
### From Founder Selling to Unicorn Success: Unpacking Okta’s Go-To-Market Journey with Frederic Kerrest
Lessons on early-stage sales, building a customer-centric team, and navigating the future of AI in enterprise software from “The Science of Scaling” podcast.
[Go to Episode](https://www.hubspot.com/startups/science-of-scaling/frederic-kerrest-cofounder-okta?error=error_code)
### From Blitzscaling to Rule of 40: Lessons in Profitable Growth from Box’s CRO, Mark Wayland
How SaaS leaders must adapt their go-to-market strategies, hiring profiles, and growth mindset to thrive in a measured, profitable future.
[Go to Episode](https://www.hubspot.com/startups/science-of-scaling/mark-wayland-cro-box?error=error_code)
### Navigating Turbulence: Leadership Lessons from Aurora Solar’s Journey to Unicorn and Beyond
From handling explosive growth to navigating turbulent markets and layoffs, get insights on navigating startup challenges in this interview with Carina Brockl, former CRO at Aurora Solar.
[Go to Episode](https://www.hubspot.com/startups/science-of-scaling/carina-brockl-former-chief-revenue-officer-aurora-solar?error=error_code)
### From Whale Hunting to Mass Adoption — Scaling to Enterprise with Ed Calnan (Seismic)
Learn more about Seismic’s “whale hunting” approach to close enterprise deals and ultimately scale to millions in ARR in the latest The Science of Scaling episode.
[Go to Episode](https://www.hubspot.com/startups/science-of-scaling/ed-calnan-founder-seismic?error=error_code)
### Unlocking Growth: How Companies Win by Laser-Focusing on ICPs & Use Cases
Lower costs, higher expansion—these goals can become reality with a strong ICP. Find out more with these insights from Dan Sperring, founder and CEO of AlignICP.
[Go to Episode](https://www.hubspot.com/startups/science-of-scaling/dan-sperring-founder-ceo-alignicp?error=error_code)
### Building a Foundation for Success: Insights from Greg Holmes, Founding CRO of Zoom
Greg Holmes, founding CRO of Zoom, shares his experience in building Zoom into a startup from zero revenue to a $140 billion valuation in this podcast episode.
[Go to episode](https://www.hubspot.com/startups/science-of-scaling/greg-holmes-founding-cro-zoom?error=error_code)
### From Zero to $1 Billion: Loren Padelford's Shopify Plus Journey
Need inspiration for scaling a startup? Read this interview with Loren Padelford, Shopify’s former VP of Revenue, that explores how the company grew to $1B ARR.
[Go to episode](https://www.hubspot.com/startups/science-of-scaling/loren-padelford-former-vp-of-revenue-shopify?error=error_code)
### From Twilio to Pinecone: Lauren Nemeth on AI Transformations in Tech
Looking to scale startup sales with AI? Learn how Lauren Nemeth, former COO at Pinecone, boosted revenue and improved the customer experience using AI.
[Go to episode](https://www.hubspot.com/startups/science-of-scaling/lauren-nemeth-pinecone?error=error_code)
### Unleashing Opportunities: Building and Scaling Without VC With Henry Schuck
Learn how bootstrapping and AI can propel a startup to success with insights from Henry Schuck, founder and CEO of ZoomInfo and founder of DiscoverOrg.
[Go to episode](https://www.hubspot.com/startups/science-of-scaling/henry-schuck-zoominfo?error=error_code)
### Scaling LinkedIn: Mike Gamson on Building a Billion-Dollar Business
Mike relates the key sales and scaling strategies involved in LinkedIn’s success, focusing on capital efficiency and collecting customer feedback to help guide product design.
[Go to episode](https://www.hubspot.com/startups/science-of-scaling/mike-gamson-linkedin?error=error_code)
### Mastering Outbound Selling: Strategies to Scale Startup Revenue
Carrie Bosworth, Chekr’s SVP of Sales, offers insights into choosing sales teams and long-term planning to help businesses transition to outbound sales.
[Go to episode](https://www.hubspot.com/startups/science-of-scaling/carrie-bosworth-checkr?error=error_code)
### Scaling Klaviyo from $60m to $700m ARR | Ryan Meadows SVP Global Sales
Ryan Meadows of Klavio shares insights into prioritizing the customer’s needs and building an effective sales force.
[Go to episode](https://www.hubspot.com/startups/science-of-scaling/ryan-meadows-klaviyo?error=error_code)
### Toast CRO Jonathan Vassil: Scaling with Purpose During the Pandemic
Toast CRO Jonathan Vassil explains how they managed to thrive during the pandemic by focusing on customer needs and building optimized sales teams.
[Go to episode](https://www.hubspot.com/startups/science-of-scaling/jonathan-vassil-toast?error=error_code)
### From Product-Led to Sales-Led Growth with Miro CRO Sangeeta Chakraborty
Sangeeta Chakraborty shares her valuable experience as Miro's CRO to give actionable tips on startups transitioning from product-led to sales-led growth.
[Go to episode](https://www.hubspot.com/startups/science-of-scaling/sangeeta-chakraborty-miro?error=error_code)
### Scaling GitHub to Enterprise Success Through Community Led Growth
Paul St. John, former CRO at GitHub, discusses how he helped grow GitHub's sales through customer empathy, collaboration, and sales team alignment.
[Go to episode](https://www.hubspot.com/startups/science-of-scaling/paul-stjohn?error=error_code)
### How to Add a Sales Org to Your PLG Company | The Science of Scaling
Host Mark Roberge is joined by Dino DiMarino, CRO of Snyk, to discuss what product-led growth tactics helped Snyk scale to a billion dollar valued company.
[Go to episode](https://www.hubspot.com/startups/science-of-scaling/plg-strategy?error=error_code)
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