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The Art of Emoji Marketing: 7 Clever Examples From Top Brands
By Matthew Kane, Sunday, February 21, 2016 8:00 AM

This post originally appeared on HubSpot's Agency Post. To read more content like this, subscribe to Agency Post.

Here’s something disturbing: According to data gathered by marketing agency Deep Focus, four out of every 10 millennials would rather engage with pictures than read. Yes, you read that right. Nearly half of history’s most educated generation would prefer to revert back to some sort of cave painting-esque proto-language than bother to parse through a couple of sentences.

 
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