Automation & Data: Your Startup's Superpower

Co-hosted by HubSpot for Startups and Segment's Startup Program

Learn from the experts what it takes to build a successful tech stack that helps you scale your startup.

On-Demand Digital Workshop
Access Now

 

You want to save time. You want accessible and actionable data. And you want to create a tech stack that scales with your fast-moving startup. 

Tune in to this dynamic discussion with experts who know what it takes to create world-class automation, effectively manage and translate data, and build a top-notch tech stack for their very own startup. Watch it now.

 

This discussion will cover:

  • What business processes you should automate immediately at your startup
  • How automation can dramatically increase productivity
  • Best practices for organizing and actioning your data 
  • Why it's important to collect data from the start (and what to collect)
  • How to build an effective tech stack, from a founder who has done it
  • The top use cases that actual power users of HubSpot + Segment find most important for their startup

Speakers

  • Sudhee Chilappagari

    Product Evangelist at Segment

    Sudhee is a Product Evangelist at Segment. He's a product manager turned marketer, who loves educating customers (developers, marketers, and product managers) about the superpowers of Segment. Prior to this, he built and ran a startup in the recruiting software space.

  • Rachel Leist

    Senior Director of Marketing, Automation, & Demand Generation at HubSpot

    Rachel is the Senior Director of Marketing for Automation and Demand Generation at HubSpot. In this role, she oversees all types of automation: email marketing, conversational marketing, and emerging channels such as SMS and WhatsApp. As part of her work with automation, she manages global demand generation for all regions and segments. She also oversees the team's growth marketing work partnering with the product team.

  • Ole Dallerup

    Co-founder and CTO of Dreamdata

    Ole is the Chief Technology Officer and Co-founder of Dreamdata, the B2B Revenue Attribution Platform. He loves playing with data and technology so BigQuery and Dataform are some of his favorite things. Dreamdata was Segment's third enterprise customer and he is the former SVP of Engineering at Trustpilot.

    Register Now

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    Event Sponsors

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    HubSpot for Startups

    Startups grow and scale better with HubSpot for Startups. With education, software at a startup-friendly price, and over 500 integrations, startups have the tools and support needed to find success.

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    Segment's Startup Program

    Segment's Startup Program is your prebuilt data infrastructure. Implement it once and connect to almost 400 marketing automation, analytics, CRM, and payment tools with the flip of a switch without engineering hours.

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    Dreamdata for Startups

    Dreamdata is a B2B Revenue Attribution Platform that out-of-the-box collects, joins, cleans, and sorts all data related to revenue generation.