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Introducing HubSpot for Startups 

A 90% scholarship for seed stage startups.

Thousands of founders use HubSpot’s growth platform to scale their businesses by acquiring customers, faster.

 
 
 
 

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Eligibility

Startups are eligible if they have less than $1m in funding, less than $1m in lifetime revenue, and have graduated within a year of an affiliated HubSpot Startup Partner.

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Support

All plans include best-in-class, unlimited technical support and access to the HubSpot Community. We will never stop supporting you - That's a promise we won't break.

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Community

Gain unlimited access to HubSpot's startup community and interact with thousands of founders from all over the world. Learn from one another and share best practices.

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Software

The software offered in the HubSpot for Startups program is the full breadth and depth of what we've built. Our tools help you acquire customers and grow!

 

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What is HubSpot?

HubSpot is an all-in-one inbound marketing and sales platform that helps companies attract visitors, convert leads, and close customers.


In 2004, HubSpot co-founders, Brian and Dharmesh, met as graduate students at MIT.

While Brian was helping venture-backed startups with their go-to-market strategy, they started to notice something curious: Customers had gotten really good at blocking out interruptive marketing and sales tactics. The tried and true tactics of old (direct mail, email blasts, cold calls) simply weren’t effective anymore.

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Meanwhile, Dharmesh’s blog, OnStartups, was seeing massive growth in traffic. They'll both admit, they were surprised. How had this tiny blog with no budget generated more traffic than companies with professional marketing teams and way bigger budgets? It felt like a modern-day David versus Goliath.

So after many meetings, even more coffee and the occasional Belgian beer (a shared favorite), they came to the simple observation:

People don’t want to be interrupted by marketers or harassed by salespeople. They want to be helped.

It was time to make the marketing and sales process human. Time to treat buyers like people, not numbers on a spreadsheet. Time to build an inbound community and help people achieve their business goals in a more personable, empathetic way.

They call it, HubSpot.

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HubSpot Products

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CRM

Manage Your Pipeline

HubSpot CRM gives you unparalleled insights across your entire pipeline without slowing down your sales team. It's free. Forever!

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MARKETING

Generate More Leads

HubSpot Marketing is everything you need to increase traffic, convert leads, and prove ROI – backed by a support team that helps you grow.

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SALES

Close Deals Faster

Build, automate, personalize, and accelerate your sales process with HubSpot Sales, the all-in-one sales platform for teams of all sizes.

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Startup Packages

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Starter

For startups looking to generate & track leads and monitor their activity in one place.

Starting at $5/mo

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Growth

For startups looking to increase traffic, generate & track leads, and automate their marketing.

Starting at $80/mo +  Startup Onboarding

If you're a startup and not affiliated with an accelerator, incubator, startup organization, or seed stage venture capital firm, try HubSpot's free marketing and free sales plan.

 

Starter

Start generating leads from your website in minutes. 

With HubSpot's Starter plan, you will have the options choose HubSpot's Marketing Starter, Sales Professional, and HubSpot's completely free CRM.

Track everything in one dashboard

Easily organize all your website leads in one place. Access powerful contact insights, like visitor activity and additional contact information. Discover the content and traffic sources that are driving the most conversions. Gain insight into the way visitors interact with your site.

What are the benefits?

  • Set up lead capture forms on your website in minutes.
  • Sync your existing forms to your database.
  • No coding required.
 

Growth

 

Start driving customer acquisition. 

From attracting visitors to closing customers, HubSpot brings your sales and marketing execution together, in one powerful platform. You will have the options to choose HubSpot's Marketing Professional or Enterprise platform, Sales Professional, and HubSpot's completely FREE CRM. Additionally, the Startup Onboarding will set you up for success using HubSpot.

Drive revenue growth

HubSpot's Growth package is a collection of tools and technology that companies use to drive their revenue growth. In its entirety, HubSpot software is modern growth stack for startups. 

What are the benefits?

  • Attract more visitors to your website
  • Convert leads at a higher conversion rate
  • Nurture leads using marketing automation
  • Acquire customers faster
 

HubSpot's services have been a huge reason for our marketing success. As a startup, it was important that we hit the ground running when we started using HubSpot. Thanks to their attentive, dedicated support teams, we didn't miss a beat in our communication with new and existing contacts.

Dave Longwell

I am thrilled that LeadGnome is part of the HubSpot for Startups program. My sales and marketing teams now have the insights and capabilities necessary to accelerate pipeline growth. Within the first month, HubSpot delivered two opportunities!

Matt Benati

 

Companies are

3X

as likely to see a higher ROI on inbound marketing than on outbound.

Inbound marketing delivers

54%

more leads into the funnel than traditional outbound leads.

Outbound leads cost

49%

more than inbound leads.

Pricing

What Does it Cost?

 

Want to see what your total cost will be? Check out the pricing calculator below then “apply now” to see if you are eligible.

 
 

Startup Community Impact

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95m
Website Visits
10m
Leads Generated
$7m
In-kind Donations
$500m
In Funding Received
 
1,300+
Startups
500+
Startup Partners
 

 

HubSpot Startup Partners

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Join the HubSpot Startups Partner Program so your startups can
gain access to education, community, and scholarships.

Now accepting applications from Accelerators, Incubators, Seed Venture Capital Firms, and Entrepreneurial Organizations.