Agent Hub (Beta)

All of your AI agents, managed in one place

Build demand, win deals, and serve your customers with a team of AI agents for marketing, sales, and customer service. Built on your CRM data, agents have the context they need to drive results.

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306,000+ customers in over 135 countries grow their businesses with HubSpot

  • Kaplan Early Learning Company
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Build demand with HubSpot AEO.

Buyers ask AI before they visit your site — about your industry, your competitors, and your products. HubSpot AEO tracks how your brand appears in AI-generated answers and surfaces what to fix so your business shows up when it matters most.

  • Appear in AI answers for relevant buyer questions 

  • Track how you show up across ChatGPT, Gemini, and Perplexity

  • See what content to create to close the gaps


 

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Win deals with prospecting agent.

Your reps lose hours to research, follow-up, and CRM updates. That time should be spent closing. Prospecting agent watches accounts for signals that they're ready to buy and reaches out automatically, while smart deal progression keeps deals moving after every call, with next steps handled for them.

  • Reach out the moment an account is ready to buy

  • Approve automatic CRM updates and follow-up drafts after every meeting

  • Focus on the conversations that win deals
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Delight customers with customer agent.

Customer service teams spend days on repeat questions while the complex cases wait in the queue. Customer agent resolves common questions 24/7, with answers grounded in real contact and contract history, so your team is free for the conversations that need a human.

  • Resolve common questions 24/7
  • Pull answers from real contact and contract history
  • Free your team for the cases that need a human
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Turn data into action with data agent.

Your team loses hours researching customers manually, and reps still go into outreach guessing. Data agent answers custom questions about any contact or company using the signals already in your CRM, so reps know exactly who to reach and why.

  • Answer custom questions about any contact or company

  • Pull insights from CRM data, calls, emails, and documents

  • Know which accounts to pursue first, and why

Real teams. Real results.

It used to take 15 to 20 minutes to find the information we needed and copy it into HubSpot. Now it takes seconds with a custom agent in agent builder. Based on how often we completed this action last year, we anticipate getting roughly 350 hours back from a single automation.

Matthew Alex Ruxton

Senior Manager, RevOps

Ignite Reading

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Put agents to work for your business.

Qualify leads, close deals, and grow faster with agents that know your business context.

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For more detailed information on Agent Hub pricing, please see our pricing page. Custom agents built in agent builder consume HubSpot Credits; see pricing details here