Customers have a wealth of choices, which means competition is stiffer than ever. Because customers have so many options to buy a product or service, the power is in their hands to decide where they do business.
With this shift in power, there isn’t any room to neglect customers or deliver poor experiences. Failure to do so can result in churned customers. Succeeding in customer experience can lead to more growth, without having to acquire net new customers.
Stats:
Increasing customer retention rates by just 5% increases profits anywhere from 25% to 95% (source)
Out of all self-service channels, customers use knowledge bases the most (source)
92% of consumers are satisfied with live chat, making it the highest-rated engagement channel (source)
In 
you’ll learn:
- The inbound service framework
- How to develop a customer journey map
- How to engage the modern customer
- How to guide customers to success using content
- How to grow clients through customer advocacy
Foundational Services
- Develop a customer journey map
- Install HubSpot Service Hub
- Reporting Setup
Customer Experience Design Services
- Add communication channels
- Setup single inbox
- Train client on single inbox
- Setup ticket system
- Train client on ticket system
- Live chat and chatbot training
Self-Service Solution Creation Services
- Self-service as part of customers journey mapping
- Knowledge base design and setup
- Article creation
- Continuously update knowledge base articles
- Knowledge base reporting, assessment, and improvement
Feedback and Advocacy Services
- Setup customer listening (NPS, CES, 3-point survey)
- Analyze and share findings
- Change management based on survey data
- Advocate identification
- Develop promoter advocacy programs
For help with pricing and packaging these services, HubSpot offers a few useful options:
- Take the Grow Accounts Better with Service Hub Academy lesson.
- Read our
- Take our new
- Use our new
- Reach out to your CAM after you've gone through the pricing and packaging tool workbook
Positioning
Customer service software that makes it easy to manage and connect with customers, and truly help them succeed. You’ll make customers happier, keep them longer, and grow your business faster. With help desk, live chat, feedback surveys, knowledge base, and CRM - you’ll have everything you need to exceed customer expectations. For more information, check out our 
Benefits:
More Revenue. Customer service isn’t a sunk cost. It’s an opportunity. B2B customers with high customer engagement scores achieve 50% higher revenue/sales (Gallup’s Guide to Customer Centricity Report, 2016). You need a proactive approach to helping your customers - and software that makes this possible.
Respond faster, and better. Using live chat, conversations inbox and HubSpot CRM, you’ll have all of your customers’ information at your fingertips. Use information about a customer’s history, service issues, and more to help guide conversations and support.
Improve team productivity. Use team-wide email aliases that automatically turn incoming emails into tickets, HubSpot video to record short help videos, customer templates and routing/automation to save your team time.
Customer Fit:
Service Hub is a great fit for current customers who are not entrenched in a helpdesk software solution already or non-customers who use HubSpot CRM and aren’t entrenched in helpdesk software. For more information check out our 
![Which Service Hub plan is the right fit? [one-sheeter]](https://no-cache.hubspot.com/cta/default/53/a5315339-e46b-40d7-a51a-fa4e485912b5.png){kind=small}
