What's New
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The HubSpot ecosystem reaches 2K apps
Explore a thriving marketplace of 2,000+ apps with 2.5M+ active installs. Find exactly what your business needs with smart search, or browse recently updated HubSpot apps.
Deliver personalized support and convert prospects 24/7
Customer Agent is your always-on AI concierge that instantly answers questions, generates qualified leads, and turns conversations into valuable opportunities across your entire customer journey.
It moves visitors from curiosity to conversion while providing existing customers with fast, reliable support, resolving over 50% of inquiries without additional headcount. With deep CRM integration and omnichannel capabilities, Customer Agent personalizes every interaction using your business knowledge, freeing your team to focus on higher-value work.
Streamline how you edit, amplify, and measure the impact of your videos
Modern buyers expect video everywhere, but creating it at scale is often a production bottleneck. The new Descript app for HubSpot changes that.
Edit videos like documents with AI, instantly repurpose one recording into multiple channel-ready variations, then distribute seamlessly across HubSpot campaigns—all while tracking engagement and proving ROI in your CRM.
Discover and customize AI agents and assistants
Breeze Studio lets you easily customize and launch AI teammates tailored to your specific business needs — no coding required.
Choose between agents that work independently to automate routine tasks or interactive assistants that provide expert guidance as you work. Discover and browse powerful HubSpot-built agents and assistants in the Breeze Marketplace, then install, customize, or build new ones in Breeze Studio to improve your team’s productivity right away.
Unify customer data and break down data silos
Data Studio transforms scattered information into unified datasets into an approachable, spreadsheet-style interface, letting anyone take control of their data.
Stop wasting hours on manual imports by automatically combining data from HubSpot, spreadsheets, and data warehouses to power more targeted segments, personalized campaigns, and accurate reporting.
Combine, enhance, and activate enterprise data without complexity
The improved Snowflake app for HubSpot now integrates with data studio to unify enterprise data, HubSpot CRM data, and other sources through an intuitive, spreadsheet-like interface.
Your entire team can join, enhance, and activate datasets to power workflows, build targeted lists, and create unified reports—all without technical expertise.
Create and share accurate, branded quotes in minutes
HubSpot's AI-powered CPQ helps sales teams close deals faster by automating quote creation, approvals and buyer insights in one seamless flow.
By leveraging your unified customer data, sales calls, emails, and notes, Breeze generates context-aware quotes that perfectly align with buyer needs, dramatically shortening your quote-to-revenue cycle.
Turn every conversation into your competitive edge
Turn every sales conversation into a competitive edge. The sales meetings tool takes care of everything, from prep to follow-up, right in your sales workspace.
Enter meetings fully prepared with AI-surfaced insights, stay present while the notetaker captures everything, and accelerate deals with instant summaries and personalized next steps.
Bring productivity to life through code
The HubSpot Developer Platform gives you everything you need to build apps that work seamlessly within HubSpot, helping you reach more customers and grow your business.
With improved tools and clearer documentation, you can go from idea to launch faster than ever – including new platform-exclusive app features. Built for an AI future, your apps will continue to work and scale as technology evolves.
Release Notes
Read our release notes to catch up on the latest product updates
Product Updates Deck
Check out a roundup of everything that's new all in one place
Product Roadmaps
Take a look ahead at what's next in our product roadmap
Commerce-Powered. Customer-First.
Move your team into the modern day with a connected customer platform that promotes customization, supports commerce, and connects your business.
