Partner Resource

Content Hub

Your go-to place as a partner for resources to learn, sell and service Content Hub.

Note: this page is not customer-facing and is intended only for partner education and enablement purposes.

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Content Hub Overview

Content Hub is an all-in-one, AI-powered Content Marketing software that helps marketers create and manage content that fuels the entire customer journey.
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Content Hub Overview

Learn about Content Hub. Understand product positioning and messaging, feature packaging and pricing, and find helpful product resources. Note: this is for partner education only.

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Intro to Content Hub Training

Take this partner Academy Training to learn about Content Hub, why we launched it, what's included and how to approach selling the product.
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Content Hub Promo Kit

Create content and campaigns that promote Content Hub using this promo kit, which includes product screenshots, logos and illustrations.
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Content Hub FAQs for Partners

Get answers to your frequently asked questions about Content Hub, so your team is ready to sell and service this product. Do not share this FAQ with customers.
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CMS Hub vs Content Hub Features

Wondering which features existing CMS Hub customers will get vs which features are only going to be available in Content Hub? Use this resource to identify upgrade opportunities.
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Demo Videos

Check out this library of demo videos for many of the features available in Content Hub. You can download these and embed into your own content and website.

Additional Resources

Find resources for Content Hub, including customer-facing sales collateral like pitch decks and one-pagers.
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Content Hub Pitch Deck

Use this slide library to build a unique, compelling Content Hub sales pitch. You can 'make a copy' of this deck and customize it for your partner business.
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Content Hub Feature PDF

Use this customer-facing feature overview one-pager to share with clients who want to understand what features come within Content Hub at each tier.
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Content Hub vs WordPress

Use this customer-facing buyer evaluation guide to help them understand the differences between WordPress and Content Hub.
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Marketing+ Bundle Features

The Marketing+ Bundle is a packaged product SKU, which includes both Marketing Hub and Content Hub at one single price. We have this customer-facing one pager, outlining the features you'd get by having both products.
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Discovery Questions

Leverage these sales discovery questions to help uncover your prospects pain points and how Content Hub can help solve their challenges. Do not share this PDF with customers.
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Selling CMS Workshop

This workshop was run when CMS was a standalone product, helping partners learn how to sell websites on HubSpot. The content is still applicable, even now that the product is Content Hub.

Looking for more resources?

Head back to the Product Resources homepage in the partner resource center for more resources.