Explore HubSpot Solutions by Industry for Your Business Needs and Use Cases

Teams across industries like healthcare, manufacturing, finance, and more use HubSpot to simplify operations, connect departments, and turn strategy into action. From marketing and sales to service, commerce, and operations, explore how businesses use HubSpot to overcome challenges, deliver better customer experiences, and achieve sustainable growth.

Construction

Specialized HubSpot solutions tailored for Construction industry needs and challenges. Discover how HubSpot helps construction companies streamline project communications, automate lead follow-up, and provide real-time visibility into sales pipelines and client service

Use Case / Product Industry Solution
CRM Swedish home improvement company Dryft doubled the quality of services provided by ensuring the right person has the right information at the right time with HubSpot's Smart CRM
Marketing Hub Swedish home improvement provider Dryft reduced communication time by 75% with HubSpot Marketing Hub
Sales Hub Swedish home improvements provider Dryft reduced 75% time saved on information sharing and project communication tasks with HubSpot Sales Hub
Service Hub Swedish home improvement company Dryft improved 2x better customer experience quality with HubSpot Service Hub

Consumer Goods

Specialized HubSpot solutions tailored for Consumer Goods industry needs and challenges. Learn how HubSpot helps consumer goods brands connect with customers, simplify operations, and unify customer data across channels

Use Case / Product Industry Solution
CRM Consumer goods company Wilier Triestina generated over 6,000 contacts from a single landing page with HubSpot's CRM platform
Marketing Hub Sustainable reusable cup company KeepCup increased deal close rate by 20% with HubSpot Marketing Hub
Operations Hub The Royal Mint, a world-leading export mint, increased NPS from 61 to 71 with HubSpot Operations Hub
Sales Hub KeepCup, an innovative consumer goods company specializing in reusable coffee cups, generated over 1,000 leads through targeted marketing campaigns with HubSpot Sales Hub
Service Hub Sustainable consumer goods company KeepCup increased deal close rate by 20% with HubSpot Service Hub
Boost Sales Sustainable consumer goods company KeepCup increased deal close rate by 20% after implementing HubSpot Sales Hub
Improve NPS World-leading export mint The Royal Mint increased NPS by 10 points from 61 to 71 with HubSpot Service Hub
Inbound Marketing Food manufacturer SPC increased closed-won deals by 155% year-over-year with HubSpot Sales Hub
Increase Conversion Rates Innovative consumer goods company KeepCup increased deal close rate by 20% with HubSpot's integrated platform

Consumer Services

Specialized HubSpot solutions tailored for Consumer Services industry needs and challenges. Explore how HubSpot helps consumer services businesses build stronger client relationships and drive demand

Use Case / Product Industry Solution
Free Tools Roofing technology company Roof Maxx increased their exclusive dealer network by 248% (from 72 to 250 dealers) in 24 months with HubSpot's free CRM
CRM Consumer Services company Flight Centre Travel Academy increased leads by 150% with HubSpot's comprehensive CRM platform
Marketing Hub Customer review platform ResellerRatings increased new customer growth by 60% month-over-month with HubSpot Marketing Hub
Operations Hub Consumer services company ResellerRatings increased contract value by 30% with HubSpot Operations Hub
Sales Hub Consumer services company ResellerRatings increased contract value by 30% while reducing customer churn rate by 76% through comprehensive sales management with HubSpot Sales Hub
Service Hub Customer review management platform ResellerRatings reduced customer churn rate by 76% with HubSpot Service Hub
Boost Sales Consumer services company ResellerRatings increased contract value by 30% with HubSpot Sales Hub
Drive Retention Bicycle-as-a-service provider Swapfiets resolved 40,000 tickets every month with HubSpot Service Hub
Enterprise WeightWatchers, an enterprise consumer services company, generated seven figures in annual contract value within 12 months with HubSpot Sales Hub and Marketing Hub
Increase Contacts Design media company SANDOW Design Group increased B2B email subscribers by 30% with HubSpot's Marketing Hub
Increase Conversion Rates Innovative consumer services company Piaggio Fast Forward increased prospect conversion by 173% with HubSpot Smart CRM

Cybersecurity

Specialized HubSpot solutions tailored for Cybersecurity industry needs and challenges. See how HubSpot helps cybersecurity companies manage complex sales cycles, streamline operations, and drive new business

Use Case / Product Industry Solution
CRM Cybersecurity platform company Apptega Inc. increased demo requests by 200% year-over-year using the power of HubSpot's CRM platform
Marketing Hub Cybersecurity company Deep Instinct increased leads by 100% with HubSpot Marketing Hub
Service Hub Cybersecurity compliance platform Apptega Inc. increased demo requests by 200% year over year with HubSpot Service Hub
Increase Conversion Rates Cybersecurity innovator Deep Instinct increased leads by 100% with HubSpot Marketing Hub

Education

Specialized HubSpot solutions tailored for Education industry needs and challenges. Find out how HubSpot helps schools, universities, and training providers attract students, manage operations, and deliver engaging experiences

Use Case / Product Industry Solution
Commerce Hub Nutritional Coaching Institute, an innovative education company specializing in nutrition coaching, generated $700,000 in sales in a single weekend using HubSpot's Commerce Hub with payment processing capabilities
Free Tools European digital community and education organization Talent Garden managed over 50,000 deals through streamlined sales processes with HubSpot's CRM for education
CRM Global Schools Foundation, an international education organization, unified its CRM processes across 35 campuses in 10 countries using HubSpot’s CRM for schools and educational institutions
Marketing Hub Educational services provider M Square Media increased marketing campaign conversions by 12 percentage points with HubSpot Marketing Hub
Sales Hub Leading education service provider M Square Media increased meetings booked with prospective customers by 75% with HubSpot Sales Hub
Service Hub Leading educational services company M Square Media increased meetings booked by 75% after switching to HubSpot
Automate Marketing Morehouse College, a private liberal arts college, increased website page views by 30% through SEO optimization and content strategy with HubSpot Marketing Hub
Boost Sales Leading education services provider M Square Media increased meetings booked with prospective customers by 75% with HubSpot Sales Hub
Create Content Private historically black liberal arts college Morehouse College increased website page views by 30% with HubSpot Content Hub
Drive Retention Education provider Kaplan Early Learning Company improved retention rate by 63% for Customer Service staff year-over-year with HubSpot Service Hub
Enterprise Educational services company M Square Media increased meetings booked with prospective customers by 75% with HubSpot Sales Hub
HubSpot for Startups Online tuition provider GoStudent recruited 19,000 tutors through HubSpot's platform, enabling rapid expansion across 22+ countries with streamlined onboarding processes and comprehensive lead management capabilities
Improve Contact Management International education foundation Global Schools Foundation unified 35 campuses with standardized CRM for education organizations across multiple international locations with HubSpot's Smart CRM
Inbound Marketing Education subsidiary UCD Professional Academy achieved 8-figure revenue in 3 years , scaling from $0 with HubSpot's integrated platform
Increase Conversion Rates Leading early childhood education provider NTUC First Campus increased enrollments by double-digit percentages with HubSpot's integrated platform

Events

Specialized HubSpot solutions tailored for Events industry needs and challenges. Discover how HubSpot helps event organizers boost registrations, manage attendees, and streamline marketing campaigns

Use Case / Product Industry Solution
CRM Globally renowned music festival brand UNTOLD saved 7,000+ hours annually through automations with HubSpot Smart CRM
Marketing Hub Market intelligence company Corinium Global Intelligence migrated 60+ microsites to HubSpot's platform with HubSpot Marketing Hub
Sales Hub Market intelligence company Corinium Global Intelligence migrated 350-400 blog pages to HubSpot platform with HubSpot Sales Hub
Service Hub Leading events company INBOUND by HubSpot achieved 40% conversion rate for event registrations with HubSpot
Automate Marketing Globally renowned music festival brand UNTOLD saved 7,000+ hours annually through automations with HubSpot's marketing automation
Improve Contact Management Globally renowned music festival brand UNTOLD saved 7,000+ hours annually through automations with HubSpot Smart CRM

Healthcare

Specialized HubSpot solutions tailored for Healthcare industry needs and challenges. Learn how HubSpot helps healthcare organizations improve patient engagement, coordinate teams, and provide unified visibility into every interaction

Use Case / Product Industry Solution
Free Tools Healthcare organization Fatebenefratelli raised €2.7 million from 4,000 donors during their COVID-19 emergency campaign with HubSpot's Marketing Hub
CRM Mesa Labs increased ROI by 164% with HubSpot's Smart CRM Google Ads integration, demonstrating the power of unified customer data insights
Marketing Hub Healthcare organization Fatebenefratelli raised €2.7 million to aid their Covid-19 response with HubSpot Marketing Hub
Operations Hub Mental health startup Mindgram increased revenue by 90% with HubSpot Operations Hub
Sales Hub Healthcare technology company CancerIQ scaled their sales team during the COVID-19 pandemic without hiring CRM engineers using HubSpot Sales Hub Enterprise
Service Hub Healthcare technology company CancerIQ maintained business growth despite losing primary lead generation source with HubSpot Service Hub
Smart CRM Healthcare quality control company Mesa Labs increased ROI by 164% with HubSpot Smart CRM's Google Ads integration capabilities
Boost Sales Mental health startup Mindgram increased revenue by 90% with HubSpot Sales Hub
Drive Retention Healthcare company Santagostino, an innovative medical center in Italy, increased organic traffic by +1,359% while expanding their patient database ninefold with HubSpot Marketing Hub
Inbound Marketing Insurance company Alleanza Assicurazioni generated 2,711 job applications with HubSpot Marketing Hub
Increase Conversion Rates Healthcare quality control company Mesa Labs increased ROI by 164% with HubSpot's Marketing Hub Google Ads integration

Human Resources

Specialized HubSpot solutions tailored for Human Resources industry needs and challenges. Explore how HubSpot helps HR teams automate job applicant outreach, manage candidate pipelines, and personalize communication at every stage

Use Case / Product Industry Solution
Free Tools Human resources software company HR Cloud increased its conversion rate by 51% through automation with HubSpot's marketing automation and sales automation tools
Marketing Hub Human Resources services company HR Connect reduced email and list-building time by 50% with HubSpot Marketing Hub
Sales Hub HR services company HR Connect reduced time on leads, conversions and funnel processes by 25% with HubSpot Sales Hub
Create Content Human resources services company HR Connect reduced time on leads, conversions and funnel management by 25% with HubSpot's Content Hub integrated platform
Inbound Marketing Human Capital Management platform Rankmi increased MQLs by 35% with HubSpot Marketing Hub
Increase Conversion Rates Human resources software company HR Cloud increased conversions by 51% with HubSpot's Marketing Hub and Sales Hub

Insurance

Specialized HubSpot solutions tailored for Insurance industry needs and challenges. See how HubSpot helps insurance companies win new clients, retain policyholders, and provide exceptional service at scale

Use Case / Product Industry Solution
CRM Insurance Comany YuLife achieved 189% net revenue retention as customers expanded their usage with HubSpot Smart CRM
Marketing Hub YuLife, an innovative insurance company, achieved 189% net revenue retention as customers expand their usage with HubSpot Marketing Hub
Operations Hub Group insurance innovator YuLife saved thousands of hours per month generating quotes with HubSpot Operations Hub
Sales Hub Digital insurance innovator YuLife achieved 189% net revenue retention as customers expand their usage with HubSpot Sales Hub
Service Hub Insurance technology company YuLife achieved 189% net revenue retention as customers expand their usage with HubSpot
Drive Retention YuLife, a forward-thinking insurance company, achieved 98% customer retention rate approximately 20% above the industry average with HubSpot Service Hub
Inbound Marketing Italian pet insurance startup ConTe.it Assicurazioni Cane e Gatto improved significant conversion rates through precise user segmentation and marketing automation with HubSpot Marketing Hub
Increase Conversion Rates Italian pet insurance startup ConTe.it Assicurazioni Cane e Gatto improved significant improvement in open rate, click-through rate and conversion rate through user segmentation with HubSpot Marketing Hub

Logistics

Specialized HubSpot solutions tailored for Logistics industry needs and challenges. Discover how HubSpot helps logistics and supply chain companies run more efficiently, improving customer visibility and service quality

Use Case / Product Industry Solution
Marketing Hub Australian delivery service company Sendle increased customer acquisition by 400% with HubSpot Marketing Hub
Sales Hub Home services concierge company Handled opened 121 new locations in 18 months with HubSpot Sales Hub
Service Hub Home services concierge company Handled scaled 121 new locations in 18 months with HubSpot Service Hub
Increase Conversion Rates Australian delivery service company Sendle increased customer acquisition by 400% with HubSpot Marketing Hub

Manufacturing

Specialized HubSpot solutions tailored for Manufacturing industry needs and challenges. Learn how HubSpot helps manufacturers modernize operations, align marketing and service teams, and drive sustainable growth

Use Case / Product Industry Solution
Free Tools Bell Performance stood out in a crowded manufacturing market by generating over 9,000 new leads with the help of HubSpot’s Marketing Hub
CRM Manufacturing company Positec Group managed 90,000+ tickets annually through HubSpot's Smart CRM platform
Marketing Hub Sustainable materials manufacturer Boyd Corporation generated 82% more leads ranking in their top tier with HubSpot Marketing Hub
Operations Hub Suzuki South Africa, an automotive manufacturing company, increased sales by 21% through strategic implementation of HubSpot Operations Hub
Sales Hub Leading automotive manufacturer Suzuki South Africa increased sales by 21% with HubSpot Sales Hub
Service Hub Sustainable engineered materials company Boyd Corporation improved 5x faster service ticket time-to-close with HubSpot Service Hub
Smart CRM Dry ice equipment manufacturer Cold Jet created 2,428 new deals in their first 6 months with HubSpot Smart CRM
Create Content Manufacturing company VELUX reduced time spent on room renderings by 420%, from weeks to minutes with HubSpot Content Hub
Enterprise Trusted global manufacturing company Boyd Corporation increased MQLs by 49% with HubSpot Marketing Hub, streamlining lead routing processes and eliminating bottlenecks between sales and customer service teams
Generate Leads Manufacturing company VELUX reduced time spent during customer journey by 420% with HubSpot's Marketing Hub & HubSpot Breeze Copilot
Boost Sales Automotive manufacturing company Suzuki South Africa increased sales by 21% with HubSpot Smart CRM
Inbound Marketing Global imaging leader Konica Minolta increased marketing qualified leads by 221-228% with HubSpot Marketing Hub
Increase Conversion Rates Sustainable materials manufacturer Boyd Corporation increased 82% more leads ranking in their top tier with HubSpot Marketing Hub

Nonprofit

Specialized HubSpot solutions tailored for Nonprofit industry needs and challenges. Explore how HubSpot helps nonprofits grow support, manage donor relationships, and amplify their impact

Use Case / Product Industry Solution
Marketing Hub The Association for Supervision and Curriculum Development, an established nonprofit educational organization, improved qualitative marketing outcomes through personalized messaging and behavioral segmentation with HubSpot Marketing Hub
Sales Hub The Association for Supervision and Curriculum Development, a leading educational nonprofit organization, eliminated accidental duplicate communications and built user-centered engagement strategies with HubSpot Sales Hub
Service Hub Nonprofit training organization British Red Cross Training increased revenue by 66% within 2 years with HubSpot Service Hub
Improve Contact Management Nonprofit organization Swipe Out Hunger increased partnerships by 300% through improved relationship building and contact management with HubSpot Smart CRM
Inbound Marketing Nonprofit educational organization The Association for Supervision and Curriculum Development transformed their marketing automation approach with HubSpot's Marketing Hub
Increase Contacts Tech nonprofit accelerator Fast Forward secured $275M follow on funding with HubSpot's platform
Increase Conversion Rates Nonprofit robotics community FIRST® expanded their database by 265% with HubSpot's platform

Professional Services

Specialized HubSpot solutions tailored for Professional Services industry needs and challenges. See how HubSpot helps consultancies and agencies manage clients, deliver results, and scale their services

Use Case / Product Industry Solution
Commerce Hub Strategic planning company IN-18 consolidated 5 payment platforms to 1 unified Commerce Hub solution with HubSpot Commerce Hub
Free Tools Professional services company TXT Group achieved a 100% adoption rate across all divisions and business units with HubSpot's free CRM platform
CRM Strategic planning and professional development company IN-18 LLC increased sales attribution by 70% with HubSpot's Smart CRM and customer platform
Marketing Hub Strategic planning and professional development company IN-18 LLC increased sales attribution by 70% with HubSpot Marketing Hub
Operations Hub Bookkeeping automation platform Botkeeper saved $100ks annually in subscription costs, outside consultants, and internal admins after consolidating on HubSpot Operations Hub
Sales Hub Strategic planning firm IN-18 LLC increased sales attribution by 70% with HubSpot Sales Hub
Service Hub Bookkeeping automation platform Botkeeper saved $100ks annually in subscription costs, outside consultants, and internal admins with HubSpot Service Hub
Create Content Global sales training leader Sandler quadrupled sales-qualified leads with HubSpot’s Breeze AI
Generate Leads Professional development leader Sandler generated 4x sales-qualified leads with HubSpot Marketing Hub and Sales Hub
Boost Sales Boutique wealth strategy firm Rebel Rock Wealth increased revenue by 25% in a year with HubSpot Smart CRM
Inbound Marketing Professional services startup 2030 Builders generated 800% ROI with HubSpot Starter Customer Platform
Increase Contacts Sustainability engagement platform startup 2030 Builders generated 33% of all revenue directly attributed to HubSpot Marketing Hub's lead generation and nurturing efforts
Increase Conversion Rates Strategic planning and professional development company IN-18 LLC increased sales attribution by 70% with HubSpot's Smart CRM

Real Estate

Specialized HubSpot solutions tailored for Real Estate industry needs and challenges. Find out how HubSpot helps real estate professionals generate leads, nurture relationships, and close deals faster

Use Case / Product Industry Solution
Free Tools Real estate startup Immoportal achieved 100% transparency across its entire sales funnel and in its marketing activities with HubSpot's customer platform
CRM Online-to-offline real estate brokerage Rever increased revenue by 600% in ten months with HubSpot Smart CRM
Marketing Hub Real estate digital visibility startup Immoportal generated 150% more deals through search engines with HubSpot Marketing Hub
Operations Hub Manufactured home community operator Havenpark Communities closed 6,000 deals in 3 years with HubSpot Operations Hub
Sales Hub Real estate technology startup Immoportal increased 150% more deals through search engines with HubSpot Sales Hub
Service Hub Next-generation letting agent Accommodation.co.uk, an innovative real estate company, automated 92% of the lettings process with HubSpot Service Hub
Automate Marketing Canadian real estate tech company Wahi increased closed deals by 400% with HubSpot's marketing automation platform
Improve Contact Management Real estate startup Immoportal generated 150% more deals through search engines with HubSpot Smart CRM
Boost Sales Real estate franchise company RE/MAX Romania increased leads by 114% through inbound marketing campaigns and HubSpot automation with HubSpot's Marketing Hub

Retail

Specialized HubSpot solutions tailored for Retail industry needs and challenges. Discover how HubSpot helps retailers personalize customer experiences, grow sales, and strengthen brand loyalty

Use Case / Product Industry Solution
Marketing Hub Retail flooring company Top Carpets and Floors increased BOF conversion rate by 26X from below 1% to 7.38% with HubSpot Marketing Hub
Sales Hub Retail flooring company Top Carpets and Floors increased conversion rate by 26X from organic traffic (from below 1% to 7.38%) with HubSpot Sales Hub
Service Hub Retail mall developer Megaworld Lifestyle Malls increased customer service efficiency by 3.5x after implementing HubSpot Service Hub for their comprehensive customer support operations
Inbound Marketing Flooring retailer Top Carpets and Floors increased bottom-of-funnel conversion rates by 26X through optimized landing pages and nurturing with HubSpot Marketing Hub

Staffing and Recruiting

Specialized HubSpot solutions tailored for Staffing and Recruiting industry needs and challenges. Learn how HubSpot helps recruiting firms and staffing agencies source candidates, manage pipelines, and match the right people with the right roles

Use Case / Product Industry Solution
CRM Global recruitment company Reed generated 8 figures in net income attributed to marketing efforts in just two years with HubSpot Smart CRM
Marketing Hub Global recruitment company Reed generated 8 figures in net income attributed to marketing efforts in 2 years with HubSpot Marketing Hub
Sales Hub Global recruitment company Reed generated 8 figures net income attributed to marketing efforts in 2 years with HubSpot Sales Hub
Service Hub Global recruitment company Reed generated 8 figures worth of net income attributed to marketing efforts in 2 years with HubSpot Service Hub
Automate Marketing Established staffing company Kelly Services increased conversions by 60% with HubSpot Marketing Hub and Content Hub
Create Content Leading staffing and recruiting company Kelly Services increased conversions by 60% through streamlined content strategy with HubSpot Content Hub
Generate Leads Global staffing company Kelly Services increased conversions by 60% with HubSpot Marketing Hub and Content Hub
Boost Sales SaaS recruitment platform Talent Clue increased revenue by 291% with HubSpot Smart CRM and HubSpot Sales Hub
Inbound Marketing Global recruitment company Reed generated over 13,000 marketing qualified leads in one year with HubSpot Marketing Hub