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Don’t just take our word for it. Here’s what healthcare businesses are accomplishing with HubSpot.

Healthcare organization Fatebenefratelli raised €2.7 million from 4,000 donors during their COVID-19 emergency campaign with HubSpot's Marketing Hub.

Why Healthcare Teams Choose HubSpot

Your healthcare team doesn't have time for platforms that fight against them. Here's what how HubSpot helps:

Common Challenges Facing Healthcare Companies
Sample Challenge	HubSpot Solution	Real Result
Fragmented digital presence with 11 separate websites operating autonomously without coordination or centralized marketing processes	HubSpot's centralized CRM and HubSpot's Marketing Hub unify digital operations and create coordinated marketing campaigns	Streamlined digital presence with centralized lead management and coordinated marketing communications
Lack of effective lead generation strategy to attract new candidates for vocation ministry with only 35 friars in Italy	HubSpot Marketing Hub's forms and landing page tools to create TOFU, MOFU, and BOFU lead capture experiences	Generated over 100 enquiries with 6 contacts becoming part of the European Novitiate
COVID-19 emergency disrupted ordinary activities requiring rapid implementation of donation campaigns and volunteer recruitment	HubSpot Marketing Hub landing pages and email marketing for emergency fundraising and volunteer coordination	Successfully mobilized 4,000 donors and nearly 1,500 volunteer applications to support medical staff

These improvements work together to streamline healthcare operations, reduce friction, and deliver better results for both your team and your patients.

Fatebenefratelli accomplished these outcomes with HubSpot

When this healthcare organization set out to scale while maintaining a personal touch, they chose HubSpot to support their growth

Fatebenefratelli • Healthcare • Italy

Healthcare organization Fatebenefratelli raised €2.7 million from 4,000 donors during their COVID-19 emergency campaign with HubSpot's Marketing Hub

The healthcare organization generated 350,000 sessions per year through digital channels with HubSpot's centralized CRM

Fatebenefratelli generated 4,000 leads in a year with HubSpot's centralized CRM

The organization generated 750 submissions for "Thank you Wall" supporting healthcare workers with HubSpot Marketing Hub landing pages tool

What They're Saying

"We raised 2.7 million euros, thanks to the solidarity of 4,000 donators. Thanks to HubSpot and Digital Dictionary, today our digital channels can count on 350,000 sessions per year and 4,000 leads"

— Francesco Stellini, Marketing, Communication and Fundraising Manager at Fatebenefratelli Group

Read the full Fatebenefratelli success story →

The Healthcare Integrations That Actually Matter for Improving Patient Care

Here are the integrations that matter most for ambitious healthcare teams:

Communication & Collaboration

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Zoom

Video conferencing and remote consultations

Marketing & Optimization

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Google Search Console

Website performance and search optimization

Automation & Website

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HubSpot for WordPress

Website integration

Need a custom integration? HubSpot's developer platform makes it easy to connect any tool to your CRM.

How HubSpot Solves the Complex Patient Engagement and Compliance Challenges Facing Healthcare Organizations

While free tools might be your starting point, HubSpot's integrated platform delivers comprehensive solutions for healthcare teams: Generic platforms weren't built for healthcare workflows. HubSpot was designed differently.

🛡️

HIPAA-Compliant Patient Relationship Management

Healthcare organizations need more than basic CRM functionality—they need secure, compliant patient data management. HubSpot's platform enables healthcare teams to nurture patient relationships while maintaining strict HIPAA compliance standards. With encrypted data storage, audit trails, and controlled access permissions, healthcare providers can build meaningful patient connections without compromising security. Learn more about HIPAA compliance and data security features.

🎯

Automated Patient Journey Orchestration

Managing complex patient touchpoints across multiple care stages requires sophisticated automation that understands healthcare timelines. HubSpot's workflow automation automatically sends appointment reminders, follow-up care instructions, and preventive health notifications based on patient history and care protocols. This ensures no patient falls through the cracks while reducing administrative burden on healthcare staff. See how HubSpot's marketing automation tools streamline patient communication.

📊

Healthcare-Specific Analytics and Reporting

Healthcare organizations need insights that go beyond basic marketing metrics. With HubSpot’s reporting dashboards, teams can unify data across departments to track performance, spot trends, and make more informed decisions. Whether it’s understanding patient engagement, monitoring campaign performance, or improving operational visibility, HubSpot provides flexible, customizable reports that support healthcare teams as they grow. Explore how HubSpot's reporting capabilities support smarter healthcare analytics.

🤝

Integrated Multi-Provider Coordination

Modern healthcare requires seamless coordination between specialists, primary care providers, and support staff. Healthcare CRM solutions enable healthcare teams to share patient information securely, coordinate care plans, and maintain consistent communication across all touchpoints. Internal teams can collaborate effectively while patients receive coordinated, personalized care throughout their healthcare journey.

Frequently Asked Questions

Is HubSpot compliant with healthcare regulations like HIPAA?

Yes, HubSpot's CRM provides enterprise-grade security features and compliance capabilities that help healthcare organizations meet regulatory requirements, including HIPAA standards. Learn more about how HubSpot handles sensitive data.

Can HubSpot integrate with our existing healthcare management systems?

Absolutely. HubSpot integrates with 500+ applications including popular healthcare software through its native integrations and APIs, enabling seamless data flow between your existing systems.

How quickly can our healthcare organization get started with HubSpot?

Most healthcare companies can get started immediately with HubSpot's free CRM, comprehensive documentation, and community support resources.

Does HubSpot support patient communication and appointment scheduling?

Yes, HubSpot Marketing Hub provides automated email workflows and scheduling tools that help healthcare organizations manage patient communications and appointment reminders effectively.

Can we track patient interactions and referral sources with HubSpot?

Absolutely. HubSpot's CRM automatically tracks all patient touchpoints, referral sources, and communication history, providing healthcare teams with a complete view of patient relationships and acquisition channels.

Key Takeaways

While most healthcare companies struggle with disconnected tools, leading teams are achieving remarkable results like Fatebenefratelli, which raised €2.7 million from 4,000 donors and generated 4,000 leads annually with HubSpot. The platform delivers seamless integration that transforms patient engagement and fundraising capabilities through streamlined data management with Operations Hub for healthcare data management and secure payment processing through Commerce Hub for healthcare payment processing. For healthcare organizations ready to scale their operations while maintaining compliance, HubSpot provides the unified foundation that positions them for competitive advantage.