Product Updates > Ecommerce

[Now Live] HubSpot for Shopify (Ecomm Integration)

The HubSpot-built Shopify integration is now live and available for all users to connect. 

This integration is free for users with HubSpot and Shopify. The integration was built supercharge growth for ecommerce businesses using Shopify. Marketing customers who have access to email and workflows will get advanced functionality. However, the integration does work for all instances of HubSpot and just syncing data and contacts from Shopify to the HubSpot free CRM helps create a unified view of your business. 

Connect Shopify Now

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[Now Live] Set Custom Properties when Creating a Deal in Workflows

What is it?
The ability to set or copy additional deal properties when creating a deal through Workflows.

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[Now Live] Email Threading in HubSpot CRM

What is it?
In HubSpot CRM, email conversations are now threaded on timelines in HubSpot --- so all the back-and-forth replies are grouped into a single, easy-to-digest block.

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[In Beta] HubSpot for Shopify and Ecomm Bridge API

At INBOUND we introduced a new, native integration with ecommerce leader Shopify. Now live, this new HubSpot built integration allows shared customers to seamlessly integrate Shopify and its data (customers, orders, and products) into HubSpot. This update eliminates any need to manipulate HubSpot to work for ecommerce and enables new automation, reporting, customer marketing, and other sales and marketing tactics ecomm customers want.

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