Facebook is a tool (a social utility, as they would say) for connecting people with those around them. As with any social media tool, marketers can use Facebook to expand their online footprints, directly engage with customers and prospects, and promote their brands. Use this Marketing Hub to learn how to use Facebook to better market your business.
Getting Started:
On Facebook, People Have Profiles, Brands Have Pages.
Now, Any Business Can Tap into 53 Million Facebook Users (For Free)
Join the Fan Club: Facebook Fan Pages are Better for Businesses than Groups and Profiles
How to Create a Facebook Business Page in 5 Simple Steps (with Video!)
How to Create a Facebook Vanity URL
The Ultimate List: 100+ Facebook Statistics [Infographics]
NEW! Marketing Experts Say Google and Facebook Will Decline in Importance
NEW! Facebook Launches New Groups Feature
Facebook Best Practices:
How to Grab the Attention of Mainstream Media With a Simple Facebook Group
Thinking of Using Facebook as Your Company Webpage? Think Again!
A Marketer's Guide to Facebook's New Social Plugins
3 Ways to Drive Corporate Facebook Success
4 Tools for Better Facebook Marketing
How to Create a New Facebook Tab in 3 Easy Steps
Top 10 Questions Businesses Asked Us About Facebook Marketing
Facebook Explains How to Get More "Likes" and Clicks
NEW! The 9 Worst Ways to Use Facebook for Business