CRM Integrations

HubSpot can integrate with virtually any web-based CRM system to help you make lead management simple. Click on an icon to see examples.

Integration: Sync leads between HubSpot and your CRM.
Lead Intelligence: Add online behavior details to the lead records in your CRM.
Closed Loop Reporting: Automatically track sales stage in HubSpot and see the connection between your marketing efforts and lead quality.
Open API: Build your own custom integrations with the HubSpot lead API.

HubSpot has a strong partnership with Salesforce.com, in fact, they are one of our investors.

Bidirectional Field Sync - send leads from HubSpot into Salesforce.com, and update your HubSpot leads from Salesforce.com.
Lead Intelligence - HubSpot tracks all of your lead's online activity and sends that information into Salesforce.com
Custom Lead Grade - Define your custom lead score in HubSpot and carry that information into Salesforce.com
Closed Loop Reporting - Track closed won leads in HubSpot, so you can tell what marketing initiatives generated real revenue.
AppExchange - HubSpot's Salesforce.com connector is fully registered in the Salesforce.com AppExchange

HubSpot Integration for SugarCRM

Integration - Send the leads that you capture in HubSpot into SugarCRM.
Custom Lead Score - Set your lead grade in HubSpot and send that information into SugarCRM.
Lead Intelligence - HubSpot tracks all of your lead's online activity and sends that information into SugarCRM.
Closed Loop Reporting - Track the leads you close in SugarCRM from HubSpot and know which marketing activities generated revenue.

Microsoft Dynamics CRM Integration

Integration - Send the leads that you capture in HubSpot into Microsoft Dynamics.
Custom Lead Score - Set your lead grade in HubSpot and send that information into Microsoft Dynamics.
Lead Intelligence - HubSpot tracks all of your lead's online activity and sends that information into Microsoft Dynamics.
Closed Loop Reporting - Track the leads you close in Microsoft Dynamics from HubSpot and know which marketing activities generated revenue.

HubSpot NetSuite Integration

Integration - Send the leads that you capture in HubSpot into NetSuite.
Custom Lead Score - Set your lead grade in HubSpot and send that information into NetSuite.
Lead Intelligence - HubSpot tracks all of your lead's online activity and sends that information into NetSuite.
Closed Loop Reporting - Track the leads you close in NetSuite from HubSpot and know which marketing activities generated revenue.

HubSpot and Highrise CRM Integration

Integration - Send the leads that you capture in HubSpot into Highrise.
Custom Lead Score - Set your lead grade in HubSpot and send that information into Highrise.
Lead Intelligence - HubSpot tracks all of your lead's online activity and sends that information into Highrise.
Closed Loop Reporting - Track the leads you close in Highrise from HubSpot and know which marketing activities generated revenue.

HubSpot integration with Zoho CRM:

Bidirectional Integration - Send the leads that you capture in HubSpot into Zoho CRM.
Custom Lead Score - Set your lead grade in HubSpot and send that information into Zoho CRM.
Lead Intelligence - HubSpot tracks all of your lead's online activity and sends that information into Zoho CRM.
Closed Loop Reporting - Track the leads you close in Zoho CRM from HubSpot and know which marketing activities generated revenue.

HubSpot's open API allows you to create whatever type of custom integration you want. Learn more at our developer community.

Access Lead Detail - Get all of your lead's information from HubSpot via the API.
Lead Intelligence - Get HubSpot lead intelligence like pageviews and form conversions.
REST - HubSpot uses a RESTful API.
JSON - All of your calls and responses can be made with JSON.