Practical and proven marketing strategies and tactics for SEO, content, lead generation, sales conversion, and ROI.
It’s time to see how best practices are applied in the real world. Using interviews with real-life marketers and accompanied by creative samples, these case studies outline tactics that you can use in your own company to achieve similar results.
MarketingSherpa’s Top 7 B2B Case Studies for 2010 gives you seven of the most practical B2B marketing case studies you’ll find anywhere – and they all happened within the last 12 months.
In this collection of case studies you’ll find out how B2B companies:
- Reduced cost per lead (CPL) and boosted leads by 12
- Generated leads with social media strategy
- Increased newsletter interaction
- Repurposed content and attracted 8x more readers
- Increased sales conversions by 190%
- Boosted response rates and reduced cost-per-lead
- Combined search engine optimization (SEO) and social media to generate web leads
SmartBrief, BreakingPoint, Application Security, Jaspersoft, IBM Cognos, Caturano and Company, and Level 3 Communications all offer insights into their B2B Marketing Programs.
Get inspired by these case studies and improve your marketing efforts as a result.
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