Randstad Increases Leads by 4X with HubSpot.
Founded in the Netherlands in 1960, Randstad has grown to become the second largest recruitment company in the world. However, by 2015, it was still relying heavily on outbound marketing tactics. Its website had huge volumes of traffic but low search engine rankings; it offered visitors compelling content to download but had no effective way to capture and nurture leads. Randstad realised that inbound marketing would be crucial to its future growth. Within six months of working with HubSpot, the company increased leads from Randstad.com by 4X.
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