Press Release Grader
It's been an awesome week for Press Release Grader, winning two marketing awards for public relations excellence - a Standard of Excellence WebAward, and what's even more impressive, the Best in Class Interactive Media Award!

If you're unaware, Press Release Grader is one of our free online diagnostic tools offered at Press Release Grader analyzes press releases and provides feedback and suggestions for improvement based on a checklist of criteria from content, language and structure to search engine optimization and link analysis.  The tool helps small business owners, marketers and public relations executives develop more effective press releases to create buzz and get found online by media, boggers, customers and prospects in order to achieve maximum online visibility ROI.


The Web Marketing Association's WebAward competition for Web development, in its 13th year, is a premier annual website award competition that names the best websites in 96 industries while setting the standard of excellence for all website development.  This year, over 2,000 websites from 45 countries were entered into the competition, which judges entires on design, copywriting, innovation, content, interactivity, navigation and use of technology.  To view the other public relations award winners, visit

Interactive Media Awards 09Interactive Media Award (IMA)

The Interactive Media Awards is a competition open to individuals and organizations involved in designing, developing, managing, supporting and promoting websites. Nominations are accepted from around the world from Web design firms, advertising agencies and corporate marketing departments, as well as individual Web designers and graphic artists, among others.  Press Release Grader received an overall score of 486 out of 500, earning it the Interactive Media Award's highest honor that represents the very best in planning, execution and overall professionalism.  

This is not HubSpot's first Interactive Media Award win.  Press Release Grader joins three-time IMA winner, Website Grader in the HubSpot IMA Award Gallery at

HubSpot Awards

To check out some of HubSpot's past award wins, please visit our Awards page at

Start optimizing your press releases at, and check out HubSpot's study comparing traditional and social media releases at

Originally published Sep 18, 2009 2:18:00 PM, updated April 09 2013