Generating quality, search-friendly content is core to Inbound Marketing. Over time, however, that content can pile up and be difficult to find and maintain. DocuVantage OnDemand, the newest app in the HubSpot app marketplace, makes management of all that content much simpler and helps you avoid the problems of duplicate content, lost revisions and inefficient collaborative processes.
How does it work?
DocuVantage OnDemand is a campaign content repository that enables users to securely store, route, and retrieve content and conversations. DocuVantage OnDemand for HubSpot was specifically created to provide a marketing campaign content management and collaboration platform for HubSpot users.
Unlike storing documents on a hard drive, network storage or cloud file storage, DocuVantage creates structure around the users’ marketing content so that a marketing team can easily find any piece of content at any time, from anywhere. Features include:
Revision control that enables users to see the history of their content and to roll back to earlier versions if needed.
A content check-in and check-out guard that prevents users from wiping out each other’s edits or revisions.
A mechanism for routing content for review, edits and approval using the internal messaging instead of using e-mail, preventing duplicate or lost files.
An integration with the HubSpot blog so users can push their blog content from DocuVantage OnDemand directly into their HubSpot blog as a draft.
DocuVantage is available in the app marketplace for $20 per month, per user. In August 2012, however DocuVantage announced an Inbound 2012 special of three free months, free set-up and training. To be eligible for the promotion, customers must contact DocuVantage either before the conference or at the conference itself. You can learn more about the promotion here.