[Skip to content](https://www.hubspot.com#blog-main-content)
- English : Select a language
- [日本語](https://www.hubspot.com)
- [Deutsch](https://www.hubspot.com)
- [English](https://www.hubspot.com)
- [Español](https://www.hubspot.com)
- [Português](https://www.hubspot.com)
- [Français](https://www.hubspot.com)
- High Contrast
- [Log in](https://app.hubspot.com/home)
[ ](https://www.hubspot.com/)
Menu
- [__Newsroom__](https://www.hubspot.com/company-news)
- [Get started free](https://www.hubspot.com/products/get-started)
- [Log in](https://app.hubspot.com/home)
- English : Select a language
Back
- [__日本語__](https://www.hubspot.com)
- [__Deutsch__](https://www.hubspot.com)
- [__English__](https://www.hubspot.com)
- [__Español__](https://www.hubspot.com)
- [__Português__](https://www.hubspot.com)
- [__Français__](https://www.hubspot.com)
- High Contrast
- [Log in](https://app.hubspot.com/home)
- [Home](https://www.hubspot.com)
- [Company-news](https://www.hubspot.com/company-news)
- HubSpot Acquires PieSync, the Highest-Reviewed Data Syncing iPaaS, to Enable a Consistent View of Customers Across Hundreds of Different Technologies
# HubSpot Acquires PieSync, the Highest-Reviewed Data Syncing iPaaS, to Enable a Consistent View of Customers Across Hundreds of Different Technologies
[Ellie Flanagan](https://www.hubspot.com/company-news/author/ellie-flanagan)[](https://www.twitter.com/ellieqflan)
Updated: November 04, 2019
HubSpot announced today that it has acquired [PieSync](https://www.piesync.com/), the fastest-growing real-time intelligent customer data synchronization platform. PieSync is one of the only iPaaS offerings that provides both a current and historical two-way sync of customer data that operates in the background, freeing up precious time so companies can focus their energy on their customers instead of their software.
“The HubSpot platform has grown significantly over the past four years, with more than 300 integrations now available to customers. While those integrations are powerful on their own, the addition of PieSync’s two-way sync technology will amplify that power and enable our customers to get the most value out of the tools they use every day,” said Brian Halligan, co-founder and CEO of HubSpot. “PieSync has the [highest customer reviews](https://www.g2.com/products/piesync/reviews) of any iPaaS on the market, which is a huge testament to the power of their technology. We’re excited to bring them on board and further move HubSpot from an all-in-one suite to an all-on-one platform.”
To grow today, companies need to put their customers at the center of their entire operation. That can be hard to do when customer data is spread across disparate solutions – according to [data from Blissfully](https://www.blissfully.com/saas-trends/2019-annual/), the average employee uses at least eight apps on any given day. Even when software is integrated, customer data can become out-of-date and inconsistent across tools, leading to complexity and friction for internal teams and customers alike. PieSync enables companies to have a consistent view of their customers across every piece of technology they use.
“Mattias and I founded PieSync to help businesses unlock the value of connecting and synchronizing information across the fast-growing SaaS market,” said Ewout Meyns, co-founder and CEO of PieSync. “We share HubSpot’s vision of a world where contact and company data sit at the center of every organization. We’re excited to join the team and can’t wait to execute that vision together.”
PieSync was launched in 2014 with a startup investment from accelerator program Imec.istart and investor Dirk Vermunicht. In 2016, the company raised an additional seed round from [AAAF](http://www.aaafund.be/), [PMV](http://www.pmv.eu/), Luc Burgelman, and an additional investor. Subsequently in 2018, the company raised a Series A funding led by [Fortino Capital](https://www.fortinocapital.com/) and all existing investors.
*Learn more about how PieSync and HubSpot work together at www.hubspot.com/piesync.*
## Don't forget to share this post!
[](https://twitter.com/intent/tweet?text=%27HubSpot%20Acquires%20PieSync%2C%20the%20Highest-Reviewed%20Data%20Syncing%20iPaaS%2C%20to%20Enable%20a%20Consistent%20View%20of%20Customers%20Across%20Hundreds%20of%20Different%20Technologies%20via%20%40%20%40ellieqflan%20%27)[](https://www.facebook.com/sharer/sharer.php?quote=HubSpot%20Acquires%20PieSync%2C%20the%20Highest-Reviewed%20Data%20Syncing%20iPaaS%2C%20to%20Enable%20a%20Consistent%20View%20of%20Customers%20Across%20Hundreds%20of%20Different%20Technologies&u=https%3A%2F%2Fwww.hubspot.com%2Fcompany-news%2Fpiesync)[](https://www.linkedin.com/sharing/share-offsite/)[](https://www.facebook.com/dialog/send?app_id=140586622674265&link=https%3A%2F%2Fwww.hubspot.com%2Fcompany-news%2Fpiesync&redirect_uri=https%3A%2F%2Fwww.hubspot.com%2Fcompany-news%2Fpiesync"e=HubSpot%20Acquires%20PieSync%2C%20the%20Highest-Reviewed%20Data%20Syncing%20iPaaS%2C%20to%20Enable%20a%20Consistent%20View%20of%20Customers%20Across%20Hundreds%20of%20Different%20Technologies)[](https://api.whatsapp.com/send?text=HubSpot%20Acquires%20PieSync%2C%20the%20Highest-Reviewed%20Data%20Syncing%20iPaaS%2C%20to%20Enable%20a%20Consistent%20View%20of%20Customers%20Across%20Hundreds%20of%20Different%20Technologies%0A%0A%24https%3A%2F%2Fwww.hubspot.com%2Fcompany-news%2Fpiesync)[](mailto:?body=https%3A%2F%2Fwww.hubspot.com%2Fcompany-news%2Fpiesync&subject=HubSpot%20Acquires%20PieSync%2C%20the%20Highest-Reviewed%20Data%20Syncing%20iPaaS%2C%20to%20Enable%20a%20Consistent%20View%20of%20Customers%20Across%20Hundreds%20of%20Different%20Technologies)
Back
Close
## Popular Features
- [All Products and Features All Products and Features](https://www.hubspot.com/products)
- [HubSpot AEO HubSpot AEO](https://www.hubspot.com/products/aeo)
- [Free Meeting Scheduler App Free Meeting Scheduler App](https://www.hubspot.com/products/sales/schedule-meeting)
- [Email Tracking Software Email Tracking Software](https://www.hubspot.com/products/sales/email-tracking)
- [AI Content Writer AI Content Writer](https://www.hubspot.com/products/cms/ai-content-writer)
- [AI Website Generator AI Website Generator](https://www.hubspot.com/products/cms/ai-website-generator)
- [Email Marketing Software Email Marketing Software](https://www.hubspot.com/products/marketing/email)
- [Lead Management Software Lead Management Software](https://www.hubspot.com/products/crm/lead-management)
- [AI Prospecting Agent AI Prospecting Agent](https://www.hubspot.com/products/sales/ai-prospecting-agent)
- [Free Website Builder Free Website Builder](https://www.hubspot.com/products/cms/drag-and-drop-website-builder)
- [Free Landing Page Builder Free Landing Page Builder](https://www.hubspot.com/products/marketing/landing-pages)
- [Free Online Form Builder Free Online Form Builder](https://www.hubspot.com/products/marketing/forms)
- [Free Chatbot Builder Free Chatbot Builder](https://www.hubspot.com/products/crm/chatbot-builder)
- [Free Live Chat Software Free Live Chat Software](https://www.hubspot.com/products/crm/live-chat)
- [Marketing Analytics Marketing Analytics](https://www.hubspot.com/products/marketing/analytics)
- [Breeze Assistant Breeze Assistant](https://www.hubspot.com/products/artificial-intelligence/breeze-ai-assistant)
- [Free Web Hosting Free Web Hosting](https://www.hubspot.com/products/cms/web-hosting)
## Free Tools
- [See All Free Business Tools See All Free Business Tools](https://www.hubspot.com/free-business-tools)
- [AEO Grader opens in a new tab AEO Grader](https://www.hubspot.com/aeo-grader)
- [AI Search Sensor opens in a new tab AI Search Sensor](https://www.hubspot.com/aeo-sensor)
- [Make My Persona opens in a new tab Make My Persona](https://www.hubspot.com/make-my-persona)
- [Email Signature Generator Email Signature Generator](https://www.hubspot.com/email-signature-generator)
- [Free Business Templates Free Business Templates](https://www.hubspot.com/resources/templates)
- [Software Comparisons Library Software Comparisons Library](https://www.hubspot.com/comparisons)
- [Website Templates Website Templates](https://ecosystem.hubspot.com/marketplace/website)
- [Connector for Claude Connector for Claude](https://www.hubspot.com/claude)
## Company
- [About Us About Us](https://www.hubspot.com/our-story)
- [Careers Careers](https://www.hubspot.com/careers)
- [Management Team Management Team](https://www.hubspot.com/company/management)
- [Board of Directors Board of Directors](https://www.hubspot.com/company/board-of-directors)
- [Investor Relations opens in a new tab Investor Relations](https://ir.hubspot.com/)
- [Blog opens in a new tab Blog](https://blog.hubspot.com)
- [Sustainability Sustainability](https://www.hubspot.com/sustainability)
- [AI Instructions AI Instructions](https://www.hubspot.com/ai-instructions)
- [Contact Us Contact Us](https://www.hubspot.com/company/contact)
## Customers
- [Customer Support opens in a new tab Customer Support](https://help.hubspot.com/)
- [Join a Local User Group Join a Local User Group](https://www.hubspot.com/hubspot-user-groups)
## Partners
- [All Partner Programs All Partner Programs](https://www.hubspot.com/partners)
- [Solutions Partner Program Solutions Partner Program](https://www.hubspot.com/partners/solutions)
- [Technology Partner Program Technology Partner Program](https://www.hubspot.com/partners/app)
- [HubSpot for Startups opens in a new tab HubSpot for Startups](https://www.hubspot.com/startups/partners)
- [Affiliate Program Affiliate Program](https://www.hubspot.com/partners/affiliates)
- [Facebook](https://www.facebook.com/hubspot)
- [Instagram](https://www.instagram.com/hubspot/)
- [Youtube](https://youtube.com/user/HubSpot)
- [Twitter](https://x.com/HubSpot)
- [Linkedin](https://www.linkedin.com/company/hubspot)
- [Reddit](https://www.reddit.com/r/hubspot)
- [Tiktok](https://www.tiktok.com/@hubspot)
[](https://apps.apple.com/us/app/hubspot/id1107711722) [](https://play.google.com/store/apps/details?id=com.hubspot.android&hl=en_US)
[](https://www.hubspot.com)
Copyright © 2026 HubSpot, Inc.
- [Legal Center](https://legal.hubspot.com/legal-center)
- [Privacy Policy](https://legal.hubspot.com/privacy-policy)
- [Security](https://legal.hubspot.com/security)
- [Website Accessibility](https://legal.hubspot.com/website-accessibility)
- [Manage Cookies](https://www.hubspot.com)